"Touch" is a song by American R&B singer

Omarion Omari Ishmael Grandberry (born November 12, 1984), better known by his stage name Omarion, is an American R&B singer, dancer and actor. He rose to prominence as lead vocalist of the boy band B2K, which was formed in 1998 and managed by record e ...

. It was released on February 11, 2005, as the second single off his 2005 debut album '' O''. The song was written by

Pharrell Williams Pharrell Lanscilo Williams (; born April 5, 1973), also known mononymously as Pharrell, is an American musician, singer, songwriter, rapper, record producer, and fashion designer. He first became known as one half of the music production duo ...

and includes his background vocals on the song's bridge. The song was produced by

The Neptunes The Neptunes were an American record production duo composed of Pharrell Williams and Chad Hugo, formed in Virginia Beach, Virginia, in 1992. Williams often provided backing vocals and music video appearances on the duo's productions, while H ...

. "Touch" was originally planned to be the first single from ''O'' in the UK. However, it was eventually decided that as in the US, "O" would be the first single from the album there as well. The song was not a hit in the US, only peaking at number 94 on the ''Billboard'' Hot 100 and number 35 on the

Hot R&B/Hip-Hop Songs The Hot R&B/Hip-Hop Songs chart ranks the most popular R&B and hip hop songs in the United States and is published weekly by '' Billboard''. Rankings are based on a measure of radio airplay, sales data, and streaming activity. The chart had 100 ...

chart.

Chart performance

"Touch" debuted at number 99 on the ''Billboard'' Hot 100 the week of June 25, 2005. It moved to number 98 the week after before leaving the chart. It re-entered the chart and peaked at number 94 the week of July 30, 2005.

Music video

The music video of "Touch" was directed by

Diane Martel Diane Martel (also known as Bucky Chrome and Diamond Martel) is an American music video director and choreographer. As a music video director, she has worked with Beyonce, Mariah Carey, Christina Aguilera, Sting and Jennifer Lopez. One of her ...

and choreographed by

Shane Sparks Melvin Shane Sparks (born June 25, 1969) is an American hip hop choreographer best known for his work as a choreographer on ''So You Think You Can Dance'' and judge on ''America's Best Dance Crew''. Early life Sparks was born on June 25, 196 ...

and Blake Anthony; with Rasheed Musbah as co-choreographing consultant. At the beginning of the video, Omarion sees a sexy girl (

Danielle Polanco Danielle Polanco is an American dancer and choreographer and actress. She is best known for being the leading lady in Omarion's music video Touch and for starring in the 2008 movie '' Step Up 2: The Streets'', in which she portrayed Missy Serrano ...

) outside a club. Omarion showcases some elaborate choreography. They dance their way down the street until the girl's friends drive by and Omarion ducks into a store. When they leave, he comes out and they continue their dance to her apartment. The video ends with her putting a stopper in the door, inviting him in.

Live performance

Omarion performed "Touch" along with " O" at the 2005 BET Awards on July 28, 2005. The performance was Military-themed with Omarion and the dancers dressed in Army outfits. For the "Touch" section, Danielle Polanco (who appeared in the song's video) came out on stage and danced with Omarion.

Awards and nominations

The song was nominated for Choice Music: R&B/Hip-Hop Track at the

2005 Teen Choice Awards The 2005 Teen Choice Awards ceremony was held on August 16, 2005, at the Gibson Amphitheatre, Universal City, California. The awards celebrate the year's achievements in music, film, television, sports, fashion, comedy, video games, and the Inter ...

, losing to "

1, 2 Step "1, 2 Step" is a song by American singer Ciara featuring American rapper Missy Elliott. Written alongside producer Jazze Pha, it was released on November 1, 2004, as the second single of Ciara's debut studio album, '' Goodies''. It peaked within ...

" by

Ciara Ciara Princess Wilson ( ; Harris; born October 25, 1985) is an American singer, songwriter, dancer and actress. She was discovered by record producer Jazze Pha in the early 2000s, and rose to prominence with her debut studio album, ''Goodies ...

featuring

Missy Elliott Melissa Arnette "Missy" Elliott (born July 1, 1971), also known as Misdemeanor, is an American rapper, singer, songwriter, and record producer. She began her musical career as a member of the Contemporary R&B, R&B girl group 4 All the Sistas Arou ...

Track listing

;US 12" #"Touch" (Album Version) #"Touch" (Instrumental W/Background Vocals) #"O" (Urban Clean Mix) (featuring

Ray Cash Wardell Raymond Cheeks (born January 14, 1980) better known by his stage name Ray Cash, is an American rapper from Cleveland, Ohio. Early life and education Cheeks grew up in Cleveland. While in high school, he performed freestyle raps with his ...

) #"O" (Urban Instrumental Mix)

Credits and personnel

Credits are adapted from the liner notes of ''O''. ;Recording * Recorded at

The Record Plant The Record Plant was a recording studio established in New York City in 1968 and last operating in Los Angeles, California. Known for innovations in the recording artists' workspace, it produced highly influential albums, including the New York ...

, LA * Mixed at Right Track and Silent Sound Studios ;Personnel *

– producer * Andrew Coleman – recording * Brian Garten – recording *

Phil Tan Phil Tan is a Malaysian-American audio engineer and mixer. He is a three time Grammy Award recipient, having received 14 nominations for the award. Early life and education Tan was born in Malaysia. He attended Full Sail University in Florida in ...

– mixer * Justin Shturtz – assistant engineer * Rob Skipworth – assistant engineer

Charts

References

{{DEFAULTSORT:Touch (Omarion Song) 2004 songs 2004 singles 2005 singles Omarion songs Epic Records singles Song recordings produced by the Neptunes Songs written by Pharrell Williams Music videos directed by Diane Martel