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TrueBlue is the
frequent-flyer program A frequent-flyer program (American English) or frequent-flyer programme (British English) is a loyalty program offered by an airline. Many airlines have frequent-flyer programs designed to encourage airline customers enrolled in the program ...
of JetBlue that offers points to passengers traveling on most fare types, as well as to consumers who utilize JetBlue co-branded
credit cards A credit card is a payment card issued to users (cardholders) to enable the cardholder to pay a merchant for goods and services based on the cardholder's accrued debt (i.e., promise to the card issuer to pay them for the amounts plus the o ...
.


History

In 2008, JetBlue launched TrueBlue, its very own loyalty program. Under the original TrueBlue program, flights were worth two, four, or six points based on distance of the flights, and double points were awarded for flights booked online. In September 2009, JetBlue made changes to its TrueBlue program. In the new program, members receive three points for every dollar spent toward a flight, excluding taxes and fees, plus an additional three points for every dollar spent on a flight if booked online directly on the JetBlue.com website. Additional points are awarded if the member uses the Barclay's issued JetBlue Mastercard credit card to purchase the flight. The price of flights in points depend on the fare of the flight in U.S. dollars. The new program launched on November 9, 2009. In June 2013, JetBlue announced that TrueBlue points will never expire for any reason.


Partnership

JetBlue rewards program offers partnerships with the following companies with partnerships to accumulate points. *
Amazon Amazon most often refers to: * Amazons, a tribe of female warriors in Greek mythology * Amazon rainforest, a rainforest covering most of the Amazon basin * Amazon River, in South America * Amazon (company), an American multinational technology c ...
* Avis Budget Group *
InterContinental Hotels Group InterContinental Hotels Group (IHG), marketed as IHG Hotels & Resorts, is a British multinational hospitality company headquartered in Denham, Buckinghamshire, England. It is listed on the London Stock Exchange and is a constituent of the F ...
* jetOpinions * Marriott Bonvoy


Airlines

The following airlines partner with jetBlue TrueBlue to allow their customers to accumulate points from their airlines. *
Emirates Emirates may refer to: * United Arab Emirates, a Middle Eastern country * Emirate, any territory ruled by an emir ** Gulf emirates, emirates located on the Persian Gulf ** Emirates of the United Arab Emirates, the individual emirates * The Emirat ...
* Hawaiian Airlines *
Icelandair Icelandair is the flag carrier airline of Iceland, with its corporate head office on the property of Reykjavík Airport in the capital city Reykjavik. Linked from here It is part of the Icelandair Group and operates to destinations on both si ...
* JSX * Silver Airways *
Singapore Airlines Singapore Airlines (abbreviation: SIA) is the flag carrier airline of the Republic of Singapore with its Airline hub, hub located at Singapore Changi Airport. The airline is notable for highlighting the Singapore Girl as its central figure in ...
*
South African Airways South African Airways (SAA) is the flag carrier airline of South Africa. Founded in 1934, the airline is headquartered in Airways Park at O. R. Tambo International Airport in Johannesburg and operated a hub-and-spoke network, serving ten destin ...


Mosaic

TrueBlue Mosaic is a top tier Loyalty Program within TrueBlue Operations. To have Mosaic Status, customers have to meet either two measures: they need either 15,000 points or 30 flight segments and 12,000 points, all within a calendar year. The benefits include being among the first to board, first and second checked bags free, and a dedicated customer service line.


References

{{Customer loyalty programs JetBlue Frequent flyer programs __FORCETOC__