The Fair was a discount

department store A department store is a retail establishment offering a wide range of consumer goods in different areas of the store under one roof, each area ("department") specializing in a product category. In modern major cities, the department store mad ...

founded in 1874 in

Chicago, Illinois Chicago is the List of municipalities in Illinois, most populous city in the U.S. state of Illinois and in the Midwestern United States. With a population of 2,746,388, as of the 2020 United States census, 2020 census, it is the List of Unite ...

History

Founder Ernst J. Lehmann named the store "The Fair", saying "the store was like a fair, because it offered many different things for sale at a cheap price." Lehmann bought and sold goods on a cash-only basis; he offered odd prices (i. e., prices not in multiples of five cents) to save customers a few pennies on every purchase. The flagship store moved to the corner of State and Adams Streets in 1875; a modern twelve-story building for the store designed by

William Le Baron Jenney William Le Baron Jenney (September 25, 1832 – June 14, 1907) was an American architect and engineer known for building the first skyscraper in 1884. In 1998, Jenney was ranked number 89 in the book ''1,000 Years, 1,000 People: Ranking th ...

would be completed on that site in 1891. The Fair promoted itself as a discount department store in the early 1900s. In 1915, a booklet published by the store stated it "always has been and undoubtedly always will be, the store of the people, the down-town shopping center for the Savers, the market place for the Thrifty." In 1925 the business was sold to a syndicate headed by

S.S. Kresge Sebastian Spering Kresge (July 31, 1867 – October 18, 1966) was an American businessman. He created and owned two chains of department stores: the S. S. Kresge Company, one of the 20th century's largest discount retail organizations, and the ...

(predecessor firm of

Kmart Kmart ( ), formerly legally registered as Kmart Corporation, now operated by Transformco, is a department-store chain and online retailer in the United States and Territories of the United States, its territories. It operates four remaining Kma ...

). Under its management, branches were opened on Milwaukee Avenue (1929), in

Oak Park, Illinois Oak Park is a village in Cook County, Illinois, United States, adjacent to Chicago. It is the List of municipalities in Illinois, 26th-most populous municipality in Illinois, with a population of 54,318 as of the 2020 census. Oak Park was first se ...

(1929), at the Evergreen Plaza Shopping Center (1952), and at the

Old Orchard Shopping Center Westfield Old Orchard, formerly Old Orchard Shopping Center, is a shopping center in the Chicago metropolitan area. It is located in Skokie, Illinois. The shopping center features the traditional retailers Macy's and Nordstrom, in addition to a ...

(1956). In 1957,

Montgomery Ward Montgomery Ward is the name of two successive U.S. retail corporations. The original Montgomery Ward & Co. was a mail-order business and later a department store chain that operated between 1872 and 2001; its common nickname was "Monkey Wards". ...

purchased the State Street flagship store, as well as the Oak Park, Evergreen Plaza, and Old Orchard locations, from the Kresge syndicate in a bid to expand its Chicago operations; unlike many other retailers, Montgomery Ward had not joined in the construction of branch stores immediately following World War II. Initially, these stores retained The Fair nameplate, and one more The Fair store would open, at Randhurst Mall in 1962. However, the Randhurst store would also be the first converted to the Montgomery Ward nameplate, in August 1963; the other locations would convert to the parent company's name plate in 1964. The flagship building on State Street was closed in 1984 and demolished in 1985. Though a new building was planned for the valuable real estate, none was constructed until 2001.

References

{{DEFAULTSORT:Fair Store Retail companies established in 1874 History of Chicago Defunct department stores based in Chicago Defunct department stores based in Michigan Retail companies disestablished in 1957 1874 establishments in Illinois 1957 disestablishments in Illinois Demolished buildings and structures in Chicago Buildings and structures demolished in 1985