''The Red Bulletin'' is a lifestyle magazine published by Red Bull Media House that began in 2005. The Red Bulletin features sports, culture, music, nightlife, entrepreneurship, and lifestyle stories.

Editorial concept

''The Red Bulletin'' is a lifestyle magazine published by Red Bull Media House Publishing GmbH, whose headquarters are in

Vienna, Austria Vienna ( ; ; ) is the capital city, capital, List of largest cities in Austria, most populous city, and one of Federal states of Austria, nine federal states of Austria. It is Austria's primate city, with just over two million inhabitants. ...

. Editorial content is controlled and designed from Vienna in close collaboration with local editors. The Red Bulletin offers a wide range of global content, while also featuring national interests.

History

* 2005: ''The Red Bulletin'' was first published at the

Monaco Grand Prix The Monaco Grand Prix () is a Formula One motor racing event held annually on the Circuit de Monaco, in late May or early June. Run since 1929, it is widely considered to be one of the most important and prestigious automobile races in the wo ...

, printed onsite. From this point on, the magazine became a part of the

Formula One Formula One (F1) is the highest class of worldwide racing for open-wheel single-seater formula Auto racing, racing cars sanctioned by the Fédération Internationale de l'Automobile (FIA). The FIA Formula One World Championship has been one ...

season; initially, it started as a daily newspaper on-site. * 2007: In November, The Red Bulletin became a monthly magazine, first appearing on a regular basis in Austria. * 2009: ''The Red Bulletin'' was launched in the UK,

Germany Germany, officially the Federal Republic of Germany, is a country in Central Europe. It lies between the Baltic Sea and the North Sea to the north and the Alps to the south. Its sixteen States of Germany, constituent states have a total popu ...

, and

Ireland Ireland (, ; ; Ulster Scots dialect, Ulster-Scots: ) is an island in the North Atlantic Ocean, in Northwestern Europe. Geopolitically, the island is divided between the Republic of Ireland (officially Names of the Irish state, named Irelan ...

. * 2010: ''The Red Bulletin'' was established in

New Zealand New Zealand () is an island country in the southwestern Pacific Ocean. It consists of two main landmasses—the North Island () and the South Island ()—and List of islands of New Zealand, over 600 smaller islands. It is the List of isla ...

South Africa South Africa, officially the Republic of South Africa (RSA), is the Southern Africa, southernmost country in Africa. Its Provinces of South Africa, nine provinces are bounded to the south by of coastline that stretches along the Atlantic O ...

, and

Kuwait Kuwait, officially the State of Kuwait, is a country in West Asia and the geopolitical region known as the Middle East. It is situated in the northern edge of the Arabian Peninsula at the head of the Persian Gulf, bordering Iraq to Iraq–Kuwait ...

. * 2011: Publication began in the USA,

Switzerland Switzerland, officially the Swiss Confederation, is a landlocked country located in west-central Europe. It is bordered by Italy to the south, France to the west, Germany to the north, and Austria and Liechtenstein to the east. Switzerland ...

France France, officially the French Republic, is a country located primarily in Western Europe. Overseas France, Its overseas regions and territories include French Guiana in South America, Saint Pierre and Miquelon in the Atlantic Ocean#North Atlan ...

and

Mexico Mexico, officially the United Mexican States, is a country in North America. It is the northernmost country in Latin America, and borders the United States to the north, and Guatemala and Belize to the southeast; while having maritime boundar ...

. In the same year, ''The Red Bulletin'' app was launched. * 2013: From May onwards, an e-paper version for

Brazil Brazil, officially the Federative Republic of Brazil, is the largest country in South America. It is the world's List of countries and dependencies by area, fifth-largest country by area and the List of countries and dependencies by population ...

was available. In addition, the Kuwait version became a "Gulf Edition", thereby addressing other Middle East countries. For the first time, all national issues also became available as a digital e-paper. * 2014: In June, to coincide with the return of Formula One in Austria, ''The Red Bulletin'' went back to its original formula; daily special editions were released for the Grand Prix weekend in Spielberg. Also in this year, ''The Red Bulletin'' entered the Asian Market with a South Korean and a Chinese special edition. * 2015: In November ''The Red Bulletin'' became permanently available in a broader market with a monthly South Korean Edition. At the same time, the launch of ''The Red Bulletin'' New Zealand was stopped. * 2016: Reaching out to a business-oriented audience as well as the start-up scene, ''The Red Bulletin'' launched its first two line extension issues, ''The Red Bulletin Innovator'', in May and October. Towards the end of the year, ''The Red Bulletin Ireland'' and ''The Red Bulletin South Korea'' were taken off the market.

Circulation & Distribution

With a monthly print run of more than 1.4 million copies, available in four languages (German, English, French) and own local country editions in 6 markets (Austria, Germany, Switzerland, France, United Kingdom, the USA), The Red Bulletin is one of the most widely circulated international monthly magazines. The distribution of the magazine is organized through national and international channels, distributed with renowned carrier partners, as well as available on the newsstand and as a subscription worldwide.

References

{{DEFAULTSORT:Red Bulletin 2007 establishments in Austria Magazines established in 2007 Magazines published in Vienna Men's magazines Monthly magazines published in Austria Multilingual magazines Red Bull