Tata Cliq
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Tata CLiQ (stylised as TΛTΛ CLiQ) is an Indian
e-commerce E-commerce (electronic commerce) refers to commercial activities including the electronic buying or selling products and services which are conducted on online platforms or over the Internet. E-commerce draws on technologies such as mobile co ...
company based in
Mumbai Mumbai ( ; ), also known as Bombay ( ; its official name until 1995), is the capital city of the Indian state of Maharashtra. Mumbai is the financial capital and the most populous city proper of India with an estimated population of 12 ...
, India. It is owned by Tata Digital, under the
Tata Group The Tata Group () is an Indian multinational conglomerate group of companies headquartered in Mumbai. Established in 1868, it is India's largest business conglomerate, with products and services in over 160 countries, and operations in 100 c ...
. Tata CLiQ operates in categories such as
Fashion Fashion is a term used interchangeably to describe the creation of clothing, footwear, Fashion accessory, accessories, cosmetics, and jewellery of different cultural aesthetics and their mix and match into Clothing, outfits that depict distinct ...
,
Footwear Footwear refers to garments worn on the feet, which typically serve the purpose of protective clothing, protection against adversities of the environment such as wear from rough ground; stability on slippery ground; and temperature. *Shoes and si ...
, and
Accessories Accessory may refer to: * Accessory (legal term), a person who assists a criminal In anatomy * Accessory bone * Accessory breast * Accessory kidney * Accessory muscle * Accessory nucleus, in anatomy, a cranial nerve nucleus * Accessory nerve ...
.
Tata Group The Tata Group () is an Indian multinational conglomerate group of companies headquartered in Mumbai. Established in 1868, it is India's largest business conglomerate, with products and services in over 160 countries, and operations in 100 c ...
's
E-commerce E-commerce (electronic commerce) refers to commercial activities including the electronic buying or selling products and services which are conducted on online platforms or over the Internet. E-commerce draws on technologies such as mobile co ...
platform,
Tata CLiQ Tata CLiQ (stylised as TΛTΛ CLiQ) is an Indian e-commerce company based in Mumbai, India. It is owned by Tata Digital, under the Tata Group. Tata CLiQ operates in categories such as Fashion, Footwear, and Fashion accessory, Accessories. Tata Gr ...
, also launched a premium and luxury
fashion Fashion is a term used interchangeably to describe the creation of clothing, footwear, Fashion accessory, accessories, cosmetics, and jewellery of different cultural aesthetics and their mix and match into Clothing, outfits that depict distinct ...
and lifestyle destination, Tata CLiQ Luxury, and it houses a wide range of apparel and
accessories Accessory may refer to: * Accessory (legal term), a person who assists a criminal In anatomy * Accessory bone * Accessory breast * Accessory kidney * Accessory muscle * Accessory nucleus, in anatomy, a cranial nerve nucleus * Accessory nerve ...
for
men A man is an adult male human. Before adulthood, a male child or adolescent is referred to as a boy. Like most other male mammals, a man's genome usually inherits an X chromosome from the mother and a Y chromosome from the fa ...
and
women A woman is an adult female human. Before adulthood, a female child or adolescent is referred to as a girl. Typically, women are of the female sex and inherit a pair of X chromosomes, one from each parent, and women with functional u ...
by luxury and bridge-to-luxury brands. On Feb19 2024, Tata CLiQ Luxury launched the ReLoved Store, which primarily serves used luxury watches On May 24, 2017, Tata CLiQ collaborated with American clothing brand Brooks Brothers.


History

Tata CLiQ was launched on 27 May 2016. It tied up with Genesis Luxury Fashion to sell international luxury brands and partnered with
Adobe Adobe (from arabic: الطوب Attub ; ) is a building material made from earth and organic materials. is Spanish for mudbrick. In some English-speaking regions of Spanish heritage, such as the Southwestern United States, the term is use ...
for digital shopping. It launched ''Tata CLiQ Luxury'', a luxury fashion and lifestyle venture, in December 2016. In mid-2022, Tata CLiQ exited its consumer electronics business, with the division being integrated with Croma, Tata’s flagship consumer electronics retail chain.


Business Model

TataCLiQ has an omni-channel marketplace model. Tata CLiQ is the flagship digital commerce initiative of the
Tata Group The Tata Group () is an Indian multinational conglomerate group of companies headquartered in Mumbai. Established in 1868, it is India's largest business conglomerate, with products and services in over 160 countries, and operations in 100 c ...
, the India-headquartered global conglomerate with over US$100 billion in annual revenue.


See also

*
E-commerce in India The e-commerce in India was $147.3 billion in 2024, with 18.7% CAGR through to 2028 which will be further fueled by the technology innovations ( 5G & 6G based higher internet speed, AI and ML based hyper-personalized shopping experience, im ...
*
Online shopping Online shopping is a form of electronic commerce which allows consumers to directly buy goods or services from a seller over the Internet using a web browser or a mobile app. Consumers find a product of interest by visiting the website of th ...
*
Retail Retail is the sale of goods and services to consumers, in contrast to wholesaling, which is the sale to business or institutional customers. A retailer purchases goods in large quantities from manufacturers, directly or through a wholes ...
-Westside, Tanishq, 1mg, Zudio etc. * Omnichannel order fulfillment


References


External links


Official website
Tata Group Companies based in Mumbai Indian brands Indian companies established in 2016 Retail companies established in 2016 Internet properties established in 2016 Online retailers of India Privately held companies of India 2016 establishments in Maharashtra E-commerce in India Luxury brands {{India-company-stub