Takis (snack)
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Takis are a Mexican brand of flavored rolled tortilla chips produced by Barcel, a subsidiary of
Grupo Bimbo Grupo Bimbo, S.A.B. de C.V. (also known simply as Bimbo) is a Mexican multinational food company with a presence in over 33 countries located in the Americas, Europe, Asia and Africa. It has an annual sales volume of 15 billion dollars and is ...
since 2019. The shape of Takis is fashioned after the
taquito A taquito (, Spanish for "small taco"), taco dorado, rolled taco, or flauta (, Spanish for "flute") is a Mexican dish that typically consists of a small rolled-up tortilla that contains filling, including beef, cheese or chicken.Castro, Raf ...
, it comes in numerous flavors, the best selling of which is the chili-lime "Fuego" flavor, sold in distinctive purple bags, introduced in 2006. Besides the rolled corn chips, Takis produces other snacks with the same flavor lines, including different potato chip varieties, corn "stix", and peanuts. Takis were invented in Mexico in 1999 and introduced to the
United States The United States of America (USA), also known as the United States (U.S.) or America, is a country primarily located in North America. It is a federal republic of 50 U.S. state, states and a federal capital district, Washington, D.C. The 48 ...
in November 2001 (originally as Taquis, before being renamed to Takis in 2004) and Canada in 2015. Barcel originally intended to aim Takis towards a
Hispanic The term Hispanic () are people, Spanish culture, cultures, or countries related to Spain, the Spanish language, or broadly. In some contexts, Hispanic and Latino Americans, especially within the United States, "Hispanic" is used as an Ethnici ...
demographic, but its popularity has quickly spread among
Gen Z Generation Z (often shortened to Gen Z), also known as zoomers, is the demographic cohort succeeding Millennials and preceding Generation Alpha. Researchers and popular media use the mid-to-late 1990s as starting birth years and the early 20 ...
.


Flavors

Takis are prepared in a variety of flavors, including: * ''Angry Burger'', a spicy hamburger and
dill pickle A pickled cucumber – commonly known as a pickle in the United States, Canada and Australia and a gherkin ( ) in Britain, Ireland, South Africa, and New Zealand – is a usually small or miniature cucumber that has been Pickling, pickled in ...
flavor (green packaging) * ''Authentic Taco'', a hot taco flavor (green packaging) * ''BBQ Blast'', a savory barbecue flavor, non-spicy. (brown packaging) * ''BBQ Picante'', a spicy barbecue flavor (brown packaging) * ''Blue Flame'', an extreme barbecue flavor (blue packaging) * ''Blue Heat'', a hot chili pepper flavor (blue packaging) * ''Buckin' Ranch'', a non-spicy ranch flavor (light blue packaging) * ''Churro Charge'', a limited edition cinnamon sugar flavor released for the 2024 holiday season (pink/magenta packaging) * ''Cobra'', a
Worcestershire sauce Worcestershire sauce or Worcester sauce (UK: ) is a fermented liquid condiment invented by pharmacists John Wheeley Lea and William Henry Perrins in the city of Worcester in Worcestershire, England, during the first half of the 19th century ...
flavor (red packaging) * ''Crunchy Fajitas'', a chicken fajita flavor with a yellowish appearance (green packaging) * ''Dragon Sweet Chili'', a sweet and spicy flavor with a dull red-orange appearance (black packaging) * ''Fuego'', a hot chili pepper and lime flavor. It is the spiciest of all varieties, as well as the most popular flavor (purple packaging). * ''Fuego azul'', a spicy snack topped with a blue mystery spice powder, with a similar taste to Fuego. This flavor was released in the U.S. in 2019 as ''Blue Heat'' (blue packaging). * ''Guacamole'', a spicy snack topped with a style of salsa guacamole (white packaging) * ''Intense Nacho'', a non-spicy cheese flavor and the first ever non-spicy flavor of Takis (orange packaging) * ''Kaboom'', a ketchup and
sriracha Sriracha ( or ; , ) is a type of hot sauce or chili sauce made from a paste of chili peppers, distilled vinegar, pickled garlic, sugar, and salt. It was first produced in 1932 by a native of Si Racha, a town and district of Thailand, though ...
flavor (purple, red and white packaging) * ''Lava'', a cheese and
chipotle A chipotle ( , ), or chilpotle, is a smoke-dried ripe jalapeño chili pepper used for seasoning. It is a chili used primarily in Mexican and Mexican-inspired cuisines, such as Tex-Mex and Southwestern United States dishes. It comes in differen ...
flavor (orange packaging) * ''Nacho Xplosion'', a spicy nacho-cheese flavor (purple and orange packaging) * ''Ninja Teriyaki'', a spicy
teriyaki ''Teriyaki'' is a cooking technique in which foods are grilling#Overhead grilling, broiled or Grilling, grilled with a Glaze (cooking technique), glaze of soy sauce, mirin, and sugar. Although commonly associated with Japanese cuisine, Fish ...
flavor * ''Nitro'', a
habanero The habanero (; ) is a pungent cultivar of ''Capsicum chinense'' chili pepper. Unripe habaneros are green, and they color as they mature. The most common color variants are orange and red, but the fruit may also be white, brown, yellow, green, ...
chili flavor (black-red packaging) * ''Original'', a slightly spicy snack (green packaging) * ''Outlaw'', a spicy barbecue flavor (dark red packaging) * ''Party'', A mildly spicy flavor of cheese and chile, know in Europe and the UK as "Volcano" (purple & orange packaging) * ''Rock'', a presentation with flavor of chorizo * ''Sal De Mar'' (formerly "Classic"), a mild snack topped with sea salt * ''Salsa Brava'', a slightly spicier snack than the original (yellow packaging) * ''Scorpion BBQ'', a barbecue flavor (brown and purple packaging) * ''Titan'', a chipotle and lime flavor (dark red packaging) * ''Volcano Queso'', a habanero cheese flavor (yellow-green and orange packaging) * ''Wild'', a hot buffalo flavor (sky blue packaging) * ''Xplosion'', a spicy cheese-flavored and chili pepper variety (orange packaging) * ''Xtra Hot'', a hot flavor similar to ''Fuego'', but less spicy (black-purple packaging) * ''Zombie'', habanero and cucumber flavor (black-green packaging)


Other products

In July 2020,
Razor A razor is a bladed tool primarily used in the removal of body hair through the act of shaving. Kinds of razors include straight razors, safety razors, disposable razors, and electric razors. While the razor has been in existence since be ...
released their scooter designed with the Takis brand. Also in that month,
Totino's Totino's is a brand of frozen pizza products owned by General Mills, best known for their pizza rolls. Totino's was founded as a restaurant in the 1950s in Minneapolis, Minnesota, which expanded to frozen foods in the 1960s. They also operate ...
released ''Totino's Takis Fuego Mini Snack Bites'', consisting of
pizza rolls Pizza rolls are a frozen food product consisting of bite-sized breaded pizza pockets with an interior of tomato sauce, imitation cheese, and various pizza toppings. They are sold in a variety of flavors including cheese, pepperoni, sausage, supr ...
covered in ''Takis Fuego'' seasoning. In October 2020, Takis introduced ''Takis Hot Nuts'', featuring peanuts in a crunchy shell coated with Takis seasoning. Its flavors include ''Fuego'', ''Flare'' and ''Smokin' Lime''. In 2021, Grupo Bimbo expanded the Takis snack portfolio to include: * ''Takis Waves'', ridged potato chip * ''Takis Watz'', cheese snack * ''Takis POP!'', ready-to-eat popcorn (distinguishable from Popcornopolis branded Takis popcorn, Groupo Bimbo owns both) * ''Takis Stix'', corn snack stick * ''Takis Crisps'', potato chip shaped like
Pringles Pringles is an American brand of stackable potato-based chips invented by Procter & Gamble (P&G) in 1968 and marketed as "Pringle's Newfangled Potato Chips". It is technically considered an Extruded food, extruded snack because of the manufac ...
* ''Takis Kettlez'', kettle-cooked potato chip snack * ''Takis Hot Nuts'', peanuts coated in crunchy corn snack * ''Takis Chippz'', thin-cut potato chips * ''Takis Mix'', a variety containing several types of other Takis snacks, such as Takis rolls, stix, popcorn, and wheat snacks similar to chicharrones


Health concerns

There have been multiple claims on the Internet that Takis and other spicy snacks cause ulcers and cancer. Though the aforementioned claims have been confirmed as false, scientists and doctors have attributed
gastritis Gastritis is the inflammation of the lining of the stomach. It may occur as a short episode or may be of a long duration. There may be no symptoms but, when symptoms are present, the most common is upper abdominal pain (see dyspepsia). Othe ...
and other stomach-related problems to Takis, though this has only been recorded to occur when ingesting too much of the snack.


California public school ban

In March 2024, a bill was proposed by Californian politician
Jesse Gabriel Jesse Samuel Gabriel (born September 25, 1981) is an American constitutional rights attorney and politician. A member of the Democratic Party, Gabriel represents California's 46th State Assembly district, which includes much of the southeaster ...
, aiming to disallow the use of food coloring additives blue 1, blue 2, green 3,
yellow 5 Tartrazine is a synthetic lemon yellow azo dye primarily used as a food coloring. It is also known as E number E102, C.I. 19140, FD&C Yellow 5, Yellow 5 Lake, Acid Yellow 23, Food Yellow 4, and trisodium 1-(4-sulfonatophenyl)-4-(4-sulfonatop ...
,
yellow 6 Sunset yellow FCF (also known as orange yellow S, or C.I. 15985) is a petroleum-derived orange azo dye with a pH-dependent maximum absorption at about 480 nm at pH 1 and 443 nm at pH 13, with a shoulder at 500 nm. When added to ...
, and
red 40 Allura Red AC, also known as FD&C Red 40 or E129, is a red azo dye commonly used in food. It was developed in 1971 by the Allied Chemical Corporation, who gave the substance its name. It is usually supplied as its red sodium salt but can also ...
in public schools to stop food with these additives from interfering with their learning or hurt them. These additives are found in Takis and other food like
Flamin' Hot Cheetos Cheetos (formerly styled as Chee-tos until 1998) is a crunchy corn-cheese puff snack brand made by Frito-Lay, a subsidiary of PepsiCo. Fritos creator Charles Elmer Doolin invented Cheetos in 1948, and began national distribution in the United St ...
. Gabriel made it clear that this bill would not ban Takis and other products that would be affected by the bill outright. On the topic of the bill, he said that it "would not ban specific foods or products, but rather encourage companies to make minor modifications to products sold in California and could help prompt a nationwide transition to safer alternative ingredients." The bill, Assembly Bill 2316 (also known as the California School Food Safety Act), was sent to
Gavin Newsom Gavin Christopher Newsom ( ; born October 10, 1967) is an American politician and businessman serving since 2019 as the 40th governor of California. A member of the Democratic Party (United States), Democratic Party, he served from 2011 to 201 ...
, the Governor of California.
Superintendent of Public Instruction A state education agency or state department of education is the state-level government organization within each U.S. state or U.S. territory, territory responsible for education, including providing information, resources, and technical assistan ...
Tony Thurmond Tony Krajewski Thurmond (born August 21, 1968) is an American politician and educator, serving as the 28th California State Superintendent of Public Instruction since 2019. Thurmond was narrowly elected Superintendent of Public Instruction in 2018 ...
supported the proposal. In a statement, he said: The way the bill changes the law is through an amendment to Section 49431 of the Education Code. Newsom signed the bill on September 28, 2024 and it will be put into effect on December 31, 2027. Once enacted, it will not prohibit students from bringing their own snacks to school that contain the aforementioned chemicals.


References

{{Bimbo Grupo Bimbo brands Brand name snack foods Mexican brands Products introduced in 1999