The Climate Reality Project is a
non-profit
A nonprofit organization (NPO), also known as a nonbusiness entity, nonprofit institution, not-for-profit organization, or simply a nonprofit, is a non-governmental (private) legal entity organized and operated for a collective, public, or so ...
organization involved in education and advocacy related to
climate change
Present-day climate change includes both global warming—the ongoing increase in Global surface temperature, global average temperature—and its wider effects on Earth's climate system. Climate variability and change, Climate change in ...
. The Climate Reality Project came into being in July 2011 as the consolidation of two environmental groups, the Alliance for Climate Protection and The Climate Project, both of which were founded by
Al Gore
Albert Arnold Gore Jr. (born March 31, 1948) is an American former politician, businessman, and environmentalist who served as the 45th vice president of the United States from 1993 to 2001 under President Bill Clinton. He previously served as ...
. Among its activities, The Climate Reality Project hosts an annual event called 24 Hours of Reality.
Overview

The Climate Reality Project is focused on
climate change education
Climate change education (CCE) is education that aims to address and develop effective responses to climate change. It helps learners understand the causes and consequences of climate change, prepares them to live with the impacts of climate cha ...
and advocating for climate solutions available today. The organization is a consolidation of two environmental organizations, the Alliance for Climate Protection and the Climate Project, both founded in 2006 by former U.S. Vice President Al Gore.
Gore currently serves as chairman of the board of directors.
[
As of 2021, the organization said it operated 10 branches worldwide and was active in 170 countries.]
The Climate Reality Project, has been growing drastically over the past few years. The Climate Reality Project now has a global network of 3.5 million. With this gross network this project is aiming to construct a sustainable net zero future. This group of people has four campaigns worldwide to help people be more sustainable so that our world is a cleaner place for people to live. The goal of this group is to reach true net zero by the year 2050. Another goal of this organization is to halve the global emissions by 2030. This project offers speeches of professionals to inform and teach the public about the climate crisis. This group of people aim to tell the truth about climate. The Climate Reality Project tries very hard to stop new fossil fuels projects from being built while also tries to shut down fossil fuel projects that are up and running.
History
Alliance for Climate Protection
The Alliance for Climate Protection was founded in 2006 by Al Gore to encourage civic action against climate change. The organization was founded in Palo Alto, California, and later moved to Menlo Park, California, before relocating to Washington, D.C., in 2009. Originally established as a 501(c)(3)
A 501(c)(3) organization is a United States corporation, Trust (business), trust, unincorporated association or other type of organization exempt from federal income tax under section 501(c)(3) of Title 26 of the United States Code. It is one of ...
, the organization later included an affiliated 501(c)(4)
A 501(c) organization is a nonprofit organization in the Law of the United States#Federal law, federal law of the United States according to Internal Revenue Code (26 U.S.C. § 501(c)). Such organizations are exempt from some Taxation in the Un ...
, the Climate Protection Action Fund, which developed advocacy campaigns focused on climate change solutions through grassroots organizing and lobbying.
The organization was partially funded by proceeds donated from Gore's 2006 documentary ''An Inconvenient Truth
''An Inconvenient Truth'' is a 2006 American documentary film directed by Davis Guggenheim about former vice president of the United States Al Gore's campaign to educate people about Climate change, global warming. The film features a slide s ...
'', as well as profits from the book of the same name. Gore also donated his salary from his work for the venture capital firm Kleiner Perkins Caulfield & Byers and prize money from his 2007 Nobel Peace Prize
The Nobel Peace Prize (Swedish language, Swedish and ) is one of the five Nobel Prizes established by the Will and testament, will of Sweden, Swedish industrialist, inventor, and armaments manufacturer Alfred Nobel, along with the prizes in Nobe ...
for a total of more than $2.7 million. The distributor of ''An Inconvenient Truth'', Paramount Classics
Paramount Vantage, Inc. (formerly known as Paramount Classics, Inc.) was a film production label of Paramount Pictures (which, in turn, has Paramount Global as its parent company), charged with producing, purchasing, distributing and marketing ...
, also donated 5 percent of the film's box office earnings to the Alliance. The Alliance was also funded by profits from Live Earth
Live Earth was an event developed to increase Environmentalism, environmental awareness through entertainment.
Background
Founded by producer Kevin Wall, in partnership with former U.S. Vice President Al Gore.
Live Earth 2007
The 1st series ...
concerts in 2007.[
The Alliance encouraged federal policies that limited greenhouse gas emissions and supported ]low-carbon power
Low-carbon electricity or low-carbon power is electricity produced with substantially lower greenhouse gas emissions over the entire lifecycle than power generation using fossil fuels. The energy transition to low-carbon power is one of the m ...
sources.[ Former campaigns from the Alliance include the bipartisan "We" campaign, launched in 2008.] The campaign, which included an advertisement called "We Can Solve It" featuring Nancy Pelosi
Nancy Patricia Pelosi ( ; ; born March 26, 1940) is an American politician who was the List of Speakers of the United States House of Representatives, 52nd speaker of the United States House of Representatives, serving from 2007 to 2011 an ...
and Newt Gingrich
Newton Leroy Gingrich (; né McPherson; born June 17, 1943) is an American politician and author who served as the List of speakers of the United States House of Representatives, 50th speaker of the United States House of Representatives from 1 ...
jointly calling for a response to climate change, was created to prompt public action against climate change on a national and international level.[ The "We" campaign included partnerships with the Girl Scouts of the United States of America, the ]United Steelworkers of America
The United Steel, Paper and Forestry, Rubber, Manufacturing, Energy, Allied Industrial and Service Workers International Union, commonly known as the United Steelworkers (USW), is a general trade union with members across North America. Headqua ...
and the National Audubon Society
The National Audubon Society (Audubon; ) is an American non-profit environmental organization dedicated to conservation of birds and their habitats. Located in the United States and incorporated in 1905, Audubon is one of the oldest of such orga ...
.[ The same year, the Alliance launched the "Repower America" campaign to support Gore's directive to shift American homes to 100 percent clean energy within 10 years. This campaign supported climate change legislation in the United States][ and, according to '']The Washington Post
''The Washington Post'', locally known as ''The'' ''Post'' and, informally, ''WaPo'' or ''WP'', is an American daily newspaper published in Washington, D.C., the national capital. It is the most widely circulated newspaper in the Washington m ...
'' in 2008, was one of the farthest reaching public advocacy initiatives in recent history.
Also in 2008, the Alliance created the Reality Coalition in partnership with the National Wildlife Federation
The National Wildlife Federation (NWF) is the largest private, nonprofit conservation education and advocacy organization in the United States, with over six million members and supporters, and 51 state and territorial affiliated organizations (i ...
, the League of Conservation Voters
The League of Conservation Voters (LCV) is an American environmental advocacy group. LCV says that it "builds political power for people and the planet." Through its affiliated super PAC, it is a major supporter of the Democratic Party. The org ...
, the Natural Resources Defense Council
The Natural Resources Defense Council (NRDC) is a United States–based 501(c)(3) non-profit international environmental advocacy group, with its headquarters in New York City and offices in Washington, D.C., San Francisco, Los Angeles, Chicag ...
and the Sierra Club
The Sierra Club is an American environmental organization with chapters in all 50 U.S. states, Washington, D.C., Washington D.C., and Puerto Rico. The club was founded in 1892, in San Francisco, by preservationist John Muir. A product of the Pro ...
. The Reality Coalition used television, print and online advertisements as well as grassroots events to challenge the idea of coal pollution mitigation
Coal pollution mitigation is a series of systems and technologies that seek to mitigate health and environmental impact of burning coal for energy. Burning coal releases harmful substances that contribute to air pollution, acid rain, and greenho ...
.
The Climate Project
The Climate Project, founded in 2006 and based in Nashville, Tennessee, was also supported by Gore's profits from the documentary ''An Inconvenient Truth''.[ The Climate Project was an educational, worldwide grassroots organization that trained selected members of the public to give public talks, similar to Gore's presentation in the film. The talks focused on the harmful effects of climate change and ways to address climate change at the grassroots level. By 2009, the project had more than 3,000 participants worldwide. These participants, trained by Gore, delivered 70,000 presentations to 7.3 million people.]
Recent history
In March 2010, the Alliance for Climate Protection and The Climate Project combined to create a single organization. The new organization was known as the Alliance for Climate Protection[ until it was renamed The Climate Reality Project in July 2011.] The organization brought together the aims of its two predecessors to focus on education initiatives related to climate change[ as well as continuing to develop a grassroots network to address climate change.
]
Activities
24 Hours of Reality campaign
The Climate Reality Project hosts an annual event called 24 Hours of Reality, a 24-hour live broadcast about the climate crisis and its solutions with a one-hour segment in every time zone. Each broadcast features celebrities, musicians, elected officials, and thought leaders from around the world. In 2017, the broadcast had a potential reach of 400 million people.[
Themes for each annual broadcast are:
* 2011: 24 Hours of Reality][
* 2012: 24 Hours of Reality: The Dirty Weather Report]
* 2013: 24 Hours of Reality: The Cost of Carbon
* 2014: 24 Hours of Reality: 24 Reasons for Hope
* 2015: 24 Hours of Reality and Live Earth: The World is Watching
* 2016: 24 Hours of Reality: The Road Forward
* 2017: 24 Hours of Reality: Be the Voice of Reality[
*2018: ''24 Hours of Reality: Protect Our Planet, Protect Ourselves''
*2019: ''24 Hours of Reality: Truth to Action''
*2020: ''24 Hours of Reality: Countdown to the Future''
The first event, in 2011,] was a 24-hour event that was broadcast live over the Internet and featured 24 presenters across 24 time zones presenting in 13 different languages. The presentations, which stressed a link between climate change and oil and coal producers, started in Mexico City and traveled west before culminating in New York City with a presentation by The Climate Reality Project's chairman Al Gore
Albert Arnold Gore Jr. (born March 31, 1948) is an American former politician, businessman, and environmentalist who served as the 45th vice president of the United States from 1993 to 2001 under President Bill Clinton. He previously served as ...
.[ The event included celebrity hosts and panel members such as Renee Zellweger, ]Fran Drescher
Francine Joy Drescher (born September 30, 1957) is an American actress and trade unionist. She is currently serving as the national president of the Screen Actors Guild – American Federation of Television and Radio Artists (SAG-AFTRA). She pla ...
and Virgin Group
Virgin Group Ltd is a British multinational venture capital conglomerate founded by Richard Branson and Nik Powell in February 1970.
Virgin Group's date of incorporation is listed as 1989 by Companies House, who class it as a holding compa ...
's Sir Richard Branson. The webcast received 8 million views, 5 million of which were unique viewers,[ and was awarded a "Silver Lion" at the ]Cannes Lions International Festival of Creativity
The Cannes Lions International Festival of Creativity (formerly the International Advertising Festival) is a global event for those working in creative communications, advertising, and related fields. It is considered the largest gathering of the ...
event in 2012. Accompanying this event, The Climate Reality Project also released several short videos covering topics related to climate change. The videos included ''Doubt'', ''Climate 101'' and ''Grassroots''.
A second webcast called ''24 Hours of Reality: The Dirty Weather Report'' was broadcast beginning on November 14, 2012. This broadcast followed a format similar to the inaugural event and featured speeches and presentations from more than 100 activists, business leaders and scientists in 24 locations.[ The 2012 webcast focused on the impact coal, oil and gas pollution have on weather patterns.][ The webcast attracted 14 million unique viewers and a viewership of more than 16 million, which set a ]Ustream
IBM Watson Media (formerly Ustream and IBM Cloud Video) is an American virtual events platform company which is a division of IBM. Prior to the IBM acquisition, it had more than 180 employees across San Francisco, Los Angeles, and Budapest office ...
record for the most online viewers in a 24-hour period. The event also generated 135 million tweets from Twitter
Twitter, officially known as X since 2023, is an American microblogging and social networking service. It is one of the world's largest social media platforms and one of the most-visited websites. Users can share short text messages, image ...
users, compared with 120 million tweets in 2011, and received ten Telly Awards in 2013 including two silver Telly awards in the News/News Feature and Social Responsibility categories and seven bronze Telly awards.
Climate Reality Leadership Corps
The Climate Reality Project also addresses climate change through a network of approximately 31,000 Climate Reality Leaders, which the organization calls the Climate Reality Leadership Corps. As of 2019, The Climate Reality Leadership Corps has conducted 43 training events to prepare Climate Reality Leaders to communicate and conduct effective advocacy events within their local communities. Climate Reality Leaders come from 154 countries often on their own expenses. Members of the Climate Reality Leadership Corps lead educational events and encourage activity to address climate change in their local communities.
Green Schools Campaign
In 2005, the projected created the Green Schools Campaign as a subsidiary to help schools transition to renewable energy
Renewable energy (also called green energy) is energy made from renewable resource, renewable natural resources that are replenished on a human lifetime, human timescale. The most widely used renewable energy types are solar energy, wind pow ...
.
See also
* Planet Relief
''Planet Relief'' was a proposed BBC television special dealing with the issue of global warming, originally scheduled for broadcast in January 2008. The programme, which had been in development for 18 months, was meant to be similar to previous ...
* Live Earth
Live Earth was an event developed to increase Environmentalism, environmental awareness through entertainment.
Background
Founded by producer Kevin Wall, in partnership with former U.S. Vice President Al Gore.
Live Earth 2007
The 1st series ...
* Earth Hour
Earth Hour is a worldwide movement organized by the World Wide Fund for Nature, World Wildlife Fund (WWF). The event is held annually, encouraging the individuals, communities, and businesses to give an hour for Earth, and additionally marked ...
* Denmark plants trees
References
External links
*
{{DEFAULTSORT:Climate Reality Project
Climate change organizations based in the United States
Non-profit organizations based in Washington, D.C.
Al Gore
Organizations established in 2011
University of Colorado Law School alumni