Teodoro Moscoso
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José Teodoro Moscoso Mora
Rico Puerto Rico. Noticel. June 15, 2012. Retrieved June 28, 2012.
(November 26, 1910 – June 15, 1992), was a Puerto Rican businessman and politician known as "the architect of Operation Bootstrap".


Early years

Moscoso's parents were Teodoro Moscoso Rodriguez, the founder of Farmacias Moscoso (Moscoso Pharmacies), in Ponce, Puerto Rico, and Alejandrina Mora Fajardo, from the Balearic island of Majorca, Spain.


Schooling

The Moscosos sent their son to New York City where he obtained his early education. Afterward he moved to Ponce and graduated from
Ponce High School The Ponce High School is public educational institution in Ponce, Puerto Rico, offering grades nine through twelve. The school's main building is a historic structure located on Cristina Street, in the Ponce Historic Zone. From its beginning t ...
. After graduation he attended the Philadelphia School of Pharmacy (now the University of the Sciences in Philadelphia) to follow in his father's profession. After three years, he transferred to the
University of Michigan The University of Michigan (U-M, U of M, or Michigan) is a public university, public research university in Ann Arbor, Michigan, United States. Founded in 1817, it is the oldest institution of higher education in the state. The University of Mi ...
, where he graduated in 1932. Moscoso returned to Ponce and worked in his father's pharmacy. The pharmacies, an island-wide chain, operated from their founding in 1915 until 1995 when they were sold to Farmacias El Amal, another local chain. He married Gloria Sánchez Vilella.


Entry into civil service

Moscoso left the family business and helped win for the Ponce Housing Authority (PHA) an imperiled $2-million grant. In the midst of the
Great Depression The Great Depression was a severe global economic downturn from 1929 to 1939. The period was characterized by high rates of unemployment and poverty, drastic reductions in industrial production and international trade, and widespread bank and ...
, the grant aided the construction of nearly 1,000 homes in Ponce. Moscoso's success caught the attention of various Puerto Rican government officials. In 1940, Moscoso joined the Popular Democratic Party after meeting Luis Muñoz Marín, and became instrumental in making Luis Muñoz Marín's vision of an industrialized Puerto Rico a reality.


Economic development

In 1941, Rexford Guy Tugwell, Governor of Puerto Rico, and Luis Muñoz Marín, president of the Puerto Rican Senate, established a number of government-owned corporations. In 1942, Moscoso became Executive Director of the new agency in charge of Puerto Rico's economic development, the Puerto Rico Industrial Development Company. Under Governor Muñoz Marín's administration, Moscoso led a project known as Operation Bootstrap. This administration realized that agriculture alone would not be able to provide employment for the burgeoning population, and sought to use the advantages of free access to the American market, plus a ready, inexpensive, and trained labor force, to rapidly industrialize the country. The country experienced rapid economic progress during the decades of 1950–1970. The ambitious project stimulated various industries through federal and local tax exemption as well as through government assistance, to invest in Puerto Rico. Moscoso, alongside british-american adverting executive David Ogilvy, succeeded in attracting worldwide capital investment to the Commonwealth; this, in turn, helped transform the island into a modern industrial society. ''
The Economist ''The Economist'' is a British newspaper published weekly in printed magazine format and daily on Electronic publishing, digital platforms. It publishes stories on topics that include economics, business, geopolitics, technology and culture. M ...
'' later reported: "one century of economic development . . . achieved in a decade." The following table shows Puerto Rico's change from agricultural to manufacturing society in terms of employment (extracted from Fernando Pico's ''Historia General de Puerto Rico'').


Ambassador

In May 1961, United States President John F. Kennedy named Moscoso
ambassador An ambassador is an official envoy, especially a high-ranking diplomat who represents a state and is usually accredited to another sovereign state or to an international organization as the resident representative of their own government or so ...
to
Venezuela Venezuela, officially the Bolivarian Republic of Venezuela, is a country on the northern coast of South America, consisting of a continental landmass and many Federal Dependencies of Venezuela, islands and islets in the Caribbean Sea. It com ...
. One month later Moscoso was kidnaped by leftist students at the
Central University of Venezuela Central is an adjective usually referring to being in the center of some place or (mathematical) object. Central may also refer to: Directions and generalised locations * Central Africa, a region in the centre of Africa continent, also known as ...
, while his car was turned on fire. Some unattended diplomatic documents were taken from the car before it was burned. Those documents, which contain a series of "recommendations" State Department to Venezuelan government were read on August 8, 1961, by
Che Guevara Ernesto "Che" Guevara (14th May 1928 – 9 October 1967) was an Argentines, Argentine Communist revolution, Marxist revolutionary, physician, author, Guerrilla warfare, guerrilla leader, diplomat, and Military theory, military theorist. A majo ...
, head of the Cuban delegation at Economic Conference of Punta del Este, Uruguay. On November 11 the president Romulo Betancourt ordered break diplomatic relations with Cuba. Earlier, the Mexican government had agreed to host the hundred Cuban refugees who were at the Venezuelan embassy in Havana, hoping to leave their country. In November Moscoso was named coordinator of Kennedy's
Alliance for Progress The Alliance for Progress () was an initiative launched by U.S. President John F. Kennedy on March 13, 1961, that aimed to establish economic cooperation between the U.S. and Latin America. Governor Luis Muñoz Marín of Puerto Rico was a close ...
and returned to Washington. After the Kennedy assassination, Moscoso returned to Puerto Rico. In 1966, Moscoso headed the Commonwealth Oil Refining Co. (" CORCO"). From 1973 to 1976 Moscoso became again the head of "Fomento".


Death

Teodoro Moscoso died on June 15, 1992.


Legacy

A 2.25-kilometer bridge connecting the Hato Rey/Río Piedras sectors of
San Juan, Puerto Rico San Juan ( , ; Spanish for "Saint John the Baptist, John") is the capital city and most populous Municipalities of Puerto Rico, municipality in the Commonwealth (U.S. insular area), Commonwealth of Puerto Rico, an unincorporated territory of the ...
with the
Luis Muñoz Marín International Airport Luis Muñoz Marín International Airport (Spanish language, Spanish: ''Aeropuerto Internacional Luis Muñoz Marín'') , previously known as Isla Verde International Airport (Spanish language, Spanish: ''Aeropuerto Internacional de Isla Verde''), ...
bears the name of Teodoro Moscoso. The bridge, over the San José Lagoon, is the longest bridge over a body of water in
Puerto Rico ; abbreviated PR), officially the Commonwealth of Puerto Rico, is a Government of Puerto Rico, self-governing Caribbean Geography of Puerto Rico, archipelago and island organized as an Territories of the United States, unincorporated territo ...
. In Ponce he is honored at the Illustrious Ponce Citizens Plaza in Tricentennial Park.


See also

* Economy of Puerto Rico *
List of Puerto Ricans This is a list of notable people from Puerto Rico which includes people who were born in Puerto Rico (Borinquen) and people who are of full or partial Puerto Rican people, Puerto Rican descent. Puerto Rican citizens are included, as the governm ...
* History of Puerto Rico


References


Further reading

* * * *


External links


The Development Hall of Fame: Inductees
{{DEFAULTSORT:Moscoso, Teodoro 1932 births 1992 deaths Ponce High School alumni Popular Democratic Party (Puerto Rico) politicians Politicians from Barcelona Businesspeople from Barcelona Puerto Rican people of Catalan descent Ambassadors of the United States to Venezuela Businesspeople from Ponce University of Michigan alumni Puerto Rican diplomats