''Thought Catalog'' is a
website founded in 2010 by
American entrepreneur and media strategist
Chris Lavergne
Chris Lavergne is an American media strategist and entrepreneur who founded the website ''Thought Catalog'' in 2010.
Background
Born in suburban Virginia, Lavergne would later attend Hampshire College in Amherst, Massachusetts. For his senior t ...
.
[Newton, Matthe]
Thought Catalog And The New Age Of Confessional Media
''Forbes.'' June 7, 2015 Owned by The Thought & Expression Company, the site attracts 25 million monthly unique visitors.
[Ucko, Da]
How Thought Catalog Built A Site Millennials Actually Want To Read
''Native Advertising''. June 8, 2015
The site's founder, Chris Lavergne, registered the domain name in 2008, and began working on the site while a marketing strategist at
Warner Bros. Records.
[Weissman, Say]
Thought Catalog Wants to Capture the Millennial Moment
''Digiday
''Digiday'' is an online trade magazine for online media founded in 2008 by Nick Friese. It is headquartered in New York City, with offices in London and Tokyo.
Description
''Digiday'' provides daily online news about advertising, publishing, an ...
''. June 8, 2015 ''Thought Catalog'' started publishing on February 1, 2010. By 2012, ''Thought Catalog'' was attracting 2.5 million unique visitors per month, and began to attract many
millennial readers, with nearly three-quarters of the site's audience falling into the 21- to 34-year-old demographic.
The site is based on a semi-open model, employing staff and freelance writers while also taking submissions for publication.
''Thought Catalog'' receives between 100 and 500 pieces a day via the submission form.
[Schonfeld, Zac]
Thought Catalog’s Reckoning
''Newsweek''. June 8, 2015
In July 2014 ''Thought Catalog'' was drawing more than 34 million unique visitors per month, with much of the traffic due to social sharing.
[Marikar, Sheil]
''New York Times''. June 6, 2015
''Thought Catalog'' earns revenue from
branded content and banner ads, with the ''Wall Street Journal'' featuring the site on its list of "Sponsored Content That Buzzed In 2014."
''Thought Catalog’s'' founder, Chris Lavergne, was named to ''
Forbes'' "30 Under 30" list in 2014.
Books
''Thought Catalog'' launched Thought Catalog Books with four original e-books priced from $2.99 to $4.99.
[Weissman, Say]
Thought Catalog Tries E-Books
''Digiday
''Digiday'' is an online trade magazine for online media founded in 2008 by Nick Friese. It is headquartered in New York City, with offices in London and Tokyo.
Description
''Digiday'' provides daily online news about advertising, publishing, an ...
''. June 8, 2015 As of June 2015, the imprint accepts manuscripts from their active contributors and from unaffiliated authors, some with agents, some without. They publish both eBooks and print books. In September 2014, Thought Catalog Books and UTA sold the rights to ''The Tracking of a Russian Spy'', by Mitch Swenson, to
StudioCanal. The imprint published ''
Prozac Nation'' author
Elizabeth Wurtzel’s book ''Creatocracy'' in early 2015.
Content
''Thought Catalog’s'' content, which includes
listicles,
essays, and
think pieces, has been noted for its "millennial" voice.
[Herrera, Ti]
Inside the contradictory world of Thought Catalog, one of the Internet’s most reviled sites
''Washington Post''. June 8, 2015 Many well-known authors have contributed to the site including
Simon Critchley,
Elizabeth Wurtzel,
Tao Lin,
Nick Mullen,
Robert Greene,
James Altucher,
Mélanie Berliet
Mélanie Berliet is an American author and journalist based in New York City. Berliet graduated from Georgetown University. When she was in her 20s, she worked on Wall Street, but left to pursue a writing career. Her freelance writing includes un ...
, and
Tim Ferriss, in addition to previously unpublished essayists.
''Thought Catalog''. June 8, 2015
Early on, the site was known for publishing alternative literature Alternative literature (or alt-lit) is a literary movement strongly influenced by internet culture and online publishing. It includes various forms of prose, poetry, and new media. Alt-lit is characterized by self-publication and a presence on socia ...
, with Tao Lin as a regular contributor.[Hasan, Heb]
Too Sincere for the Internet? How the Web Journal Thought Catalog Sparked an Online Firestorm
''TIME''. June 8, 2015
References
External links
*{{official website, http://www.thoughtcatalog.com
''Thought Catalog'' BooksThe Thought & Expression CompanyShop Catalog
Internet properties established in 2010
2010 establishments in the United States
Online mass media companies of the United States
American blogs