Tru Blu Beverages is an Australian soft drink producer. 1 in 6 beverages purchased by Australian consumers through supermarkets is made by Tru Blu Beverages. Employing 400 people nationally, they are an important manufacturer in the Australian business sector, and are the No. 3 non-alcoholic, non-dairy beverage manufacturer in
Australia
Australia, officially the Commonwealth of Australia, is a country comprising mainland Australia, the mainland of the Australia (continent), Australian continent, the island of Tasmania and list of islands of Australia, numerous smaller isl ...
. The beverages are sold nationally through leading supermarkets (Coles, Woolworths, IGA), corner stores, petrol and convenience outlets. The company has factories in 3 states and offices in each major capital city.
In 2011,
Asahi Holdings (Australia) Pty Ltd acquired
P&N Beverages
Schweppes Australia is the non-alcohol business of Asahi Breweries operating in Australia. It is now known as Asahi Lifestyle Beverage having originally arrived in the country in 1850. In 1877, the first factory was built in Sydney. After an in ...
Australia Pty Ltd, simultaneously divesting the cordial and carbonated soft drink business of P&N to the newly established Tru Blu Beverages Pty Ltd, and retained the water and fruit juice business of P&N. They produce over 20 brands across soft drink, cordial, sparkling mineral water and energy drinks. Below is a list of some of the brands produced and sold by Tru Blu Beverages:
LA ICE, LA maxi ICE, Diet Rite, Tiger Ginger Beer, Glee, Capri, Waterfords Lite & Fruity, Wicked, Yankee Root Beer, McSars, Ceda Creaming Soda, Lido Lemonade, Juicee, Club Dry Ginger, Pub Squash, Brewers Choice Ginger Beer, Passion Crush
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Woolworths
* Diet Rite Cordial Apple Raspberry, Lime, Multi Fruits, Apple Blackcurrant, Fruit Cocktail, Lemon Lime 1L
Coles
* FruitCo Orange +, Apple Pear +, Grape +,10 Fruits +, Apple Mango Banana +, Apricot Nectar +, Apple + & Tomato + 2L
* Viva Cordial Lime, Fruit Cup & Raspberry 2L
* Diet Rite Cordial Apple Raspberry, Lemon, Strawberry Guaya, Fruit Cocktail 1L
Their head office is located in Condell Park
Condell Park, a suburb of local government area City of Canterbury-Bankstown, is 21 kilometres south-west of the Sydney central business district, in the state of New South Wales, Australia. It is a part of the Canterbury Bankstown region, and ...
, a suburb in Sydney
Sydney is the capital city of the States and territories of Australia, state of New South Wales and the List of cities in Australia by population, most populous city in Australia. Located on Australia's east coast, the metropolis surrounds Syd ...
, NSW
New South Wales (commonly abbreviated as NSW) is a state on the east coast of :Australia. It borders Queensland to the north, Victoria to the south, and South Australia to the west. Its coast borders the Coral and Tasman Seas to the east. T ...
.
See also
* List of brand name soft drinks products
Brand name soft drink products (or their parent brand or brand family) include:
By company
The Coca-Cola Company
* Ambasa
* Ameyal
* Appletiser
* Aquarius
* Barq's
* Beat
* Beverly (discontinued in 2009)
* Campa Cola
*Coca-Cola
** Caffein ...
* List of soft drink flavors
A soft drink is a beverage that typically contains carbonated water, one or more flavourings and sweeteners such as sugar, HFCS, fruit juices, and/or sugar substitutes such as sucralose, acesulfame-K, aspartame and cyclamate. Soft drinks may also ...
* List of soft drinks by country
This is a list of soft drinks in order of the brand's country of origin. A soft drink is a beverage that typically contains water (often carbonated water), a Sweetness, sweetener and a Flavoring, flavoring agent. The sweetener may be su ...
References
External links
*
*
Asahi brands
Drink companies of Australia
Australian companies established in 2011
Food and drink companies established in 2011
2011 establishments in Australia
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