The third platform is a term coined by marketing firm
International Data Corporation
International Data Group (IDG, Inc.) is a market intelligence and demand generation company focused on the technology industry. IDG, Inc.’s mission is centered around supporting the technology industry through research, data, marketing technol ...
(IDC) for a model of a
computing platform
A computing platform or digital platform is an environment in which a piece of software is executed. It may be the hardware or the operating system (OS), even a web browser and associated application programming interfaces, or other underlying ...
. It was promoted as inter-dependencies between
mobile computing
Mobile computing is human–computer interaction in which a computer is expected to be transported during normal usage, which allows for the transmission of data, voice, and video. Mobile computing involves mobile communication, mobile hardware ...
,
social media
Social media are interactive media technologies that facilitate the creation and sharing of information, ideas, interests, and other forms of expression through virtual communities and networks. While challenges to the definition of ''social me ...
,
cloud computing
Cloud computing is the on-demand availability of computer system resources, especially data storage ( cloud storage) and computing power, without direct active management by the user. Large clouds often have functions distributed over m ...
, and information / analytics (
big data), and possibly the
Internet of things
The Internet of things (IoT) describes physical objects (or groups of such objects) with sensors, processing ability, software and other technologies that connect and exchange data with other devices and systems over the Internet or other com ...
. The term was in use in 2013, and possibly earlier.
Gartner
Gartner, Inc is a technological research and consulting firm based in Stamford, Connecticut that conducts research on technology and shares this research both through private consulting as well as executive programs and conferences. Its clients ...
claimed that these interdependent trends were "transforming the way people and businesses relate to technology" and have since provided a number of reports on the topic.
Platforms
The paradigm of numbered platforms sees several platforms evolving, the first platform as the
mainframe computer
A mainframe computer, informally called a mainframe or big iron, is a computer used primarily by large organizations for critical applications like bulk data processing for tasks such as censuses, industry and consumer statistics, enterpris ...
system.
First Platform

First Platform (
Mainframe
A mainframe computer, informally called a mainframe or big iron, is a computer used primarily by large organizations for critical applications like bulk data processing for tasks such as censuses, industry and consumer statistics, enterpris ...
) - late 1950s to present
The first platform is the mainframe computer system, which began in the late 1950s and continues today.
Second Platform

Second Platform (
Client/Server) - mid 1980s to present
The second platform is the client/server system, which began in the mid-1980s with PCs tapping into mainframe databases and applications.
Third Platform
Third Platform (Social,
Mobile
Mobile may refer to:
Places
* Mobile, Alabama, a U.S. port city
* Mobile County, Alabama
* Mobile, Arizona, a small town near Phoenix, U.S.
* Mobile, Newfoundland and Labrador
Arts, entertainment, and media Music Groups and labels
* Mobile ...
,
Cloud
In meteorology, a cloud is an aerosol consisting of a visible mass of miniature liquid droplets, frozen crystals, or other particles suspended in the atmosphere of a planetary body or similar space. Water or various other chemicals may ...
&
Analytics
Analytics is the systematic computational analysis of data or statistics. It is used for the discovery, interpretation, and communication of meaningful patterns in data. It also entails applying data patterns toward effective decision-making. It ...
, possibly
IoT
The Internet of things (IoT) describes physical objects (or groups of such objects) with sensors, processing ability, software and other technologies that connect and exchange data with other devices and systems over the Internet or other com ...
) - early 2010s to present
The ''Open Platform 3.0'' initiative of
The Open Group
The Open Group is a global consortium that seeks to "enable the achievement of business objectives" by developing "open, vendor-neutral technology standards and certifications." It has over 840 member organizations and provides a number of servi ...
aims to produce a consensus definition of the third platform, and to identify
open standard
An open standard is a standard that is openly accessible and usable by anyone. It is also a prerequisite to use open license, non-discrimination and extensibility. Typically, anybody can participate in the development. There is no single definitio ...
s for it, in order to help enterprises gain
business benefit
Business is the practice of making one's living or making money by producing or buying and selling products (such as goods and services). It is also "any activity or enterprise entered into for profit."
Having a business name does not separa ...
from these technologies. This has produced an
analysis of requirements.
In January 2016 ''
The Economist
''The Economist'' is a British weekly newspaper printed in demitab format and published digitally. It focuses on current affairs, international business, politics, technology, and culture. Based in London, the newspaper is owned by The Econ ...
'' offered the following analysis: "The third platform is based on the online computing "cloud" and its interaction with all manner of devices, including wirelessly connected ones such as smartphones, machinery and sensors (known collectively as the "internet of things").
Fourth Platform
Fourth Platform - despite the term being used by some consultants and IT companies, there is no clear consensus on a definition. Discussions around the fourth platform are currently mostly predictions about what it might include - such as
AI,
IoT
The Internet of things (IoT) describes physical objects (or groups of such objects) with sensors, processing ability, software and other technologies that connect and exchange data with other devices and systems over the Internet or other com ...
,
Quantum Computing
Quantum computing is a type of computation whose operations can harness the phenomena of quantum mechanics, such as superposition, interference, and entanglement. Devices that perform quantum computations are known as quantum computers. Thou ...
and massively distributed
Grid
Grid, The Grid, or GRID may refer to:
Common usage
* Cattle grid or stock grid, a type of obstacle is used to prevent livestock from crossing the road
* Grid reference, used to define a location on a map
Arts, entertainment, and media
* News g ...
computing approaches.
Implementations
No single "third platform" product has emerged, but there are a number of proprietary and
free software
Free software or libre software is computer software distributed under terms that allow users to run the software for any purpose as well as to study, change, and distribute it and any adapted versions. Free software is a matter of liberty, ...
products that enterprises can use to create, deploy and operate solutions that use third platform technologies. Within an enterprise, a combination of these products that meet enterprise needs is a "third platform" for that enterprise. Its design can be considered part of
Enterprise Architecture.
Suitable products include:
* The
Eclipse
An eclipse is an astronomical event that occurs when an astronomical object or spacecraft is temporarily obscured, by passing into the shadow of another body or by having another body pass between it and the viewer. This alignment of three ce ...
integrated development environment
* The
Cloud Foundry
Cloud Foundry is an open source, multi-cloud application platform as a service (PaaS) governed by the Cloud Foundry Foundation, a 501(c)(6) organization.
The software was originally developed by VMware, transferred to Pivotal Software (a jo ...
cloud application platform as a service
* The
Docker container environment
* The
Kubernetes
Kubernetes (, commonly stylized as K8s) is an open-source container orchestration system for automating software deployment, scaling, and management. Google originally designed Kubernetes, but the Cloud Native Computing Foundation now maintai ...
container deployment and management environment
* The
Apache Hadoop big data framework
Enterprise third platforms can use
web API
A web API is an application programming interface for either a web server or a web browser. It is a web development concept, usually limited to a web application's client-side (including any web frameworks being used), and thus usually does not i ...
s to access social media websites and cloud services giving access to third platform technologies.
The Pillars of the Third Platform
Social technology
Gartner defined a social technology as, “Any technology that facilitates social interactions and is enabled by a communications capability, such as the Internet or a mobile device.” This extends not only to social media but also to all social technologies that make social interaction possible. A VoIP service, for example, would be considered a social technology.
In a trend that has been described as ‘social everything’, companies both big and small, will continue to inject a social element into every product and service. The cloud provides the infrastructure that makes the information accessible, the social technology helps to organise the data and facilitate access, and the mobile devices will provide the means by which most people receive the data.
Mobile devices
The third platform is designed to give everybody access to big data via mobile devices; it is this mobility that really defines the third platform. A company representative on the road or working from home will have instant access to data through his or her mobile device with this third platform whenever and wherever they need it.
An example of the use of mobile devices in the third platform would be a school that gives every student a tablet. The tablet would take the place of textbooks and paper used in assignments, but more importantly, the student will have access to a virtual classroom at additional times.
Analytics (big data)
The concept behind big data is to maximize the utility of all data. An executive at a company that streamlines its business functions with the third platform would have easy access to all of the data, including sales figures, personnel information, accounting data, financials and so on. This data can then be used to inform more areas of the business.
Big data can be further differentiated once we analyze its three distinguishing features: variety, volume, and velocity.
Variety means that many forms of data are collected, with formats ranging from audio and video to client log files and Tweets. Volume represents the fact that big data must come in massive quantities, often over a
petabyte
The byte is a unit of digital information that most commonly consists of eight bits. Historically, the byte was the number of bits used to encode a single character of text in a computer and for this reason it is the smallest addressable unit ...
. Finally, Velocity signifies that big data must be constantly collected for maximum effectiveness; even data that is a few days old is not ideal.
In summary, big data utilizes and collects all forms of data, gathered from both traditional and digital sources, in order to complement a company's decision-making processes.
Cloud services
Cloud services are at the heart of the third platform. Having big data and mobile devices is one thing, but without the cloud, there will be no way to access this data from outside of the office.
This differs greatly from the first platform, where computer networks consisted of large mainframes. All of a company's employees had access to the data in the mainframe but they could only access it through their desktop computers. In the second platform, a company's employees could access the data in the mainframe as well as outside data, via an Internet connection.
The third platform will allow all of a company's IT solutions to be available through the cloud, accessible via a variety of mobile devices. Data storage, servers and many IT solutions, which are on-site, can now be cloud-based.
Internet of Things
The Internet of Things is the network of connected devices that enable computer systems to monitor and control aspects of the physical environment. It has applications in personal and home environments, smart cities, factory automation, transport, and many other areas. The incorporation of the Internet of Things in the third platform gives enterprises the ability to interact with these systems and use these applications.
Sensors and actuators have been used in computer systems for many years. It is the ability to connect to such devices anywhere in the world through the Internet that characterizes the Internet of things.
Alternate Names
*CAMSS (IBM): Cloud, Analytics, Mobile, Social, Security.
*3rd Platform (IDC)
*Nexus of Forces (Gartner)
*SMAC or SMAC Stack (Cognizant)
*Idea Economy (HPE)
References
{{Reflist
External links
The Open Platform 3.0 Forum
Computing platforms