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"Time" is a song by American singer
K. Michelle Kimberly Michelle Pate (born March 4, 1982) is an American singer, actress, and television personality. She is most known from VH1's '' Love & Hip Hop: Atlanta'' and after appearing as a regular cast member for two seasons on the reality televis ...
from her third studio album ''
More Issues Than Vogue ''More Issues Than Vogue'' is the third studio album by American R&B recording artist K. Michelle. It was released on March 25, 2016, by Atlantic Records. The album was preceded by the release of the singles " Not a Little Bit"and " Ain't You". ...
'' (2016). It was released on February 25, 2016 as a
promotional single A promotional recording, or promo, or plug copy, is an audio or video recording distributed free, usually in order to promote a recording that is or soon will be commercially available. Promos are normally sent directly to broadcasters, such as ...
from the album.
Eric Hudson Eric Hudson (born October 15, 1986) is an American and Grammy award-winning music producer. His parents are Curtis and Phyllis Bivins-Hudson. Curtis is a songwriter and producer, and most notably the co-writer of Madonna's song "Holiday", co-writ ...
produced "Time" and wrote it alongside Kimberly Pate and
Priscilla Renea Priscilla Renea Hamilton (born September 14, 1988), known professionally as Muni Long (pronounced "money long"), is an American singer and songwriter. Under her birth name, her solo debut studio album, ''Jukebox'', was released through Capitol R ...
. It is a R&B and
soul In many religious and philosophical traditions, there is a belief that a soul is "the immaterial aspect or essence of a human being". Etymology The Modern English noun '':wikt:soul, soul'' is derived from Old English ''sāwol, sāwel''. The ea ...
ballad A ballad is a form of verse, often a narrative set to music. Ballads derive from the medieval French ''chanson balladée'' or '' ballade'', which were originally "dance songs". Ballads were particularly characteristic of the popular poetry and ...
, with lyrics revolving around the end of a relationship.
Music critics Music journalism (or music criticism) is media criticism and reporting about music topics, including popular music, classical music, and traditional music. Journalists began writing about music in the eighteenth century, providing commentary on ...
identified the single's focus on leaving a bad relationship as a common theme in her music. Critical response to "Time" was positive; critics praised the song's lyrics and the singer's vocals, and identified it as a highlight from the album. Michelle promoted the single through a performance on the
reality television Reality television is a genre of television programming that documents purportedly unscripted real-life situations, often starring unfamiliar people rather than professional actors. Reality television emerged as a distinct genre in the early 19 ...
series '' K. Michelle: My Life''.


Background and release

Eric Hudson Eric Hudson (born October 15, 1986) is an American and Grammy award-winning music producer. His parents are Curtis and Phyllis Bivins-Hudson. Curtis is a songwriter and producer, and most notably the co-writer of Madonna's song "Holiday", co-writ ...
produced "Time" and wrote it alongside Kimberly Pate and
Priscilla Renea Priscilla Renea Hamilton (born September 14, 1988), known professionally as Muni Long (pronounced "money long"), is an American singer and songwriter. Under her birth name, her solo debut studio album, ''Jukebox'', was released through Capitol R ...
. Hudson also worked as a programmer for the single. Joi Campbell, Eric Cire, Eric Dawkins, Sha Sha Jones, Sam Salter, and Young Goldie provided
background vocals A backing vocalist is a singer who provides vocal harmony with the lead vocalist or other backing vocalists. A backing vocalist may also sing alone as a lead-in to the main vocalist's entry or to sing a counter-melody. Backing vocalists are us ...
, while Curtis Hudson played the guitar. The track was mixed by Josh Mosser, and mastered by Christ Athens, while the vocals were produced by Dawkins. On February 25, 2016, "Time" was made available as a
promotional single A promotional recording, or promo, or plug copy, is an audio or video recording distributed free, usually in order to promote a recording that is or soon will be commercially available. Promos are normally sent directly to broadcasters, such as ...
from Michelle's third studio album ''
More Issues Than Vogue ''More Issues Than Vogue'' is the third studio album by American R&B recording artist K. Michelle. It was released on March 25, 2016, by Atlantic Records. The album was preceded by the release of the singles " Not a Little Bit"and " Ain't You". ...
'' (2016), upon
pre-order A pre-order is an order placed for an item that has not yet been released. The idea for pre-orders came because people found it hard to get popular items in stores because of their popularity. Companies then had the idea to allow customers to r ...
ing the album. Prior to its release, Michelle teased the song through black-and-white videos uploaded on her official
Instagram Instagram is a photo and video sharing social networking service owned by American company Meta Platforms. The app allows users to upload media that can be edited with filters and organized by hashtags and geographical tagging. Posts can ...
account, where she performed with a band. On March 7, 2016, she sang the song on the
reality television Reality television is a genre of television programming that documents purportedly unscripted real-life situations, often starring unfamiliar people rather than professional actors. Reality television emerged as a distinct genre in the early 19 ...
series '' K. Michelle: My Life''.


Composition and lyrics

"Time" is a R&B and
soul In many religious and philosophical traditions, there is a belief that a soul is "the immaterial aspect or essence of a human being". Etymology The Modern English noun '':wikt:soul, soul'' is derived from Old English ''sāwol, sāwel''. The ea ...
ballad A ballad is a form of verse, often a narrative set to music. Ballads derive from the medieval French ''chanson balladée'' or '' ballade'', which were originally "dance songs". Ballads were particularly characteristic of the popular poetry and ...
, which lasts four minutes and 37 seconds. In the song, Michelle sings about struggles within a relationship, while accompanied by "a smooth,
gospel Gospel originally meant the Christian message (" the gospel"), but in the 2nd century it came to be used also for the books in which the message was set out. In this sense a gospel can be defined as a loose-knit, episodic narrative of the words a ...
-tinged chord progression". The instrumental also includes "soulful melodies over climactic piano keys", along with strings, a piano, and drums. Elle Breezy of
Singersroom Singersroom is an online music magazine devoted to news, reviews, interviews, music, videos, lifestyle and fashion trends on R&B and urban-pop culture. Owned by MusicLife Entertainment Group, it has an audience of more than 500,000 readers per ...
interpreted the song as an "old-school soul record", and Ken Hamm of SoulBounce.com referred to it as an "old school slow jam". In "Time", the singer addresses an ex-partner whom she tells that it is too late for reconciliation, through the lyrics: “It’s too late for you and I, thank God I left you right on time / Kissing you goodbye, and I did it right on time." Other lyrics include: “In a perfect world, you would try to prove your love, take me to the stars above.” Sarah Malik of
MTV MTV (Originally an initialism of Music Television) is an American cable channel that launched on August 1, 1981. Based in New York City, it serves as the flagship property of the MTV Entertainment Group, part of Paramount Media Networks, a di ...
described the song as "sentimental", while Breezy wrote that its focus on leaving an unhealthy relationship was similar to Michelle's 2016 singles "
Not a Little Bit "Not a Little Bit" is a song recorded by American singer-songwriter K. Michelle for her third studio album ''More Issues Than Vogue'' (2016). It was written by Michelle, Blac Elvis, Elvis Williams, and Kelly Price, and produced by Blac Elvis. The ...
" and "
Ain't You "Ain't You" is a song by American R&B singer K. Michelle. It was released on February 12, 2016, as the second single from her third studio album, ''More Issues Than Vogue'' (2016). Critical reception The song received positive reviews from music ...
", which are also included on ''More Issues Than Vogue''. Bianca Gracie of
Fuse Fuse or FUSE may refer to: Devices * Fuse (electrical), a device used in electrical systems to protect against excessive current ** Fuse (automotive), a class of fuses for vehicles * Fuse (hydraulic), a device used in hydraulic systems to prote ...
associated "Time" with how Michelle "point out her flaws and pour out every inch of her heart in her music".


Critical reception

Upon its release, "Time" received positive reviews from critics. Danny Schwartz of HotNewHipHop wrote that it was his favorite out of the promotional singles released from ''More Issues Than Vogue'', and praised Michelle's vocals. A writer for ''
Rap-Up ''Rap-Up'' is a magazine launched in 2001 by founder Devin Lazerine. The publication was originally a website devoted to hip hop, until Lazerine decided to pitch the possibility of a magazine to several publishers. The magazine is focused on th ...
'' commended the single as "smooth and emotional", writing that it was part of "an impressive and versatile streak of ''MITV'' leaks". Andy Kellman of
AllMusic AllMusic (previously known as All-Music Guide and AMG) is an American online music database. It catalogs more than three million album entries and 30 million tracks, as well as information on musicians and bands. Initiated in 1991, the dat ...
and Ben Beaumont-Thomas of ''
The Guardian ''The Guardian'' is a British daily newspaper A newspaper is a periodical publication containing written information about current events and is often typed in black ink with a white or gray background. Newspapers can cover a wide ...
'' chose "Time" as one of the highlights from the album, and Holly Lewis of Sway's Universe identified the lyrics and Michelle's vocals as high points of the single. Sarah Malik wrote that Michelle "gracefully demonstrates her ability to amalgamate heartfelt lyricism with her powerful vocal range" through "Time", and "allow listeners to absorb her true emotions". Ken Hamm praised the single's content, describing it as "a powerful, mature break up ballad" due to its emphasis on finding joy from the end of a relationship rather than seeking revenge.


Credits and personnel

Credits adapted from AllMusic: *Chris Athens – mastering *Joi Campbell – vocals (background) *Eric Cire – vocals (background) *Eric Dawkins – vocal producer, vocals (background) *Young Goldie – vocals (background) *Curtis Hudson – guitar *Eric Hudson – composer, musician, producer, programmer *Peter Lee Johnson – strings *Sha Sha Jones – vocals (background) *K. Michelle – primary artist, vocals *Nelson Kyle – recording *Josh Mosser – mixing *Kimberly Pate – composer *Priscilla Renea – composer *Sam Salter – vocals (background)


Release history


Notes


References


External links

* {{K. Michelle 2010s ballads 2016 singles 2016 songs Atlantic Records singles Contemporary R&B ballads K. Michelle songs Songs written by Eric Hudson Songs written by Muni Long Soul ballads Songs written by K. Michelle