TrueBlue is the
frequent-flyer program
A frequent-flyer programme (FFP) is a loyalty program offered by an airline.
Many airlines have frequent-flyer programmes designed to encourage airline customers enrolled in the programme to accumulate points (also called miles, kilometres, ...
of
JetBlue
JetBlue Airways Corporation, stylized as jetBlue, is an American major airline headquartered in Long Island City, in Queens, New York City. Primarily a point-to-point carrier, JetBlue's network features six focus cities including its main hub ...
that offers points to passengers traveling on most fare types, as well as to consumers who utilize JetBlue co-branded
credit cards.
History
JetBlue launched TrueBlue in 2008. Under the original TrueBlue program, flights were worth two, four, or six points based on distance of the flights, and double points were awarded for flights booked online.
In September 2009, JetBlue made changes to its TrueBlue program. In the new program, members receive three points for every dollar spent toward a flight, excluding taxes and fees, plus an additional three points for every dollar spent on a flight if booked online directly on the JetBlue.com website. Additional points are awarded if the member uses the Barclay's issued JetBlue Mastercard credit card to purchase the flight. The price of flights in points depend on the fare of the flight in U.S. dollars.
The new program launched on November 9, 2009.
In June 2013, JetBlue announced that TrueBlue points will never expire for any reason.
TrueBlue points average a value of 1.24 ¢.
Partnership
JetBlue rewards program offers partnerships with the following companies with partnerships to accumulate points.
*
Amazon
Amazon most often refers to:
* Amazon River, in South America
* Amazon rainforest, a rainforest covering most of the Amazon basin
* Amazon (company), an American multinational technology company
* Amazons, a tribe of female warriors in Greek myth ...
*
Avis Budget Group
*
InterContinental Hotels Group
InterContinental Hotels Group (IHG), marketed as IHG Hotels & Resorts, is a British multinational hospitality company headquartered in Windsor, Berkshire, England. It is listed on the London Stock Exchange and the New York Stock Exchange. It ...
* jetOpinions
*
Marriott Bonvoy
Airlines
The following airlines partner with jetBlue TrueBlue to allow their customers to accumulate points from their airlines. Customers can also redeem points on Qatar Airways and Hawaiian Airlines.
*
Hawaiian Airlines
Hawaiian Airlines, Inc. ( ) is a commercial U.S. airline headquartered in Honolulu, and a subsidiary of the Alaska Air Group. It is the largest operator of commercial flights to and from the island state of Hawaiʻi, and the tenth largest ...
*
Icelandair
Icelandair is the flag carrier of Iceland.
Linked from here It is part of the Icelandair Group and operates to destinations on both sides of the Atlantic Ocean from its main airline hub, hub at Keflavík International Airport. Its smaller dom ...
*
JSX
*
Qatar Airways
Qatar Airways Company Q.C.S.C. (, ''al-Qaṭariyya''), operating as Qatar Airways, is the flag carrier of Qatar. Headquartered in the Qatar Airways Tower in Doha, the airline operates a hub-and-spoke network, flying to over 170 internatio ...
*
Silver Airways
Silver Airways was a regional airline in the United States with its headquarters in Hollywood, Florida, near Fort Lauderdale, Florida, Fort Lauderdale. It was founded in 2011 with assets from the former Gulfstream International Airlines, and la ...
*
Singapore Airlines
Singapore Airlines (abbreviation: SIA or SQ) is the flag carrier of Singapore with its Airline hub, hub located at Changi Airport. Considered to be one of the world's best carriers, the airline is ranked as a 5-star airline as well as ranked ...
*
South African Airways
South African Airways (SAA) is the flag carrier of South Africa. Founded in 1929 as Union Airways it later rebranded to South African Airways in 1934, the airline is headquartered in Airways Park at O. R. Tambo International Airport in Johannes ...
Mosaic
TrueBlue Mosaic is a top tier Loyalty Program within TrueBlue Operations. To have Mosaic Status, customers have to meet either two measures: they need either 15,000 points or 30 flight segments and 12,000 points, all within a calendar year.
The benefits include being among the first to board, first and second checked bags free, and a dedicated customer service line.
References
{{Customer loyalty programs
JetBlue
Frequent flyer programs
2008 introductions
__FORCETOC__