The IdeaFirst Company (TIFC), commonly known as IdeaFirst, is a Filipino film, television

production company A production company, production house or production studio is a studio that creates works in the fields of performing arts, new media art, film, television show, television, radio, comics, interactive arts, video games, websites, music, and video ...

and

talent agency A talent agency is a company that represents actors, authors, musicians, model (person), models, professional athlete, athletes, writers, dancers, and other professionals in various industries. Talent agencies specialize, either by creating dep ...

founded in 2014 by filmmakers Jun Robles Lana and Perci Intalan. The company focuses on

film A film, also known as a movie or motion picture, is a work of visual art that simulates experiences and otherwise communicates ideas, stories, perceptions, emotions, or atmosphere through the use of moving images that are generally, sinc ...

and

television production A television show, TV program (), or simply a TV show, is the general reference to any content produced for viewing on a television set that is broadcast via over-the-air, satellite, and cable, or distributed digitally on streaming plat ...

, as well as artist management. The company is best known for producing '' Bwakaw'' (2012), '' Die Beautiful'' (2016), ''Kalel, 15'' (2019), '' Gameboys'' (2020), and '' And the Breadwinner Is...'' (2024).

Background

The IdeaFirst Company was founded on April 1, 2014 by filmmakers Jun Robles Lana and Perci Intalan. Lana formerly served as the Creative Director for

GMA Network GMA Network (an acronym of its legal name, Global Media Arts and commonly known as GMA) is a Television in the Philippines, Philippine commercial broadcast network, serving as the flagship property of publicly traded GMA Network (company), ...

, while Intalan was an Executive Producer for

Walt Disney Walter Elias Disney ( ; December 5, 1901December 15, 1966) was an American animator, film producer, voice actor, and entrepreneur. A pioneer of the Golden age of American animation, American animation industry, he introduced several develop ...

and the former first Vice President for Entertainment for TV5. The two filmmakers left their prior positions to co-found the company. The company has engaged in partnerships with mainstream Philippine film studios such as

Viva Films Viva Films, Inc. (also known as Viva Films, stylized as VIVA Films) is a Philippine film production and distribution company owned by Viva Communications. It was founded in 1981 by Vic del Rosario Jr. and his sister Tess Cruz. Viva Films is o ...

, Star Cinema and

Regal Entertainment Regal Entertainment Inc. (formerly and more commonly known as Regal Films) is a Philippine film, television production and distribution headquartered in New Manila, Quezon City. It was founded by Lily Monteverde on August 19, 1962. Regal Ente ...

, as well as internationally with

Netflix Netflix is an American subscription video on-demand over-the-top streaming service. The service primarily distributes original and acquired films and television shows from various genres, and it is available internationally in multiple lang ...

. The company is atypical in that it signs directors as well as actors. Creatives under IdeaFirst include Sigrid Andrea Bernardo, Christian Bables, and Prime Cruz.

Filmography

Films

Television programs

Web series

References

External links

* {{DEFAULTSORT:IdeaFirst Company, The Film production companies of the Philippines Philippine film studios Television production companies of the Philippines Philippine companies established in 2014 Mass media companies established in 2014 Companies based in Quezon City Privately held companies of the Philippines Talent agencies of the Philippines Entertainment companies of the Philippines Entertainment companies established in 2014 Film distributors of the Philippines