Tory Burch LLC is a luxury women's fashion label based in
Manhattan
Manhattan ( ) is the most densely populated and geographically smallest of the Boroughs of New York City, five boroughs of New York City. Coextensive with New York County, Manhattan is the County statistics of the United States#Smallest, larg ...
,
New York
New York most commonly refers to:
* New York (state), a state in the northeastern United States
* New York City, the most populous city in the United States, located in the state of New York
New York may also refer to:
Places United Kingdom
* ...
,
United States
The United States of America (USA), also known as the United States (U.S.) or America, is a country primarily located in North America. It is a federal republic of 50 U.S. state, states and a federal capital district, Washington, D.C. The 48 ...
. It was founded by American designer
Tory Burch
Tory Burch (née Robinson; born June 17, 1966) is an American fashion designer, businesswoman, and philanthropist. She is the executive chairman and chief creative officer of her own brand, Tory Burch LLC. She was listed as the 88th most power ...
in 2004. , Pierre-Yves Roussel is the CEO of the company.
History
Tory Burch
Tory Burch (née Robinson; born June 17, 1966) is an American fashion designer, businesswoman, and philanthropist. She is the executive chairman and chief creative officer of her own brand, Tory Burch LLC. She was listed as the 88th most power ...
began her fashion label – "Tory by TRB", later known as "Tory Burch" – in February 2004, launching it with a retail store in Manhattan's
Nolita district.
[Agins, Teri. "How Tory Burch Found Her Stride". '']Wall Street Journal
''The Wall Street Journal'' (''WSJ''), also referred to simply as the ''Journal,'' is an American newspaper based in New York City. The newspaper provides extensive coverage of news, especially business and finance. It operates on a subscriptio ...
''. February 1, 2008. Most of the inventory sold out on the first day.
When
Oprah Winfrey
Oprah Gail Winfrey (; born Orpah Gail Winfrey; January 29, 1954) is an American television presenter, talk show host, television producer, actress, author, and media proprietor. She is best known for her talk show, ''The Oprah Winfrey Show' ...
endorsed her line on ''
The Oprah Winfrey Show
''The Oprah Winfrey Show'' is an American first-run syndicated talk show that was hosted by Oprah Winfrey. The show ran for twenty-five seasons from September 8, 1986, to May 25, 2011, in which it broadcast 4,561 episodes. The show was taped i ...
'' in April 2005, calling Burch "the next big thing in fashion", Burch's website received eight million hits the following day.
Since launch, the company has grown to include more than 370 Tory Burch stores worldwide, including flagships in New York, Los Angeles,
London
London is the Capital city, capital and List of urban areas in the United Kingdom, largest city of both England and the United Kingdom, with a population of in . London metropolitan area, Its wider metropolitan area is the largest in Wester ...
,
Paris
Paris () is the Capital city, capital and List of communes in France with over 20,000 inhabitants, largest city of France. With an estimated population of 2,048,472 residents in January 2025 in an area of more than , Paris is the List of ci ...
,
Rome
Rome (Italian language, Italian and , ) is the capital city and most populated (municipality) of Italy. It is also the administrative centre of the Lazio Regions of Italy, region and of the Metropolitan City of Rome. A special named with 2, ...
,
Tokyo
Tokyo, officially the Tokyo Metropolis, is the capital of Japan, capital and List of cities in Japan, most populous city in Japan. With a population of over 14 million in the city proper in 2023, it is List of largest cities, one of the most ...
, and
Seoul
Seoul, officially Seoul Special Metropolitan City, is the capital city, capital and largest city of South Korea. The broader Seoul Metropolitan Area, encompassing Seoul, Gyeonggi Province and Incheon, emerged as the world's List of cities b ...
, and ecommerce sites in seven languages.
The company’s Shanghai flagship, which launched in 2014, is its largest.
The fashion line, which encompasses ready-to-wear, shoes, handbags, accessories, watches, home decor, and a fragrance and beauty collection, is also carried at over 3,000 department and specialty stores worldwide,
including
Saks Fifth Avenue
Saks Fifth Avenue (Colloquialism, colloquially Saks) is an American Luxury goods, luxury department store chain founded in 1867 by Andrew Saks. The first store opened in the F Street and 7th Street shopping districts, F Street shopping distric ...
,
Bergdorf Goodman
Bergdorf Goodman Inc. is an American luxury department store based in New York City, founded in 1899 by Herman Bergdorf. , it operates a women's store and a men's store across the street from each other on Fifth Avenue in Midtown Manhattan. ...
,
Neiman Marcus
Neiman Marcus is an American department store chain founded in 1907 in Dallas, Texas by Herbert Marcus, his sister Carrie Marcus Neiman, and her husband Abraham Lincoln Neiman. It has been owned by Saks Global, a Corporate spin-off, spin-o ...
,
Nordstrom
Nordstrom, Inc. () is an American Luxury goods, luxury department store chain headquartered in Seattle, Washington, and founded by John W. Nordstrom and Carl F. Wallin in 1901. The original store operated exclusively as a shoe store, and a seco ...
, and
Bloomingdale's
Bloomingdale's Inc. is an American luxury department store chain founded in 1861 by Joseph Bloomingdale and Lyman Bloomingdale. It was acquired by Federated Department Stores in 1930, which purchased the Macy's department store chain in 1994, ...
, as well as
Harrods
Harrods is a Listed building, Grade II listed luxury department store on Brompton Road in Knightsbridge, London, England. It was designed by C. W. Stephens for Charles Digby Harrod, and opened in 1905; it replaced the first store on the ground ...
,
Harvey Nichols
Harvey Nichols Group Limited ( trading as Harvey Nichols) is a British luxury department store chain founded in 1831 by Benjamin Harvey; it is headquartered at its flagship store in Knightsbridge, London. It sells designer fashion collections ...
,
Galeries Lafayette
Galeries Lafayette () is an upmarket French department store chain, the biggest in Europe. Its flagship store is on Boulevard Haussmann in the 9th arrondissement of Paris but it now operates a number of locations in France and other countries ...
,
Lane Crawford
Lane Crawford (HK) Limited () is a retail company founded in 1850 operating specialist department stores selling luxury goods in Hong Kong and Mainland China. It is headquartered in , Wong Chuk Hang.
Lane Crawford is a part of the Lane Crawfo ...
, and
Isetan
( unlisted on March 26, 2008, ) is a Japanese department store. Based in Shinjuku, Tokyo, Isetan has branches throughout Japan and South East Asia, including in Jakarta, Jinan, Kuala Lumpur, Selangor, Shanghai, Singapore, Surabaya and Tianjin, ...
.
In 2009, Burch sold a minority stake in her company to a Mexican private equity firm, Tresalia Capital. Additional minority investors were added in December 2012 in conjunction with the settlement of a legal dispute between Burch and her ex-husband. This settlement is said to have removed a substantial obstacle to a forthcoming IPO, which has been the subject of considerable discussion in the financial and fashion industries. As of 2015, Burch had stated that there were no plans for the company to go public. In 2018, the company bought back Tresalia Capital's minority stake in the business.

In September 2011, Burch did her first runway fashion show, and has continued to show each season at
New York Fashion Week
New York Fashion Week (NYFW), held in February and September of each year, is a semi-annual series of events in Manhattan typically spanning seven to nine days when international Fashion design, fashion collections are shown to buyers, the pres ...
.
In Fall 2013, Burch launched her first fragrance and a beauty capsule collection with Estée Lauder.
In Summer 2014, she introduced a line of accessories for the Fitbit Flex activity-tracking device, making hers the first major fashion brand to move into
wearable technology
Wearable technology is any technology that is designed to be used while worn. Common types of wearable technology include smartwatches, fitness trackers, and smartglasses. Wearable electronic devices are often close to or on the surface of the s ...
. Fall 2014 marked the publication of her first and bestselling book, ''Tory Burch in Color'', and the launch of watches with
Fossil
A fossil (from Classical Latin , ) is any preserved remains, impression, or trace of any once-living thing from a past geological age. Examples include bones, shells, exoskeletons, stone imprints of animals or microbes, objects preserve ...
.
In March 2015, Burch extended her home line with a collection of lettuce ware created in collaboration with
Palm Beach artist and potter Dodie Thayer. In July 2015, Burch launched her first boutique in Paris.
In August 2019, the brand announced that it had entered a long-term partnership with
Shiseido
is a Japanese multinational cosmetic company founded in Tokyo, Japan in 1872. Its product categories consist of: skin care, makeup, body care, hair care, and fragrances. The company is one of the oldest cosmetic companies in the world an ...
to develop, market, and distribute Tory Burch beauty brands, beginning in January 2020.
In 2021, the Tory Burch company and the School of Fashion at
Parsons School of Design
The Parsons School of Design is a private art and design college under The New School located in the Greenwich Village neighborhood of New York City. Founded in 1896 after a group of progressive artists broke away from established Manhattan art ...
announced a five-year multi-disciplinary educational partnership.
In 2022, the brand launched Essence of Dreams, a collection of five fragrances, with
Shiseido
is a Japanese multinational cosmetic company founded in Tokyo, Japan in 1872. Its product categories consist of: skin care, makeup, body care, hair care, and fragrances. The company is one of the oldest cosmetic companies in the world an ...
.
In January 2024, Tory collaborated with
Humberto Leon
Humberto Leon (born June 7, 1975) is an American fashion designer, retailer and creative director, working in partnership with Carol Lim. He is currently the creative director for the Los Angeles based girl group Katseye, aiding in the group's ...
on a concept shop on Melrose Avenue in Los Angeles that showcased her Spring 2024 collection; the boutique’s façade, interior, and some of the fashions featured animal portraits by German photographer Walter Schels.
In 2024, the company was included on ''
Time
Time is the continuous progression of existence that occurs in an apparently irreversible process, irreversible succession from the past, through the present, and into the future. It is a component quantity of various measurements used to sequ ...
s list of the 100 Most Influential Companies,
and Burch was one of ''Time'' magazine's
100 most influential people in the world
''Time'' 100 is a list of the top 100 most influential people, assembled by the American news magazine ''Time''. First published in 1999 as the result of a debate among American academics, politicians, and journalists, the list is now a highly ...
.
In 2024, the brand introduced Sublime, a new fragrance with a launch campaign featuring
Kendall Jenner
Kendall Nicole Jenner (born November 3, 1995) is an American model, socialite and media personality. She rose to fame in the reality television show ''Keeping Up with the Kardashians,'' in which she starred for 20 seasons and nearly 15 years ...
.
Tory collaborated with artist Rashid Johnson on bespoke pieces for the
Met Gala
The Met Gala, formally called the Costume Institute Benefit, is the annual haute couture fundraising festival held for the benefit of the Metropolitan Museum of Art's Costume Institute in Manhattan. The Met Gala was and still is popularly rega ...
in May 2025.
Tory Sport
In September 2015, Burch also introduced Tory Sport, a separate performance activewear line, on a dedicated website, and in a
pop-up shop
Pop-up retail, also known as pop-up store (pop-up shop in the UK, Australia and Ireland) or flash retailing, is a trend of opening short-term sales spaces that last for days to weeks before closing down, often to latch onto a fad or scheduled e ...
on Elizabeth Street in Manhattan in the space where she had launched her brand's first boutique in 2004.
A stand-alone store on Fifth Avenue in New York, as well as boutiques in
East Hampton and Dallas, were opened in 2016. As of late 2017 Tory Sport has stores in several cities around the U.S. and an in-store boutique at the Tory Burch store in Hong Kong.
The collection includes designs for running,
studio
A studio is a space set aside for creative work of any kind, including art, dance, music and theater.
The word ''studio'' is derived from the , from , from ''studere'', meaning to study or zeal.
Types Art
The studio of any artist, esp ...
, tennis, swimming, and golf, as well as clothes for before and after a workout. Both the Tory Burch line and the Tory Burch Sport line support the Tory Burch Foundation, which empowers women entrepreneurs by providing access to capital, business education, networking, and a fellows program.
Management
Pierre-Yves Roussel joined the company as CEO in 2019. In November 2020, Tory Burch LLC named Thibault Villet president of the Asia-Pacific region, effective on December 28, 2020. In his new position, Villet will manage all facets of the brand’s activities.
Design style
Burch's style has been described as
preppy-boho and preppy-bohemian luxe,
and is associated with her T-
logo
A logo (abbreviation of logotype; ) is a graphic mark, emblem, or symbol used to aid and promote public identification and recognition. It may be of an abstract or figurative design or include the text of the name that it represents, as in ...
medallion.
Known for being easy to wear and versatile,
Tory Burch styles are popular with women of all ages, including the viewers and fans of the television show ''Gossip Girl
''Gossip Girl'' is an American teen drama television series created and developed by Josh Schwartz and Stephanie Savage and based on the series of novels of the same name by Cecily von Ziegesar. It follows a group of students on Manhattan's ...
'', where they were often featured. In 2007, there were wait lists to buy Tory Burch fashions, which are known for color and print and often pay homage to styles of the 1960s and 1970s. Burch named her line of Reva ballerina flats after her mother.[
In the 2020s, after Burch relinquished her CEO role to focus almost exclusively on designing, the aesthetic has evolved in what she calls a "creative reinvention" of the brand.
]
Awards
*2005 Rising Star Award for Best New Retail Concept, Fashion Group International The Fashion Group International (FGI) is a global, non-profit, professional organization founded in 1930 in New York City to benefit the fashion industry. FGI currently has over 5000 members in the fashion industry including apparel, accessories, b ...
[
*2007 Accessory Brand Launch of the Year, Accessories Council Excellence Awards][
*2008 Accessories Designer of the Year, ]Council of Fashion Designers of America
The Council of Fashion Designers of America, Inc. (CFDA), founded in 1962 by publicist Eleanor Lambert, and headquartered in Manhattan, is a not-for-profit trade association comprising a membership of over 450 American fashion and accessor ...
*2023 Designer of the Year, ''Harper's Bazaar
''Harper's Bazaar'' (stylized as ''Harper's BAZAAR'') is an American monthly women's fashion magazine. Bazaar has been published in New York City since November 2, 1867, originally as a weekly publication entitled ''Harper's Bazar''."Corporat ...
''
*2024 100 Most Influential Companies, ''Time'' magazine
References
{{reflist
External links
Official website
American companies established in 2004
Retail companies established in 2004
Clothing brands of the United States
Clothing retailers of the United States
Shops in New York City
High fashion brands
2004 establishments in New York City
2000s fashion
2010s fashion