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Tobias Preis is Professor of
Behavioral Science Behavioural science is the branch of science concerned with Human behavior, human behaviour.Hallsworth, M. (2023). A manifesto for applying behavioural science. ''Nature Human Behaviour'', ''7''(3), 310-322. While the term can technically be ap ...
and Finance at Warwick Business School and a fellow of the Alan Turing Institute. He is a computational social scientist focussing on measuring and predicting human behavior with online data. At Warwick Business School he directs the Data Science Lab together with his colleague Suzy Moat. Preis holds visiting positions at
Boston University Boston University (BU) is a Private university, private research university in Boston, Massachusetts, United States. BU was founded in 1839 by a group of Boston Methodism, Methodists with its original campus in Newbury (town), Vermont, Newbur ...
and
University College London University College London (Trade name, branded as UCL) is a Public university, public research university in London, England. It is a Member institutions of the University of London, member institution of the Federal university, federal Uni ...
. In 2011, he worked as a senior research fellow with H. Eugene Stanley at
Boston University Boston University (BU) is a Private university, private research university in Boston, Massachusetts, United States. BU was founded in 1839 by a group of Boston Methodism, Methodists with its original campus in Newbury (town), Vermont, Newbur ...
and with Dirk Helbing at
ETH Zurich ETH Zurich (; ) is a public university in Zurich, Switzerland. Founded in 1854 with the stated mission to educate engineers and scientists, the university focuses primarily on science, technology, engineering, and mathematics. ETH Zurich ran ...
. In 2009, he was named a member of the Gutenberg Academy. In 2007, he founded Artemis Capital Asset Management GmbH, a
proprietary trading Proprietary trading (also known as prop trading) occurs when a trader trades stocks, bonds, currencies, commodities, their derivatives, or other financial instruments with the firm's own money (instead of using customer funds) to make a profit ...
firm which is based in Germany. He was awarded a PhD in physics from the Johannes Gutenberg University of Mainz in Germany. Preis has quantified and modelled financial market fluctuations. In addition, he has made contributions to general-purpose computing on graphics processing units (
GPGPU General-purpose computing on graphics processing units (GPGPU, or less often GPGP) is the use of a graphics processing unit (GPU), which typically handles computation only for computer graphics, to perform computation in applications traditiona ...
) in statistical physics and
computational finance Computational finance is a branch of applied computer science that deals with problems of practical interest in finance.Rüdiger U. Seydel, ''Tools for Computational Finance'', Springer; 3rd edition (May 11, 2006) 978-3540279235 Some slightly diff ...
.


Research

In 2010, Preis headed a research team which provided evidence that search engine query data and stock market fluctuations are correlated. The team discovered a link between the number of Internet searches for company names and transaction volumes of the corresponding stocks on a weekly time scale. In a TEDx talk, Preis highlights the opportunities offered by studies of citizens' online behaviour to gain insights into socio and economic decision making. In 2012, Preis used Google Trends data to demonstrate together with his colleagues Suzy Moat, H. Eugene Stanley and Steven R. Bishop that Internet users from countries with a higher per capita gross domestic product (GDP) are more likely to search for information about the future than information about the past. The findings, published in the journal '' Scientific Reports'', suggest there may be a link between online behaviour and real-world economic indicators. Preis and colleagues examined Google search queries made by Internet users in 45 countries in 2010 and calculated the ratio of the volume of searches for the coming year (2011) to the volume of searches for the previous year (2009), which they call the Future Orientation Index. A comparison of the Future Orientation Index to the per capita GDP of each country revealed a strong tendency for countries in which Google users enquire more about the future to exhibit a higher GDP. Preis and colleagues conclude from this study that a relationship potentially exists between the economic success of a country and the information-seeking behaviour of its citizens online. In 2013, Preis and his colleagues Moat and Stanley introduced a method to identify online precursors for stock market moves, using trading strategies based on search volume data provided by Google Trends. Their analysis of Google search volume for 98 terms of varying financial relevance, published in '' Scientific Reports'', suggests that increases in search volume for financially relevant search terms tend to precede large losses in financial markets. Similarly, in a study also published in '' Scientific Reports'' in 2013, Moat, Preis and colleagues demonstrated a link between changes in the number of views of Wikipedia articles relating to financial topics and subsequent large stock market moves. In 2015, Preis and his colleague Moat designed and delivered a massive open online course (
MOOC A massive open online course (MOOC ) or an open online course is an online course aimed at unlimited participation and open access via the World Wide Web, Web. In addition to traditional course materials, such as filmed lectures, readings, and p ...
) on big data. The course focuses on measuring and predicting human behavior. Preis is an academic editor of ''PLoS ONE''.


See also

* List of Wikipedia people


Footnotes


External links

*
Website at Warwick Business SchoolTEDxZurich Talk by Tobias Preis – Bubble TroubleTEDxWarwickSalon Talk by Tobias Preis – Can Google Predict the Stock Market?
{{DEFAULTSORT:Preis, Tobias 1981 births Living people Complex systems scientists Scientific computing researchers 21st-century German scientists Academics of the University of Warwick Wikipedia researchers Johannes Gutenberg University Mainz alumni