Transparency of media ownership
Media transparency, also referred to as transparent media or media opacity, is a concept that explores how and why information subsidies are being produced, distributed and handled by media professionals, including journalists, editors, public r ...
refers to the
public
In public relations and communication science, publics are groups of individual people, and the public (a.k.a. the general public) is the totality of such groupings. This is a different concept to the sociology, sociological concept of the ''Öf ...
availability of accurate, comprehensive and up-to-date information about
media ownership
Media may refer to:
Communication
* Means of communication, tools and channels used to deliver information or data
** Advertising media, various media, content, buying and placement for advertising
** Interactive media, media that is inte ...
structures, to make it possible for media authorities and the wider public to ascertain who effectively owns and controls the media. In
Romania
Romania is a country located at the crossroads of Central Europe, Central, Eastern Europe, Eastern and Southeast Europe. It borders Ukraine to the north and east, Hungary to the west, Serbia to the southwest, Bulgaria to the south, Moldova to ...
, transparency of
media ownership
Media may refer to:
Communication
* Means of communication, tools and channels used to deliver information or data
** Advertising media, various media, content, buying and placement for advertising
** Interactive media, media that is inte ...
is addressed directly in the
Constitution
A constitution is the aggregate of fundamental principles or established precedents that constitute the legal basis of a polity, organization or other type of entity, and commonly determines how that entity is to be governed.
When these pri ...
and is regulated by a media-specific law, namely the Audiovisual Law no. 504, and by national
company law
Corporate law (also known as company law or enterprise law) is the body of law governing the rights, relations, and conduct of persons, companies, organizations and businesses. The term refers to the legal practice of law relating to corp ...
. As for constitutional provisions, even if Romania is among the few
European countries
The list below includes all entities falling even partially under any of the various common definitions of Europe, geographical or political. Fifty generally recognised sovereign states, Kosovo with limited, but substantial, international reco ...
that addresses the issue of media transparency directly in the
Constitution
A constitution is the aggregate of fundamental principles or established precedents that constitute the legal basis of a polity, organization or other type of entity, and commonly determines how that entity is to be governed.
When these pri ...
, the focus is on transparency of financial sources and not on ownership.
Nonetheless, despite the constitutional provisions on the right to impose an obligation on the media to make public their sources of finance, the
Parliament
In modern politics and history, a parliament is a legislative body of government. Generally, a modern parliament has three functions: Representation (politics), representing the Election#Suffrage, electorate, making laws, and overseeing ...
has never enacted the applicable legislation.
The Romanian media-specific law requiring the disclosure of media ownership information applies only to the broadcast sector and provides the disclosure to both a public authority, namely the
National Audiovisual Council
The National Audiovisual Council (Romanian: Consiliul Național al Audiovizualului, CNA) is the official regulatory agency for the audio-visual market (radio, television) in Romania.
Television broadcasts and cable television, frequency allocati ...
(CNA) and directly to the public. Finally, the national company law contains provisions regulating transparency of media ownership. It applies to all media which are registered companies and foresees the obligation to publish all the most relevant information on companies' ownership in the Trade Register Company. Overall, even though the Romanian legislation in the field of media ownership transparency is fully aligned with the
European standards, in practice sufficient information to assess who effectively owns and ultimately controls the media is not always available.
[Access-Info, Romania TMO Consultation. Retrieved October 6, 2016](_blank)
/ref>
Legal framework
Media-specific law: disclosure to a public authority
Romanian law
The law of Romania is civil law. The Romanian judicial system experienced a major overhaul in the early 2010s, with the introduction of four new codes: the Civil Code (2011), the Civil Procedure Code (2013) and the Penal and Penal Procedure Co ...
on media ownership transparency only covers the broadcast sector and has no similar provision for print media, but, in practice, many Romanian newspapers make public their publishers and owners. The situation is more complicated for online media and blogs where anonymity is very common.IREX 2016, Europe & Eurasia Media Sustainability Index 2016: Romania. Retrieved October 6, 2016
/ref>
The relevant law, named Audiovisual Law no. 504, requires the disclosure of all the information necessary to identify the owners of media companies, e.g. name and contact details of the media organization; name and contact detail of owners; country of domicile of company with an interest; citizenship
Citizenship is a membership and allegiance to a sovereign state.
Though citizenship is often conflated with nationality in today's English-speaking world, international law does not usually use the term ''citizenship'' to refer to nationalit ...
/ residence status of individual with an interest beyond a given threshold. However, the disclosure requirement does not apply to beneficial ownership
In domestic and international commercial law, a beneficial owner is a natural person or persons who ultimately owns or controls an interest in a legal entity or arrangement, such as a company, a trust, or a foundation. Legal owners (i.e. the own ...
, which refers to shares of a media company hold on behalf of another person. According to the law, the information must be reported to the National Audiovisual Council
The National Audiovisual Council (Romanian: Consiliul Național al Audiovizualului, CNA) is the official regulatory agency for the audio-visual market (radio, television) in Romania.
Television broadcasts and cable television, frequency allocati ...
, a public regulatory authority under the control of the Parliament
In modern politics and history, a parliament is a legislative body of government. Generally, a modern parliament has three functions: Representation (politics), representing the Election#Suffrage, electorate, making laws, and overseeing ...
. The CNA is the guarantor of the public interest in the audiovisual field.
One of the main problem of the law concerns indirect interest: threshold for disclosing indirect interest, which is 20%, looks too high to provide proper information for assessing media ownership and guaranteeing transparency. Furthermore, getting information on individuals or companies with indirect control or significant interests in a given media company is quite time-consuming and complex as it requires in practice a step-by-step process of checking and cross-referencing of a large number of different records.
With regard to constraints or costs for public access to the information held by the National Audiovisual Council
The National Audiovisual Council (Romanian: Consiliul Național al Audiovizualului, CNA) is the official regulatory agency for the audio-visual market (radio, television) in Romania.
Television broadcasts and cable television, frequency allocati ...
there are not particularly high costs or time-consuming procedures, even if, in general terms, accessing information held by public institutions often entails several barriers, such as the reluctance of public officials to reveal sensitive information and their resort to broad interpretations of the exceptions to public disclosure of information.
Overall, the legal framework provides the disclosure of nearly all the information needed to identify ownership of the broadcast media in Romania. However, the threshold for reporting indirect interest (20%), the difficulties in obtaining information on entities or persons with indirect control and significant interest, abuses and poor implementation, the lack of co-operation between the CNA and other authorities leave room to abuses and insufficient disclosure.
Media-specific law: disclosure directly to the public
According to Article. 48 of Law 504 of 2002, media companies from the audiovisual field must also disclose the information on media ownership directly to the public through their websites. The requirement applies to all kind of information to be disclosed in accordance with the law. In particular, financial information must be updated and disclosed on an annual basis, while the other information must be always available to the public (requirement of the “permanent access” by the public, according to Article 48).[Access-Info Europe, Transparency of media ownership – The legal framework: Romania. Retrieved October 6, 2016](_blank)
/ref>
Non-media specific transparency requirements: company law
In addition to the Audiovisual Law, another source of regulation for transparency of media ownership in Romania
Romania is a country located at the crossroads of Central Europe, Central, Eastern Europe, Eastern and Southeast Europe. It borders Ukraine to the north and east, Hungary to the west, Serbia to the southwest, Bulgaria to the south, Moldova to ...
is company law
Corporate law (also known as company law or enterprise law) is the body of law governing the rights, relations, and conduct of persons, companies, organizations and businesses. The term refers to the legal practice of law relating to corp ...
which contains non-media specific transparency requirements. The relevant law, which is the Law 31 / 1990 on Trading Companies is applicable to all registered media company owning a license and forbids owners' anonymity: companies are therefore obliged to publish all the main information on ownership in the Trade Register Office (TRO) and to communicate changes. All the constitutive deeds and the modifications are registered in the Trade Registry and published in the Official Journal. The specific information to be disclosed depends on the legal type of the company and might be different for each type of business organizations. However, the mandatory information for all companies are: names, the date and the place of birth, the address and the citizenship of the partners / shareholders (in case of natural persons); the name, the headquarter address and the nationality of the associates (in case of legal persons); the type, name, headquarters address and the company logo; the company's field of activity; the registered capital, including the contribution of each partner in cash or in kind; the number and the face value of the shares and the number of shares given to each partners; the managers of the company and their rights; the share given to each associate in case of profit and loss; secondary headquarters.
The public can directly access this data by requesting information from the Trade Registry. Also, since the constitutive documents are also published in the Official Journal, the public can consult this information through the institutional website of the Journal.
Even if the law requires the disclosure of all necessary information on ownership, in fact this data have to be reported to various agencies. This might imply, for instance, a complicated step-by-step check process involving request for information from different agencies for each company in the cases of chains of ownership, such as companies owning other companies and the like. Moreover, as there are minimal financial sanctions for failure to report in time, in practice few companies comply with the obligation to update ownership information.
According to some critics, the Trade Register Office shows insufficient information since the real owner of the media and who effectively controls them remain hidden.[Manuela Proteasa, 2004, "Romania" in Media ownership and its impact on media independence and pluralism / [editor Brankica Petković]. Ljubljana : Peace Institute, Institute for Contemporary Social and Political Studies. Retrieved October 6, 2016](_blank)
/ref> In addition, although public, the access to information collected in the Register is not free of charge and can even be prohibitive. Despite these limits, the TRO remains the main source of data on media ownership in Romania and even if the learning process might be time-consuming, especially in the most complex cases of unclear ownership, all in all it is feasible given sufficient time and resources to collect all the needed information, including beneficial ownership
In domestic and international commercial law, a beneficial owner is a natural person or persons who ultimately owns or controls an interest in a legal entity or arrangement, such as a company, a trust, or a foundation. Legal owners (i.e. the own ...
.
Transparency of media ownership in practice
Despite the fact that Romanian legislation in the field of media ownership transparency is formally aligned with the European standards (both the European Commission
The European Commission (EC) is the primary Executive (government), executive arm of the European Union (EU). It operates as a cabinet government, with a number of European Commissioner, members of the Commission (directorial system, informall ...
and the Council of Europe
The Council of Europe (CoE; , CdE) is an international organisation with the goal of upholding human rights, democracy and the Law in Europe, rule of law in Europe. Founded in 1949, it is Europe's oldest intergovernmental organisation, represe ...
standards are incorporated in the national legal framework), in practice, there are some major problems. Among the main shortcomings there is the absence of the requirement to disclose all the necessary data to establish which are the owners in case of indirect control or having significant interests in the media company
A media conglomerate, media company, media group, or media institution is a company that owns numerous companies involved in mass media enterprises, such as music, television, radio, publishing, motion pictures, video games, amusement parks, or ...
. Moreover, at the practical level, the implementation of the law
Law is a set of rules that are created and are enforceable by social or governmental institutions to regulate behavior, with its precise definition a matter of longstanding debate. It has been variously described as a science and as the ar ...
leaves room for abuses and inadequate disclosure. In sum, a set of factors, including the difficulty in ascertain indirect control and significant interest, implementation problems as well as the challenges in accessing public information result in a significant difficulty for the general public
In public relations and communication science, publics are groups of individual people, and the public (a.k.a. the general public) is the totality of such groupings. This is a different concept to the sociological concept of the ''Öffentlichkei ...
in accessing all the key information to establish who effectively owns and ultimately controls a media outlet
Mass media include the diverse arrays of media (communication), media that reach a large audience via mass communication.
Broadcast media transmit information electronically via media such as films, radio, recorded music, or television. Digi ...
.
See also
* Transparency of media ownership in Europe
* Media of Romania
* Transparency of media ownership in Croatia
* Transparency of media ownership in Bulgaria
Transparency of media ownership refers to the public availability of accurate, comprehensive and up-to-date information about media ownership structures to make possible for media authorities and the wider public to ascertain who effectively ow ...
* Media freedom in the European Union
* Concentration of media ownership
In chemistry, concentration is the abundance of a constituent divided by the total volume of a mixture. Several types of mathematical description can be distinguished: '' mass concentration'', '' molar concentration'', '' number concentration'', ...
* Media transparency
Media transparency, also referred to as transparent media or media opacity, is a concept that explores how and why information subsidies are being produced, distributed and handled by media professionals, including journalists, editors, public r ...
References
{{Europe topic, Transparency of media ownership in
European Union
Mass media in Romania