Gertrude Haynes (née Daniels; November 23, 1926 – June 7, 2022) was an American news reporter. She became the nation's first
African American
African Americans (also referred to as Black Americans and Afro-Americans) are an Race and ethnicity in the United States, ethnic group consisting of Americans with partial or total ancestry from sub-Saharan Africa. The term "African American ...
TV weather reporter when she was hired by
WXYZ-TV
WXYZ-TV (channel 7) is a television station in Detroit, Michigan, United States, affiliated with ABC. It is owned by the E. W. Scripps Company alongside independent station WMYD (channel 20). Both stations share studios at Broadcast House on 10 ...
in
Detroit
Detroit ( , ; , ) is the largest city in the U.S. state of Michigan. It is also the largest U.S. city on the United States–Canada border, and the seat of government of Wayne County. The City of Detroit had a population of 639,111 at ...
in 1963.
[ In 1965, she became the first African American TV news reporter for ]KYW-TV
KYW-TV (channel 3) is a television station in Philadelphia, Philadelphia, Pennsylvania, United States, airing programming from the CBS network. It is Owned-and-operated station, owned and operated by the network's CBS News and Stations divisio ...
(now CBS-3), in Philadelphia, where she continued until her retirement in 1999.[ Haynes, who received an ]Emmy Award
The Emmy Awards, or Emmys, are an extensive range of awards for artistic and technical merit for the American and international television industry. A number of annual Emmy Award ceremonies are held throughout the calendar year, each with the ...
as well as two Lifetime Achievement Awards
Lifetime achievement awards are awarded by various organizations, to recognize contributions over the whole of a career, rather than or in addition to single contributions.
Such awards, and organizations presenting them, include:
A
* A.C. ...
during her 33-year tenure at KYW-TV, was hosting an online show called the "Trudy Haynes Show" at the time of her death.
Early life and education
Haynes was born in New York City on November 23, 1926.[ The only child of Marjorie and Percy Daniels, Haynes attended several schools but she graduated from Forest Hills High School in ]Queens
Queens is a borough of New York City, coextensive with Queens County, in the U.S. state of New York. Located on Long Island, it is the largest New York City borough by area. It is bordered by the borough of Brooklyn at the western tip of Long ...
, Long Island; racial segregation
Racial segregation is the systematic separation of people into racial or other ethnic groups in daily life. Racial segregation can amount to the international crime of apartheid and a crime against humanity under the Statute of the Intern ...
forced her to be bused to school. At Forest Hills she became the only African-American cheerleader on her high school team.
In 1943 she was accepted to Howard University
Howard University (Howard) is a Private university, private, University charter#Federal, federally chartered historically black research university in Washington, D.C. It is Carnegie Classification of Institutions of Higher Education, classifie ...
, where she studied sociology and psychology. Haynes earned her bachelor's degree in 1947.
Career
Prior to her work in news and network television, Haynes started with the Ophelia DeVore
Ophelia DeVore (August 12, 1922 – February 28, 2014) was an American businesswoman, publisher, and model.Margalit Fox(obituary), ''New York Times'', March 13, 2014. She was the first model of African-American descent in the United States. In 1 ...
Charm and Modeling Agency in the early 1950s. DeVore was known for being one of the first to market products to ethnic consumers and use black models during the age of racial segregation and the civil rights movements. Haynes stated in a 2004 interview with Contemporary Black Biography (CBB), "Modeling was just fun, I wouldn't say it was my career....It was just something to do on the side and because I was in New York at the time." While associated with DeVore, Haynes appeared in several advertisements, most notably as the first African American to appear on poster advertisement for Lucky Strike cigarettes. Later she became an instructor for other trainees including Diahann Carroll
Diahann Carroll (; born Carol Diann Johnson; July 17, 1935 – October 4, 2019) was an American actress, singer, model, and activist. She rose to prominence in some of the earliest major studio films to feature black casts, including '' C ...
and Beah Richards
Beulah Elizabeth Richardson (July 12, 1920 – September 14, 2000), known professionally as Beah Richards and Bea Richards, was an American actress of stage, screen, and television. She was also a poet, playwright, author and activist.
Rich ...
.
Broadcasting career
In 1956, Haynes took her first steps towards her true calling in broadcasting when she was hired by WCHB, a black-owned radio station in Inkster, Michigan. WCHB was the first black-owned radio station north of the Mason–Dixon line
The Mason–Dixon line, also called the Mason and Dixon line or Mason's and Dixon's line, is a demarcation line separating four U.S. states, forming part of the borders of Pennsylvania, Maryland, Delaware, and West Virginia (part of Virgini ...
. The station was created and operated by the father of one of her college classmates. Haynes was initially hired as a receptionist; however, the director of the station took notice and asked if she wanted to be on a show. Accepting the position, Haynes was named WCHB "Women's Editor" and polished her interviewing skills while hosting a daily 90-minute program targeted to women.[
In 1963, seven years after making her broadcast debut, Haynes left the world of radio and entered the homes of many when she became the first African American weather reporter on ABC's ]WXYZ-TV
WXYZ-TV (channel 7) is a television station in Detroit, Michigan, United States, affiliated with ABC. It is owned by the E. W. Scripps Company alongside independent station WMYD (channel 20). Both stations share studios at Broadcast House on 10 ...
in Southfield, Michigan
Southfield is a city in Oakland County in the U.S. state of Michigan. As of the 2010 census, the city had a population of 76,618.
As a northern suburb of Detroit, Southfield shares part of its southern border with Detroit. The city was originall ...
, a suburb of Detroit
Detroit ( , ; , ) is the largest city in the U.S. state of Michigan. It is also the largest U.S. city on the United States–Canada border, and the seat of government of Wayne County. The City of Detroit had a population of 639,111 at ...
. Two years later, in 1965, Trudy Haynes continued to create milestones as she was hired as the first African American news reporter for KYW-TV (now CBS 3) in Philadelphia
Philadelphia, often called Philly, is the largest city in the Commonwealth of Pennsylvania, the sixth-largest city in the U.S., the second-largest city in both the Northeast megalopolis and Mid-Atlantic regions after New York City. Sinc ...
, Pennsylvania, where she worked until her retirement in 1999.[
When asked about her motivation in landing such a position, Haynes stated that "because of the lack of black reporters in the industry, I was never influenced by anyone. My growth was simply brashness on my part." Haynes tells how she mustered up the courage to attain the position. "I overheard a conversation that a station was looking for a replacement for one of the ladies that was going to leave. She was blonde and blue-eyed. I called John Final, who had vision, and told him I was interested. He told me to come out. Actually, the brash one was him, to have the nerve to even interview a black person. That's the way it went." In regards to the challenges she faced, particularly being a black and female seeking an on-air opportunity, when the industry was primarily dominated by white males, Haynes states,
"Color is so obvious in this country…. Every black feels it. Every black person feels that. And every female that's breaking into (an all-male) situation probably feels the same way."
In the 1970s, Trudy Haynes became the first African American judge for the Miss America Contest, where she continued to break down color barriers firstly as a judge, and secondly, by challenging the narrow standards of beauty that restricted the participation of African American women in the contest. Her challenges opened doors for once barred women of color to become contestants and participate in this competition that had been formerly known as "white only". She continued in the capacity as a judge for the Miss America Contest for three years.
]
Later projects
Haynes stayed active in the media world following her retirement from KYW-TV. Based in Philadelphia, Haynes continued to freelance, and make guest star appearances on several local television shows, including WPHL-TV
WPHL-TV (channel 17) is a television station in Philadelphia, Pennsylvania, United States, affiliated with MyNetworkTV. The station is owned by Nexstar Media Group and has studios in the Wynnefield section of West Philadelphia; it maintains a ...
's Philly Connection, PAX-TV's The Good News, and Comcast Cable's Let's Talk About It and Trudy Haynes Discovers Delaware.
Haynes established a production company, First Run Film/Video, where she generated her own show segments. She also became an active member of the Philadelphia Community Access Coalition, now known as Philly Cam, a lobbying group whose mission is to create public-access cable channels in the Philadelphia area.
In 2012 Haynes produced and developed a local television show whose audience included the Philadelphia Tri-State area briefly on Comcast's Bounce, the first national African-owned television network, based in Atlanta, Georgia.[
In 2013 Haynes in collaboration with LifeandSpiritOnline.com, a Nazca Network affiliate,] moved her popular show from television to an on-line On-Demand format, where "The Trudy Haynes Show" continues to inform its audience on current issues affecting the African American community, like health, education, and political issues. The show also features the local community and community events.[
In 2015 Haynes became co-host of Good Day, Good Health! a program created by Edward Grobes of Nazca Network to inform the masses about medical breakthroughs and ways to live a healthier life. Its interactive format, ranging from broadcast television to online on-demand videos, engages viewers to become a part of the program through social media.
]
Interviews
While on KYW-TV, Haynes' many stories were locally based, she reported on local politics, City Hall and School Board meetings. As time went by Haynes interviewed a wide range of people from Philadelphia mayors and Pennsylvania governors to noted individuals such as Dr. Rev. Martin Luther King Jr.
Martin Luther King Jr. (born Michael King Jr.; January 15, 1929 – April 4, 1968) was an American Baptist minister and activist, one of the most prominent leaders in the civil rights movement from 1955 until his assassination in 1968 ...
, former President
President most commonly refers to:
*President (corporate title)
* President (education), a leader of a college or university
*President (government title)
President may also refer to:
Automobiles
* Nissan President, a 1966–2010 Japanese f ...
Lyndon Johnson, former Vice President of the United States
The vice president of the United States (VPOTUS) is the second-highest officer in the executive branch of the U.S. federal government, after the president of the United States, and ranks first in the presidential line of succession. The vice p ...
Hubert Humphrey
Hubert Horatio Humphrey Jr. (May 27, 1911 – January 13, 1978) was an American pharmacist and politician who served as the 38th vice president of the United States from 1965 to 1969. He twice served in the United States Senate, representing M ...
, and former Teamster Union leader Jimmy Hoffa
James Riddle Hoffa (born February 14, 1913 – disappeared July 30, 1975; declared dead July 30, 1982) was an American labor union leader who served as the president of the International Brotherhood of Teamsters (IBT) from 1957 until 1971.
F ...
. Later, she began to interview show business personalities. Her connections with the entertainment world led KYW-TV to create a segment titled "Trudy's Grapevine" where she reported celebrity gossip. Additionally, she hosted such local public affairs shows as "Sunny Side Up" and "Sunday magazine
A Sunday magazine is a publication inserted into a Sunday newspaper. It also has been known as a Sunday supplement, Sunday newspaper magazine or Sunday magazine section. Traditionally, the articles in these magazines cover a wide range of subjects ...
".
Awards, associations and charities
Haynes had affiliation with many professional associations, which includes the Philadelphia Branch of the National Association of Black Journalists
The National Association of Black Journalists (NABJ) is an organization of African-American journalists, students, and media professionals. Founded in 1975 in Washington, D.C., by 44 journalists, the NABJ's stated purpose is to provide quality ...
, lifetime member of the NAACP
The National Association for the Advancement of Colored People (NAACP) is a civil rights organization in the United States, formed in 1909 as an interracial endeavor to advance justice for African Americans by a group including W. E.&nb ...
, National Alliance of Businesspersons, National Negro Business League
The National Negro Business League (NNBL) was an American organization founded in Boston in 1900 by Booker T. Washington to promote the interests of African-American businesses. The mission and main goal of the National Negro Business League w ...
, National Urban League
The National Urban League, formerly known as the National League on Urban Conditions Among Negroes, is a nonpartisan historic civil rights organization based in New York City that advocates on behalf of economic and social justice for African Am ...
Guild, and United Negro College Fund
UNCF, the United Negro College Fund, also known as the United Fund, is an American philanthropic organization that funds scholarships for black students and general scholarship funds for 37 private historically black colleges and universities ...
, where she established fund raising efforts for five years during her tenure at KYW-TV.
In 1990, she went on to create a scholarship fund to be presented to distinguished Philadelphia-area students, where she established fundraising efforts for five years during her tenure at KYW-TV. In 1995, Haynes was awarded an Emmy in her field.[ Four years later, she was inducted into the Broadcast Pioneers of Philadelphia Hall of Fame.][ But her most significant accomplishment, she explained, is that she "managed to cross a line in this field." Haynes states, "I've been very well accepted, I think generally, by all races....Philadelphia is a city of neighborhoods, and in any of these neighborhoods I go into, I'm welcomed. I can't remember but two incidents where I was rejected to my face because of color." Throughout the years Haynes was presented with many awards, appointments, and participated in many organizations and upheld leadership positions:
* 1975: Honorary Citizen Bethlehem, PA Citizen Award
* 1977: City Of Philadelphia Citation Presented By Mayor Frank Rizzo
* 1985: Club Bella Donnas Award For Outstanding Community Service
* 1986: Strength Through Service Appreciation Award For Participation In Navy International Logistics Control Office Black History Month Program
* 1987: Outstanding Alumnus, Howard University Alumni Club Of Greater Philadelphia, Inc.
* 1990: Twenty-fifth Anniversary In Broadcasting Recognition, Presented At The White House By President George Herbert Bush
* 1990: The Trudy Haynes Scholarship Foundation For Broadcasting For The UNCF; Created In Honor Of Trudy's 25 Years, By KYW-3
* 1990: The Patriots Bowl Award, Presented By Mayor W. Wilson Goode
* 1992: Unity Day "Claim Your Culture Award" From Wdas
* 1993: Outstanding Service Award From The Emergency Fund Community Of Older Philadelphians
* 1995: UNCF Lifetime Achievement Award
* 1995: KYW 30th Year Award
* 1995: "Emmy” National Academy Of Television Arts And Sciences][
* 1997: Allstate "From Whence We Came" Award
* 1998: AKA Wilma Holmes Tootle 67th NARC Award For Outstanding Contributions To Broadcasting
* 1999: National Coalition Of 100 Black Women For Life Time Achievement As A Broadcast Journalist
* 1999: Howard E. Mitchell Forum Award
* 2000: Celebrate Age Award From The Philadelphia For Aging
* 2008: NAACP 100 Influential Black Women In Philadelphia Award
* 2008: Circle Of Achievement Award, Wesley Proctor Ministries
* 2010: ]Sigma Gamma Rho
Sigma Gamma Rho Sorority, Inc. () is a historically African American sorority, international collegiate, and non-profit community service organization that was founded on November 12, 1922, by seven educators on the Irvington campus (1875– ...
sorority, Alpha Eta Sigma chapter Service And Leadership In Broadcasting Award
* 2012: The Elvira B. Pierce Scholarship Fund Legacy Award, For Being A Trailblazer In Broadcast Communications
Other awards
* Edgar A. Howard Community Spirit Award Voter Education
* Liberty Bell Awards From Former Mayors, Frank Rizzo, W. Wilson Goode, John F. Street, Ed Rendell
* Outstanding Service To Delaware Valley Region Award
* The Philadelphia Bowl Award, From Mayor Frank Rizzo
* President Of The United States Of America Appeal Board Member Certificate Of Appreciation, President G. Ford
* The Sherri Award For Outstanding Service And Enduring Contributions
* United Way Award For Outstanding Service
* Variety Club Distinguished Service Award
References
Further reading
*
* ''American Legacy'', Fall 2003, pp. 20–30.
* ''Two Thousand Women of Achievement'', 1972 pg. 478.
*
*
External links
The Trudy Haynes Show
(archived copy)
The Nazca Network
{{DEFAULTSORT:Haynes, Trudy
1926 births
2022 deaths
20th-century African-American women
20th-century American journalists
21st-century African-American women
American women television journalists
Howard University alumni
Journalists from New York City
Place of death missing
21st-century American journalists