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''The Toy Box'' is an American
reality television Reality television is a genre of television programming that documents purportedly unscripted real-life situations, often starring ordinary people rather than professional actors. Reality television emerged as a distinct genre in the early 1990s ...
show that debuted on April 7, 2017, on ABC. The show is about contestants as aspiring
entrepreneurs Entrepreneurship is the creation or extraction of economic value in ways that generally entail beyond the minimal amount of risk (assumed by a traditional business), and potentially involving values besides simply economic ones. An entreprene ...
, who present toy inventions first to a panel of toy industry professionals, then to a panel of child-judges. Only toys approved by the mentors are presented to the judges, "In the Toy Box," who select one toy to advance to the finals of each episode. The season's winning toy is produced and distributed by
Mattel Mattel, Inc. ( ) is an American multinational corporation, multinational toy manufacturing and entertainment company headquartered in El Segundo, California. Founded in Los Angeles by Harold Matson and the husband-and-wife duo of Ruth Handler, ...
and sold exclusively at
Toys "R" Us Toys "R" Us is an American toy, clothing, and baby product retailer owned by Tru Kids (doing business as Tru Kids Brands) and various others. The company was founded in 1948 in Washington, D.C.; its first store was built in April 1948, with i ...
stores. On June 16, 2017, ABC renewed the series for a second season, which premiered on October 1, 2017, and ended on November 19, 2017. After Toys "R" Us announced that all United Kingdom and United States operations would be going out of business, the show was canceled with no official announcement.


Judges


Kids

In Season 1, a group of child-judges, up to the age of 13, play with the toys entered into the competition following the panel of toy industry experts. The children then vote on which toy was the best in each episode. Season 1 had four child-judges that consistently appeared in each episode. In Season 2, the professional judging did not occur on camera. Season 2 had ten child-judges, five of which were selected to judge for each episode. Only one child-judge from Season 1 ( Noah Ritter) returned as a judge in Season 2.


Professionals

In Season 1, three professional judges and mentors (who were esteemed toy reviewers and children's product creators) reviewed each product before it was sent to the child judges. This process happened off-screen. The professional judges in Season 1 were: * Dylan Lauren * Jim Silver * Jen Tan The identity of the professional judges was not disclosed to viewers in Season 2.


Production

''The Toy Box'' was developed by Hudsun Media and Electus. ABC and Mattel Creation agreed that Hudsun would produce the show on their behalf. In October 2016, ABC picked up the show and Mattel greenlit the show for the 2016–17 Season. Eric Stonestreet was indicated at that time as being the host.


Episodes


Season 1 (2017)

"YES" and "NO" indicate the adult panel results; "FINALIST" designates the toy chosen by the child jury to advance to the finals.


Season 2 (2017)

"YES" and "NO" indicate the child panel results (getting at least three "Yes" votes from the five child judges); "FINALIST" designates the toy chosen by the child jury to advance to the finals.


List of toys featured at Toys "R" Us

Other than the guaranteed Mattel contract for the winner, other non-winning toys are also featured at
Toys "R" Us Toys "R" Us is an American toy, clothing, and baby product retailer owned by Tru Kids (doing business as Tru Kids Brands) and various others. The company was founded in 1948 in Washington, D.C.; its first store was built in April 1948, with i ...
. Occasionally, the toy's branding changes before being distributed.


Season 1

* "Artsplash™ 3D Liquid Art" – appeared on "Episode 7" and "Episode 8" as "3D Liquid Art" * "Sweet Shaper™" – appeared on "Episode 6" and "Episode 8" as "Candy Krusher" * "Noisy Persons™ Card Game" – appeared on "Episode 7" as "Noisy Person Cards"


Season 2

* "Hydroshield™ Water Dodger" – appeared on "Episode 1" and "Episode 8" as "Water Dodger" * "Eardorables™" appeared on "Episode 6" * "Wobb-Ball™" appeared on "Episode 4" as "Flexxball"


List of all toys presented


Season 1


Season 2


See also

*''
Shark Tank ''Shark Tank'' is an American business Reality television#Investments, reality television series that premiered on August 9, 2009, on American Broadcasting Company, ABC.Hibberd, James (May 10, 2012)Dancing,' 'Bachelor,' and a bigger 'Shark Tank ...
'' *'' American Inventor''


References


External links

* * *The Toy Box a
Rotten Tomatoes
{{DEFAULTSORT:Toy Box, The American Broadcasting Company reality television shows 2017 American television series debuts 2017 American television series endings 2010s American reality television series American English-language television shows Television series by Mattel Television Toys "R" Us