TMF Pure was a digital TV channel of MTV Networks Benelux. The channel launched together with three other digital channels of MTV Networks on 1 May 2005. This channel, TMF NL and TMF Dance were among the first digital theme channels in the Netherlands. On 1 August 2006 TMF Pure was renamed

MTV Brand New MTV Brand New was a 24-hour specialist music channel featuring new music videos, alternative and indie music available in the Netherlands, Germany. In Italy, it was replaced by MTV Rocks in 2011. The Italian version of the channel launched on 1 ...

. This digital channel emits, unlike TMF Pure, non-stop video clips from the

alternative rock Alternative rock (also known as alternative music, alt-rock or simply alternative) is a category of rock music that evolved from the independent music underground of the 1970s. Alternative rock acts achieved mainstream success in the 1990s w ...

genre. Besides videos, there are also live performances on MTV Brand New. Since 1 August 2007 the station went on air again, along with two new thematic channels: Nick Hits and

Nicktoons Nicktoons is the brand name used by Nickelodeon for their original animated series. All Nicktoons are produced partly at the Nickelodeon Animation Studio and list Nickelodeon's parent company (Paramount Global) in their copyright bylines. Since ...

. TMF Pure sent nonstop music videos from the genres R&B,

rap Rapping (also rhyming, flowing, spitting, emceeing, or MCing) is an artistic form of vocal delivery and emotive expression that incorporates " rhyme, rhythmic speech, and ommonlystreet vernacular". It is usually performed over a backin ...

and

hip-hop Hip-hop or hip hop (originally disco rap) is a popular music genre that emerged in the early 1970s from the African-American community of New York City. The style is characterized by its synthesis of a wide range of musical techniques. Hi ...

and came back because The Box (which is focused on the same genre) ceased. After the reintegration of TMF Pure, MTV Brand New continued. All channels of

TMF Nederland TMF (abbreviation of The Music Factory) was a 24-hour music channel operated by Viacom International Media Networks in the Netherlands. The channel was previously in every standard TV package, but it ceased operating on 1 September 2011. The chan ...

closed on 31 December 2011.TMF-tijdperk in Nederland definitief voorbij
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References

Defunct music video networks Music television channels Defunct television channels in the Netherlands Television channels in Flanders Television channels in Belgium Television channels and stations established in 2005 Television channels and stations disestablished in 2011 Music organisations based in the Netherlands {{Netherlands-tv-stub