Tecno brega or technobrega (technotacky) is a form of

music Music is generally defined as the The arts, art of arranging sound to create some combination of Musical form, form, harmony, melody, rhythm or otherwise Musical expression, expressive content. Exact definition of music, definitions of mu ...

from northern

Brazil Brazil ( pt, Brasil; ), officially the Federative Republic of Brazil (Portuguese: ), is the largest country in both South America and Latin America. At and with over 217 million people, Brazil is the world's fifth-largest country by area ...

, particularly

Belém Belém (; Portuguese for Bethlehem; initially called Nossa Senhora de Belém do Grão-Pará, in English Our Lady of Bethlehem of Great Pará) often called Belém of Pará, is a Brazilian city, capital and largest city of the state of Pará in ...

Pará Pará is a state of Brazil, located in northern Brazil and traversed by the lower Amazon River. It borders the Brazilian states of Amapá, Maranhão, Tocantins, Mato Grosso, Amazonas and Roraima. To the northwest are the borders of Guyana a ...

. Music of the genre is created primarily through remixing and reworking songs from

popular music Popular music is music with wide appeal that is typically distributed to large audiences through the music industry. These forms and styles can be enjoyed and performed by people with little or no musical training.Popular Music. (2015). ''Funk ...

and music from the eighties. While there is a large amount of famous music used in tecno brega, the majority of it is original material (80%). Several DJs and music producers from the tecno brega movement were featured in the peer-to-peer filesharing documentary '' Good Copy Bad Copy''. Good Copy Bad Copy

Production and distribution

The music is created by producers in makeshift studios, whether in bedrooms or other unused spaces. Rather than being sold in a traditional CD format, techno brega is characterized by new distribution methods. Rather than selling a CD in a store, tecno brega CDs are sold for a minimal price (averaging US$1.50) by street vendors, who often make the actual CDs themselves. Often producing their music with little concern for

copyright A copyright is a type of intellectual property that gives its owner the exclusive right to copy, distribute, adapt, display, and perform a creative work, usually for a limited time. The creative work may be in a literary, artistic, education ...

, the music is "born free". The street vendor is then in charge of making more copies and using the CDs as advertisements. These advertisements are for large reggae sound systems style parties, very similar to a rave. It is at these concerts that producers will make money, whether by entrance fees or by selling CDs produced that night from live music.

Sound system parties

The sound systems themselves become a competitive point, encouraging producers to have the most up to date electronic equipment. They may attract as many as 12,000–15, 000 people to a show. With typical attendance, they may sell an average of 77 CDs and 53 DVDs after a performance. At these shows a performer may also do "shout outs" to friends, family, or neighborhoods, making the CDs more valuable to the audience. Shout outs can also be bought by pre-purchasing a CD of the concert prior to the beginning of the show. A performance can earn the performer on average R$2,200 (approx. US$1250 as of March 2012) a show.

Notable artists

Gaby Amarantos Gabriela Amaral dos Santos (born 1 August 1978) known professionally as Gaby Amarantos, is a Brazilian singer, songwriter, actress and TV presenter from the city of Belém. Biography Amarantos was born in the low-income neighborhood of Jurun ...

Banda Uó Banda Uó was a Brazilian tecnobrega band composed of Davi Sabbag, Mateus Carrilho, and Candy Mel. The band was formed in 2010 in the Goiânia. The group was initially composed of Davi Sabbag, Mateus Carrilho and Flora Maria. They released their f ...

DJ Cremoso A disc jockey, more commonly abbreviated as DJ, is a person who plays recorded music for an audience. Types of DJs include radio DJs (who host programs on music radio stations), club DJs (who work at a nightclub or music festival), mobile D ...

Gang do Eletro A gang is a group or society of associates, friends or members of a family with a defined leadership and internal organization that identifies with or claims control over territory in a community and engages, either individually or collectivel ...

* Pabllo Vittar

References

{{DEFAULTSORT:Tecno Brega Brazilian styles of music Electronic dance music genres