Radancy, formerly known as TMP Worldwide Advertising & Communications, LLC, is an independent technology company that provides SaaS for recruitment and talent acquisition. Headquartered in

New York City New York, often called New York City (NYC), is the most populous city in the United States, located at the southern tip of New York State on one of the world's largest natural harbors. The city comprises five boroughs, each coextensive w ...

, the company has 14 offices in the United States, as well as international locations in Brazil, Canada, Germany, France, Austria, the Netherlands, the United Kingdom, India and Singapore.

History

In 1967,

Andrew McKelvey Andrew McKelvey (October 13, 1934 – November 27, 2008) was an American business mogul and chairman and chief executive of Monster Worldwide. He was a billionaire and a philanthropist through the McKelvey Foundation. Personal life McKe ...

founded Telephone Marketing Programs (TMP), a directional marketing company, focused on

Yellow Pages The yellow pages are Telephone directory, telephone directories of business, businesses, organized by category rather than alphabetically by business name, in which advertising is sold. The directories were originally printed on yellow paper, ...

advertising. In 1993, McKelvey partnered with recruitment advertising innovator Don Tendler, formerly of Davis & Dorand, to launch and grow a recruitment division for TMP, which acquired The Monster Board and Online Career Center (OCC) in 1995. TMP Worldwide's career websites grew and eventually merged as

Monster.com Monster.com is a global employment website headquartered in Weston, Massachusetts. Along with its sister site, CareerBuilder, it is majority owned by funds managed by Apollo Global Management and is minority owned by Randstad NV. History In ...

in 1999. TMP Worldwide was officially renamed

Monster Worldwide Monster Worldwide, Inc., formerly TMP Worldwide, is an American provider of employment services, most notably Monster.com. Through online media sites and services, the company delivers targeted audiences to advertisers. History In , Andrew ...

in May 2003, with its divisions Monster, TMP Worldwide Advertising & Communications and TMP Worldwide Directional Marketing all keeping their names. The former eResourcing and Executive Search divisions of TMP were also spun off to create Hudson Highland Group. The Yellow Pages directional marketing division was sold in 2005. On August 31, 2006, Monster Worldwide's advertising and recruitment operations split to form TMP Worldwide Advertising & Communications, LLC in a $45 million management buyout. In September 2007, TMP acquired UK-based People in Business Limited (PIB), an employer brand consultancy firm. In September 2012, TMP acquired AIA, an employment and recruitment communications firm based in London. The company further expanded by establishing offices in Germany in 2011 and Brazil in 2014. In 2019, it acquired other companies including of CKR Interactive, Perengo, Carve and Maximum. On January 26, 2021, TMP rebranded under the name Radancy and encompassed its various offerings under a single united recruitment marketing and metrics platform.

Recognition

Radancy, then TMP Worldwide, won the ''Silver Specialist Agency of the Year'' award at the Indian Agency Awards in 2019.

References

{{Reflist Advertising agencies of the United States Companies based in New York City Marketing companies established in 1967 1967 establishments in New York (state) 2006 establishments in New York City