Natalia Margaret Louise Mar (

née The birth name is the name of the person given upon their birth. The term may be applied to the surname, the given name or to the entire name. Where births are required to be officially registered, the entire name entered onto a births registe ...

Haddock; born 6 November 1996) is an English singer-songwriter and internet personality. Her collaboration with

Sigala Bruce Fielder (born 1 November 1992), known professionally as Sigala, is an English DJ and record producer. He has had eight songs peak within the top ten of the UK Singles Chart, including his 2015 debut single "Easy Love (Sigala song), Easy ...

on " Stay the Night" charted at number eleven on the UK singles chart.

Early life

Natalia Margaret Louise Haddock was born on 6 November 1996 in

South London South London is the southern part of Greater London, England, south of the River Thames. The region consists of the Districts of England, boroughs, in whole or in part, of London Borough of Bexley, Bexley, London Borough of Bromley, Bromley, Lon ...

, England. She is of Italian descent on her mother's side, while her father is of English descent. Mar was brought up in a musical family; her father was a drummer at school, her mother can sing, and her sister is a

pianist A pianist ( , ) is a musician who plays the piano. A pianist's repertoire may include music from a diverse variety of styles, such as traditional classical music, jazz piano, jazz, blues piano, blues, and popular music, including rock music, ...

. She started writing songs and poems when she was eight years old and later started learning guitar on her own at the age of 11. She later began producing her own songs at the age of 14. Mar grew up listening to a lot of 90s music and R&B, such as

Lauryn Hill Lauryn Noelle Hill (born May 26, 1975) is an American musician. She is celebrated as one of the most influential musical artists of her generation. Hill is credited with breaking barriers for female rappers, contributing to the popular music, m ...

, Brandy Monica, and

Taylor Swift Taylor Alison Swift (born December 13, 1989) is an American singer-songwriter. Known for her autobiographical songwriting, artistic versatility, and Cultural impact of Taylor Swift, cultural impact, Swift is one of the Best selling artists, w ...

, who she cited as her icon. She was educated at the

BRIT School BRIT School for Performing Arts and Technology is a British performing and creative arts school located in Selhurst, Croydon, England, with a mandate to provide education and vocational training for the performing arts, music, music technology, ...

. Before being a singer and an

influencer A social media influencer, or simply influencer (also known as an online influencer), is a person who builds a grassroots online presence through engaging content such as photos, videos, and updates. This is done by using direct audience intera ...

, she previously worked at Chessington World of Adventures as a

bartender A bartender (also known as a barkeep or barman or barmaid or a mixologist) is a person who formulates and serves alcoholic or soft drink beverages behind the Bar (establishment), bar, usually in a licensed bar (establishment), establishment as ...

and worked at a makeup stand for Smashbox. She also previously worked as a freelance

makeup artist A make-up artist, also called a makeup artist, and often shortened to MUA, is an artist whose medium is the human body, applying makeup and prosthetics on others for theatre, television, film, fashion, magazines and other similar productions inc ...

Music career

2016–2021: Early career and ''Tough Decisions''

In June 2016, Mar released her debut single "Stolen." In March 2017, Mar released "In the Day." That same month, Mar released a

YouTube YouTube is an American social media and online video sharing platform owned by Google. YouTube was founded on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim who were three former employees of PayPal. Headquartered in ...

performing a song title "The Voices Are Me" after she struggled to discuss her own battle with the taboo subject following a friend's suicide. In June, Mar released her debut EP title ''Tough Decisions''. In April 2019, Mar featured on the track "Real Name" on the collaborative album ''New Age'' from

KSI Olajide Olayinka Williams "JJ" Olatunji (born 19 June 1993), better known by his online alias KSI, is an English influencer, professional boxer and musician. He is a co-founding member of YouTube group the Sidemen, the CEO of Misfits Boxing a ...

and Randolph which peaked at number nineteen on the

UK Independent Singles and Albums Charts The UK Independent Singles Chart and UK Independent Albums Chart are charts of the best-selling independent singles and albums, respectively, in the United Kingdom. Originally published in January 1980, and widely known as the indie chart, the ...

. In June 2019, Mar released "Selfish," in July she released "Better," and in October she released "Diamonds." In February 2020, Mar featured vocals on the song "Survive the Night" from her then-boyfriend Miniminter and Randy. In January 2021, Mar released "Jack." Later that year, Mar released "Good On You" which was a collaboration with English DJ Alex Hobson. On 10 August 2021, Mar announced that she had signed with

RCA Records RCA Records is an American record label owned by Sony Music Entertainment, a subsidiary of Sony Group Corporation. It is one of Sony Music's four flagship labels, alongside Columbia Records (its former longtime rival), Arista Records and Epic R ...

and

Sony Music Entertainment Sony Music Entertainment (SME), commonly known as Sony Music, is an American multinational music company owned by Japanese conglomerate Sony Group Corporation. It is the recording division of Sony Music Group, with the other half being the ...

2022–present: Mainstream successes

In May 2022, Mar released " Stay the Night" with

. The song peaked at number eleven on the UK singles chart and twenty two on the

Irish Singles Chart The Irish Singles Chart is the Republic of Ireland's music industry standard singles popularity chart issued weekly by the Irish Recorded Music Association (IRMA) and compiled on their behalf by the Official Charts Company. Chart rankings are ...

. In October, Mar released "Sweet Lies" with Nathan Dawe. The song peaked at number sixty one on the UK Singles Chart. In March 2023, Mar released "Self-Portrait." In August, Mar released "Forget About Your Ex." In November, Mar toured with Caity Baser on her ''Still Learning Tour'' as the opening act. In May 2024, Mar announced the release of her single "A Bitch Always Knows" scheduled for June 7, with pre-saves starting May 17. However, her label decided not to proceed with the release, prompting Mar to part ways with them.

Influencer career

Mar created her main YouTube channel, "Talia Mar", in December 2010. Mar's influencer career started after her first makeup photo that she

tweeted A tweet (officially known as a post since 2023) is a short status update on the social networking site Twitter (officially known as X since 2023) which can include images, videos, GIFs, straw polls, hashtags, mentions, and hyperlinks. Around ...

went viral, which in turn helped her gain an audience and later was part of the reason for her to start uploading makeup tutorial content on YouTube. Mar created her

Twitch Twitch may refer to: Biology * Muscle contraction ** Convulsion, rapid and repeated muscle contraction and relaxation ** Fasciculation, a small, local, involuntary muscle contraction ** Myoclonic twitch, a jerk usually caused by sudden muscle c ...

channel, "TaliaMar", in May 2017. At the start of her Twitch career, she mostly streamed gaming content such as ''

Dead by Daylight ''Dead by Daylight'' is an online asymmetric multiplayer survival horror video game developed and published by Canadian studio Behaviour Interactive. It is a one-versus-four game in which one player takes on the role of a Killer and the other f ...

'' and Just Chatting content. In the same month, she created her second YouTube channel, "Talia Mar+", and mostly uploaded gaming and

livestream Livestreaming, live-streaming, or live streaming is the streaming media, streaming of video or Digital audio, audio in real-time communication, real time or near real time. While often referred to simply as ''streaming'', the real-time nature ...

highlights from her Twitch streams. In 2019, Mar collaborated with OFRA Cosmetics to release two highlighters and a skincare line called OFRA x Talia Mar. In 2020, she was nominated for Breakout YouTuber at the 12th

Shorty Awards The Shorty Awards (also known as "The Shortys") are awards for outstanding and innovative work in digital and social media content by brands, advertising agencies, and creators. The awards, which generally focus on short-term content, honor achiev ...

. On 20 October 2022, Mar announced she had become an

ambassador An ambassador is an official envoy, especially a high-ranking diplomat who represents a state and is usually accredited to another sovereign state or to an international organization as the resident representative of their own government or so ...

for British clothing brand PrettyLittleThing. In December 2022, Mar partnered with Yves Saint Laurent Opium to promote its Black Opium Extreme fragrance. In April 2023, Mar was featured in a weekly gaming stream event held by

Ministry of Sound Ministry of Sound or Ministry of Sound Group is a multimedia entertainment business based in London with a nightclub, shared workspace and private members' club, worldwide events operation, music publisher (popular music), music publishing busin ...

and cosmetics retailer Lush called ''Beyond the Player''. In April 2024, it was announced that Mar had signed with the UK agency YMU as part of its influencer roster. In December 2024, Mar participated in ''Jingle Jam'', a livestreamed charity event held by Yogscast where 1000 streamers and content creators joined forces to raise cash for eight charities.

Other ventures

Business ventures

On 15 May 2018, Mar launched The Martian Club, her online clothing retailer.

Television appearances

On 10 December 2018, Mar announced across social media that she joined the panelists of the British television series ''All Together Now'''s second series alongside

Geri Halliwell Geraldine Estelle Halliwell-Horner (''née'' Halliwell; born 6 August 1972) is an English singer, songwriter, television personality, author, and actress. She rose to fame in the mid-1990s as a member of the pop group the Spice Girls, in which ...

. In October 2023, she appeared in series 31, episode 7 of ''

Never Mind the Buzzcocks ''Never Mind the Buzzcocks'' is a British comedy panel game show with a pop music theme. It has aired on Sky Max since September 2021, having originally aired between November 1996 and January 2015 on BBC Two. The original series was first host ...

,'' a British

comedy Comedy is a genre of dramatic works intended to be humorous or amusing by inducing laughter, especially in theatre, film, stand-up comedy, television, radio, books, or any other entertainment medium. Origins Comedy originated in ancient Greec ...

panel game show with a

pop music Pop music is a genre of popular music that originated in its modern form during the mid-1950s in the United States and the United Kingdom.S. Frith, W. Straw, and J. Street, eds, ''iarchive:cambridgecompani00frit, The Cambridge Companion to Pop ...

theme. In December 2023, she appeared in ''CBeebies Bedtime Story'', a short-form series on

CBeebies CBeebies is a British free-to-air Public service broadcasting in the United Kingdom, public broadcast children's television channel owned and operated by the BBC. It is also the brand used for all BBC content targeted for children aged six year ...

where celebrities read different stories, where she reads "Princesses Break Free" by Timothy Knapman and illustrated by Jenny Løvlie. In January 2024, Mar appeared as a celebrity judge for

CBBC CBBC is a British free-to-air Public service broadcasting in the United Kingdom, public broadcast children's television channel owned and operated by the BBC. It is also the brand used for all BBC content for children aged 6 to 12. Its sister c ...

new show called ''Style It Out'', a clothing and fashion contest for young fashion designers. In April 2024, Mar appeared as a guest judge for ''Glow Up: Britain's Next Make-Up Star'' series 6, a British

reality television Reality television is a genre of television programming that documents purportedly unscripted real-life situations, often starring ordinary people rather than professional actors. Reality television emerged as a distinct genre in the early 1990s ...

competition on

BBC Three BBC Three is a British free-to-air Public service broadcasting in the United Kingdom, public broadcast television channel owned and operated by the BBC. It was first launched on 9 February 2003 with programmes for a 16 to 34-year-old target aud ...

devised to find new makeup artists.

Personal life

Mar has been in a relationship with

Sidemen The Sidemen is a British collective consisting of YouTubers, influencers and internet personalities KSI, Miniminter, Zerkaa, TBJZL, Behzinga, Vikkstar123, and W2S. The group produce videos of various challenges, sketches, and video game c ...

member Simon Minter (also known as Miniminter) since 2017, but their relationship was not public until early 2018. They moved in together in February 2022. On 24 June 2022, it was announced the couple were engaged via

Instagram Instagram is an American photo sharing, photo and Short-form content, short-form video sharing social networking service owned by Meta Platforms. It allows users to upload media that can be edited with Social media camera filter, filters, be ...

, and they got married on 3 June 2023 in

Italy Italy, officially the Italian Republic, is a country in Southern Europe, Southern and Western Europe, Western Europe. It consists of Italian Peninsula, a peninsula that extends into the Mediterranean Sea, with the Alps on its northern land b ...

. On 24 January 2025 via the music video for her song "365", it was announced the couple were expecting their first child. It was announced on 31 January via Minter's video that the couple are expecting a girl. Mar was diagnosed with

dyslexia Dyslexia (), previously known as word blindness, is a learning disability that affects either reading or writing. Different people are affected to different degrees. Problems may include difficulties in spelling words, reading quickly, wri ...

at the age of 15 and has stated that she has

hay fever Allergic rhinitis, of which the seasonal type is called hay fever, is a type of rhinitis, inflammation in the nose that occurs when the immune system overreacts to allergens in the air. It is classified as a Allergy, type I hypersensitivity re ...

asthma Asthma is a common long-term inflammatory disease of the airways of the lungs. It is characterized by variable and recurring symptoms, reversible airflow obstruction, and easily triggered bronchospasms. Symptoms include episodes of wh ...

and

eczema Dermatitis is a term used for different types of skin inflammation, typically characterized by itchiness, redness and a rash. In cases of short duration, there may be small blisters, while in long-term cases the skin may become thickened ...

. In 2024, she disclosed that she was diagnosed with

autism Autism, also known as autism spectrum disorder (ASD), is a neurodevelopmental disorder characterized by differences or difficulties in social communication and interaction, a preference for predictability and routine, sensory processing d ...

around three years prior.

Discography

Extended plays

Singles

As lead artist

As featured artist

Other charted songs

Guest appearances

Music videos

Filmography

Tours

Opening * Still Learning 2024 Tour – Caity Baser (2024)

Awards and nominations

Notes

References

External links

* * * {{DEFAULTSORT:Mar, Talia 1996 births 21st-century English singers 21st-century English women singers English people with disabilities English Twitch (service) streamers English women pop singers English women singer-songwriters English gaming YouTubers Let's Players Living people Autistic musicians Musicians with dyslexia People educated at the BRIT School Singers from London Singers with disabilities YouTubers from London English people of Italian descent British people of Italian descent