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The thong is a
garment Clothing (also known as clothes, garments, dress, apparel, or attire) is any item worn on a human human body, body. Typically, clothing is made of fabrics or textiles, but over time it has included garments made from animal skin and other thin s ...
generally used as either
underwear Underwear, underclothing, or undergarments are items of clothing worn beneath outer clothes, usually in direct contact with the skin, although they may comprise more than a single layer. They serve to keep outer clothing from being soiled ...
or in some countries, as a swimsuit. It may also be worn for traditional
ceremonies A ceremony (, ) is a unified ritualistic event with a purpose, usually consisting of a number of artistic components, performed on a special occasion. The word may be of Etruscan origin, via the Latin . Religious and civil (secular) ceremoni ...
or competitions. Viewed from the front, the thong typically resembles a bikini bottom, but at the back the material is reduced to a minimum. Thongs are almost always designed to cover the
genitals A sex organ, also known as a reproductive organ, is a part of an organism that is involved in sexual reproduction. Sex organs constitute the primary sex characteristics of an organism. Sex organs are responsible for producing and transporting ...
,
anus In mammals, invertebrates and most fish, the anus (: anuses or ani; from Latin, 'ring' or 'circle') is the external body orifice at the ''exit'' end of the digestive tract (bowel), i.e. the opposite end from the mouth. Its function is to facil ...
, and
perineum The perineum (: perineums or perinea) in placentalia, placental mammals is the space between the anus and the genitals. The human perineum is between the anus and scrotum in the male or between the anus and vulva in the female. The perineum is ...
and leave part or most of the
buttocks The buttocks (: buttock) are two rounded portions of the exterior anatomy of most mammals, located on the posterior of the pelvic region. In humans, the buttocks are located between the lower back and the perineum. They are composed of a lay ...
uncovered. The back of the garment typically consists of a thin waistband and a thin strip of material, designed to be worn between the buttocks, that connects the middle of the waistband with the bottom front of the garment. It is also used as a descriptive term in other types of garment, such as a
bodysuit A bodysuit is a one-piece form-fitting garment, form-fitting or skin-tight garment that covers the torso and the crotch. The design of a basic bodysuit is similar to a one-piece swimsuit and a leotard, though the materials may vary. Thong or T ...
, bodystocking, leotard, or one-piece swimsuit, with the meaning "thong-backed". One type of thong is the G-string, the back of which consists only of a (typically elasticized) string. The two terms ''G-string'' and ''thong'' are often used interchangeably; however, they can refer to distinct pieces of clothing. Thongs come in a variety of styles depending on the thickness, material or type of the rear portion of fabric and are used by both men and women throughout most of the world. A tanga is a pair of
briefs Briefs (or a brief) are a type of short, form-fitting Undergarment, underwear and swimsuit, swimwear, as opposed to styles where material extends down the thighs. Briefs have various different styles, usually with a waistband attached to fabric ...
consisting of small panels connected by strings at the sides. There are tanga briefs both for men and for women. The style and the word come from Brazil.


Nomenclature

The origin of the word ''thong'' in the English language is from
Old English Old English ( or , or ), or Anglo-Saxon, is the earliest recorded form of the English language, spoken in England and southern and eastern Scotland in the Early Middle Ages. It developed from the languages brought to Great Britain by Anglo-S ...
, a flexible leather cord. Many languages borrow the English word ''string'' to refer to this type of underwear, usually without the ''G''. Another common name is ''tanga'' (or sometimes ''string tanga''), especially in the German . A frequent metaphor, especially in Brazil, is dental floss; in Brazil a thong is called (Portuguese for 'dental floss'); in English, the term "Butt floss" is sometimes used. In Lithuanian it is ('narrows'), in
Italian Italian(s) may refer to: * Anything of, from, or related to the people of Italy over the centuries ** Italians, a Romance ethnic group related to or simply a citizen of the Italian Republic or Italian Kingdom ** Italian language, a Romance languag ...
or , in Turkish ('stringed underpants'), and in Bulgarian as (), which means a slingshot. In
Israel Israel, officially the State of Israel, is a country in West Asia. It Borders of Israel, shares borders with Lebanon to the north, Syria to the north-east, Jordan to the east, Egypt to the south-west, and the Mediterranean Sea to the west. Isr ...
the thong, mostly the G-string, is called ' (), from the word , which means 'string'. Similarly, in
Iran Iran, officially the Islamic Republic of Iran (IRI) and also known as Persia, is a country in West Asia. It borders Iraq to the west, Turkey, Azerbaijan, and Armenia to the northwest, the Caspian Sea to the north, Turkmenistan to the nort ...
, it is called () in which (, from English: ''shorts'') means 'briefs' and means 'with a string'. A
Puerto Rican Spanish Puerto Rican Spanish is the variety of the Spanish language as characteristically spoken in Puerto Rico and by millions of people of Puerto Rican descent living in the United States and elsewhere. It belongs to the group of Caribbean Spanish ...
slang term, used by
Reggaeton Reggaeton (, ) is a modern style of popular music, popular and electronic music that originated in Panamanian reggaetón, Panama during the late 1980s, and which rose to prominence in the late 1990s and early 2000s through a plethora of Puert ...
artists, is . Some names for the thong make reference to the bareness of the buttocks, such as the Spanish word . (The word's origin is probably connected to the English term ''topless'' but in reference to , a colloquial word meaning 'butt' in South American Spanish.) In some other languages the "T"-like shape of the back is emphasised. In Chinese, the thong is commonly called (/) which literally means '丁 character pants' (or roughly, 'T-letter pants'). In Korean, it is called (). The term ''T-back'' is sometimes used in English, as in the novel '' T-Backs, T-Shirts, COAT, and Suit'' by E. L. Konigsburg.


Thong vs. G-string

Colloquially, thongs and G-strings are often used interchangeably to describe skimpy underwear with minimal back coverage, although the main difference is usually attributed to the width of the strap in the rear. This is a definition reflected in the ''Encyclopedia of Clothing and Fashion'', which considers the G-string or thong to be "a panty front with a half- to one-inch strip of fabric at the back that sits between the buttocks", using the terms interchangeably. Conversely, ''Knickers: a Brief History'' says: "Minor tweaks to the cut earned these skimpy panties different titles—from the thong, which has a one-inch strip of fabric down the back, to a G-string, which, as the name equivalent of Spanish suggests (hilo dental), is more like a string of fabric akin between the teeth." Alternatively, some sources have attributed thongs to be a derivation of the G-string, as claimed by ''Striptease: the Untold History of the Girlie Show''. Similarly, the ''Heinemann English Dictionary'' describes "thong" as a very skimpy style of undergarment or swimsuit, similar to a G-string. A reverse description is used in ''Americanisms: the Illustrated Book of Words Made in the USA'', which calls the G-string as a type of thong invented in 1936 and attributed to strippers, that consists of a small triangular piece of fabric connected by two elastic straps.


History

The thong, like its probable predecessor the
loincloth A loincloth is a one-piece garment, either wrapped around itself or kept in place by a belt. It covers the genitals and sometimes the buttocks. Loincloths which are held up by belts or strings are specifically known as breechcloth or breechclo ...
, is believed to be one of the earliest forms of human clothing and is also thought to have been worn mostly or exclusively by men. It is thought the thong was probably originally developed to protect, support, or hide the male genitals. The loincloth is probably the earliest form of clothing used by humankind, having originated in the warmer climates of
sub-Saharan Africa Sub-Saharan Africa is the area and regions of the continent of Africa that lie south of the Sahara. These include Central Africa, East Africa, Southern Africa, and West Africa. Geopolitically, in addition to the list of sovereign states and ...
where clothing was first worn nearly 75,000 years ago. Many tribal peoples, such as some of the
Khoisan Khoisan ( ) or () is an Hypernymy and hyponymy, umbrella term for the various Indigenous peoples of Africa, indigenous peoples of Southern Africa who traditionally speak non-Bantu languages, combining the Khoekhoen and the San people, Sān peo ...
people of southern Africa, wore thongs for many centuries. Much like the Japanese
fundoshi is a traditional Japanese undergarment for men and women, made from a length of cotton. Before World War II, the fundoshi was the main form of underwear for Japanese men and women. However, it fell out of use quickly after the war with the int ...
, these early garments were made with the male genitalia in mind. According to some fashion historians, the first public appearance of the thong in the United States was at the
1939 New York World's Fair The 1939 New York World's Fair (also known as the 1939–1940 New York World's Fair) was an world's fair, international exposition at Flushing Meadows–Corona Park in Queens, New York City, New York, United States. The fair included exhibitio ...
. This resulted from
Fiorello LaGuardia Fiorello Henry La Guardia (born Fiorello Raffaele Enrico La Guardia; December 11, 1882September 20, 1947) was an American attorney and politician who represented New York in the U.S. House of Representatives and served as the 99th mayor of New Y ...
, the
Mayor of New York City The mayor of New York City, officially mayor of the City of New York, is head of the executive branch of the government of New York City and the chief executive of New York City. The Mayoralty in the United States, mayor's office administers all ...
, ordering the city's nude dancers to cover themselves. Jacques Heim's and Louis Réard's original
bikini A bikini is a two-piece swimsuit primarily worn by women that features one piece on top that covers the breasts, and a second piece on the bottom: the front covering the pelvis but usually exposing the navel, and the back generally covering ...
from 1946 (that introduced the term ''bikini'') had a
culotte Culottes are an item of clothing worn on the lower half of the body. The term can refer to either split skirts, historical men's breeches, or women's underpants; this is an example of fashion-industry words taken from designs across history, ...
with a thong back. Fashion designer
Rudi Gernreich Rudolf "Rudi" Gernreich (August 8, 1922 April 21, 1985) was an Austrian people, Austrian-born American fashion designer whose avant-garde clothing designs are generally regarded as the most innovative and dynamic fashion of the 1960s. He purposef ...
, who in the mid-1960s created the first topless swimsuit, which he called the
monokini The monokini (also known as a "topless bikini" or "unikini") was designed by Rudi Gernreich in 1964, consisting of only a brief, close-fitting bottom and two thin straps; it was the first women's Toplessness#Topless swimwear, topless swimsuit. ...
, is credited with introducing the modern thong in 1974 when he designed a thong bikini in response to a ban on nude sunbathing by the
Los Angeles City Council The Los Angeles City Council is the Legislature, lawmaking body for the Government of Los Angeles, city government of Los Angeles, California, the second largest city in the United States. It has 15 members who each represent the 15 city council ...
. Attitudes toward the wearing of g-strings vary geographically and across societies, as is usual with highly revealing clothing. Prior to its entrance into mainstream fashion, g-strings were primarily worn by exotic dancers. In the modern Western world, g-strings are more commonly marketed towards females but are worn by both sexes. During the 1980s, thongs were worn on stage by pop stars such as
Cher Cher ( ; born Cheryl Sarkisian, May 20, 1946) is an American singer, actress and television personality. Dubbed the "Honorific nicknames in popular music, Goddess of Pop", she is known for her Androgyny, androgynous contralto voice, Music an ...
and
Madonna Madonna Louise Ciccone ( ; born August 16, 1958) is an American singer, songwriter, record producer, and actress. Referred to as the "Queen of Pop", she has been recognized for her continual reinvention and versatility in music production, ...
. By the 1980s, the style (for females) had made its way into most of the Western world; thong swimwear became even more popular through the 1980s due to TV shows such as ''
Baywatch ''Baywatch'' is an American Drama (film and television), drama television series about lifeguards who patrol the beaches of Los Angeles County, California, and Hawaii, starring David Hasselhoff. It was created by Michael Berk, Douglas Schwartz ...
'', in which numerous women were recorded wearing thong swimsuits. In the 1990s, the thong gained wider popularity in the United States as underwear and as swimwear, especially with women, but also men. In the US and Europe, the wearing of thongs by men was once mainly limited to the dance belt, the posing pouch for bodybuilders and the realm of male strippers. Men's thongs are now more widely available and commonly worn as day-to-day underwear or swimwear, with major retailers such as
Kmart Kmart ( ), formerly legally registered as Kmart Corporation, now operated by Transformco, is a department-store chain and online retailer in the United States and Territories of the United States, its territories. It operates four remaining Kma ...
and popular fashion brands such as
Calvin Klein Calvin Richard Klein (born November 19, 1942) is an American fashion designer. In 1968, he launched the company that later became Calvin Klein. In addition to clothing, he has also given his name to a range of perfumes, watches, and jewellery. ...
selling men's thongs. Thongs are not marketed as strongly to men as they are to women; however, in Europe, thongs have been commonplace for many more years both as underwear and swimwear. In the 2000s, some people wore thongs with low-cut hipsters and deliberately exposed them over the top of their trousers, producing an effect popularly known as a whale tail. This led to many thong designs intended to be worn in this manner, which were adorned with jewels and motifs on the back. In the early-2000s, thongs made up 31% of the women's underwear market. However, in the late-2000s, the exposure of a thong above one's trousers became less popular and the trend turned to the wearing of lower-riding thongs that hardly show above trousers, except when bending or twisting.
Market research Market research is an organized effort to gather information about target markets and customers. It involves understanding who they are and what they need. It is an important component of business strategy and a major factor in maintaining com ...
in 2011 placed the number of French women who wear thongs as their preferred underwear style at 25%, down by 5% from 2008. By 2016, sales of thongs in the UK were on the decline with
Marks & Spencer Marks and Spencer plc (commonly abbreviated to M&S and colloquially known as Marks & Sparks or simply Marks) is a major British multinational retailer based in London, England, that specialises in selling clothing, beauty products, home produc ...
, a major UK lingerie retailer, reporting that they made up fewer than 10% of knickers sold. In 2022, women's thong sales saw a surge compared to previous years, in part due to a revival of the 2000s trend of the exposed thong popular between Gen Z wearers. The men's thongs also saw renewed interest in part also due to the rising popularity of lingerie for men, with major producers and traditional lingerie makers introducing new products catered to men. Many reasons exist as to why people may choose to wear thong underwear or swimwear, such as prevention of visible panty lines, prevention of underwear "riding up" so one need not pull at one's underwear in public, comfort, fashion consciousness including the feeling of being more adult, and minimization of tan lines.


Design and variety

Types of thongs include the traditional thong, the G-string, and the C-string. There are a number of intermediate kinds of thongs between full rear coverage and a string rear. As designs become more risqué, there are also types intended to expose genitals as much as they conceal them. Other styles include the Cheeky, V-string, T-front and T-back. The naming of the intermediate styles of thong is debatable, different vendors use the words somewhat interchangeably. Thongs are available in a wide variety of materials, including
silk Silk is a natural fiber, natural protein fiber, some forms of which can be weaving, woven into textiles. The protein fiber of silk is composed mainly of fibroin and is most commonly produced by certain insect larvae to form cocoon (silk), c ...
,
latex Latex is an emulsion (stable dispersion) of polymer microparticles in water. Latices are found in nature, but synthetic latices are common as well. In nature, latex is found as a wikt:milky, milky fluid, which is present in 10% of all floweri ...
,
cotton Cotton (), first recorded in ancient India, is a soft, fluffy staple fiber that grows in a boll, or protective case, around the seeds of the cotton plants of the genus '' Gossypium'' in the mallow family Malvaceae. The fiber is almost pure ...
,
microfiber Microfiber (microfibre in British English) is synthetic fibre finer than one Denier (unit), denier or decitex/thread, having a diameter of less than ten micrometre, micrometers. The most common types of microfiber are made variously of polye ...
,
satin A satin weave is a type of Textile, fabric weave that produces a characteristically glossy, smooth or lustrous material, typically with a glossy top surface and a dull back; it is not durable, as it tends to snag. It is one of three fundamen ...
,
nylon Nylon is a family of synthetic polymers characterised by amide linkages, typically connecting aliphatic or Polyamide#Classification, semi-aromatic groups. Nylons are generally brownish in color and can possess a soft texture, with some varieti ...
, lycra/spandex, and
lace Lace is a delicate fabric made of yarn or thread in an open weblike pattern, made by machine or by hand. Generally, lace is split into two main categories, needlelace and bobbin lace, although there are other types of lace, such as knitted o ...
. There are also novelty designs for both sexes, featuring shapes to conform to the genitals or provide humorous visual effects. The most significant difference between thongs designed for men and women is the shape of the front part of the garment. Often, but not always, thongs for men will feature a vertical seam to create shape and space for the male genitalia, and the pouch may be made of stretchy material (usually cotton-Lycra or microfiber) for an ergonomic fit. The equivalent section in women's thongs is normally flat and seamless. However, the fabric is usually thicker in the area where it covers the
vulva In mammals, the vulva (: vulvas or vulvae) comprises mostly external, visible structures of the female sex organ, genitalia leading into the interior of the female reproductive tract. For humans, it includes the mons pubis, labia majora, lab ...
(by incorporating a cotton
gusset In sewing, a gusset is a triangular or rhomboidal piece of textiles, fabric inserted into a seam to add breadth or reduce stress from tight-fitting clothing. Gussets were used at the shoulders, underarms, and hems of traditional shirts and chemi ...
).


G-string

The V or G-string style consists of an elastic string (also a narrow piece of cloth,
leather Leather is a strong, flexible and durable material obtained from the tanning (leather), tanning, or chemical treatment, of animal skins and hides to prevent decay. The most common leathers come from cattle, sheep, goats, equine animals, buffal ...
, or
plastic Plastics are a wide range of synthetic polymers, synthetic or Semisynthesis, semisynthetic materials composed primarily of Polymer, polymers. Their defining characteristic, Plasticity (physics), plasticity, allows them to be Injection moulding ...
) that connects the front/pouch and the waistband at back, worn as swimwear or underwear by women and men. Since the mid-1920s, strippers and exotic dancers in the West have been referring to the style of thongs they wore for their performances as G-strings. A g-string may be worn in preference to
briefs Briefs (or a brief) are a type of short, form-fitting Undergarment, underwear and swimsuit, swimwear, as opposed to styles where material extends down the thighs. Briefs have various different styles, usually with a waistband attached to fabric ...
for avoiding a visible panty line, or to enhance sex-appeal.


Etymology

The origin of the term ''G-string'' is obscure. It may simply stand for 'Gusset' as the G-String is in effect just a gusset on a string. Since the 19th century, the term ''geestring'' referred to the string which held the loincloth of American IndiansBeadler, John Hanson (1877) "Western Wilds, and the Men who Redeem Them: an authentic narrative
p. 249
digitized text at
Google Books Google Books (previously known as Google Book Search, Google Print, and by its code-name Project Ocean) is a service from Google that searches the full text of books and magazines that Google has scanned, converted to text using optical charac ...
and later referred to the narrow loincloth itself.
William Safire William Lewis Safire (; Safir; December 17, 1929 – September 27, 2009Safire, William (1986). ''Take My Word for It: More on Language.'' Times Books. . p. 185.) was an American author, columnist, journalist, and presidential speechwriter. He ...
in his ''Ode on a G-String'' quoted the usage of the word ''G-string'' for loincloth by ''
Harper's Magazine ''Harper's Magazine'' is a monthly magazine of literature, politics, culture, finance, and the arts. Launched in New York City in June 1850, it is the oldest continuously published monthly magazine in the United States. ''Harper's Magazine'' has ...
'' 15 years after Beadle's and suggested that the magazine confused the word with the musical term ''G string'' (i.e., the
string String or strings may refer to: *String (structure), a long flexible structure made from threads twisted together, which is used to tie, bind, or hang other objects Arts, entertainment, and media Films * ''Strings'' (1991 film), a Canadian anim ...
for the G note). Safire also mentions the opinion of linguist Robert Hendrickson that "G" (or "gee") stands for
groin In human anatomy, the groin, also known as the inguinal region or iliac region, is the junctional area between the torso and the thigh. The groin is at the front of the body on either side of the pubic tubercle, where the lower part of the abdom ...
, which was a taboo word at the time."On Language; Ode on a G-String"
by William Safire, ''
The New York Times ''The New York Times'' (''NYT'') is an American daily newspaper based in New York City. ''The New York Times'' covers domestic, national, and international news, and publishes opinion pieces, investigative reports, and reviews. As one of ...
'', 4 August 1991


History

The G-string first appeared in costumes worn by showgirls in
Earl Carroll Earl Carroll (September 16, 1893 – June 17, 1948) was an American theatrical producer, director, writer, songwriter and composer. Early life Carroll was born in Pittsburgh, Pennsylvania in 1893. He lived as an infant in the Nunnery Hill ( Fin ...
's productions during the
Jazz Age The Jazz Age was a period from 1920 to the early 1930s in which jazz music and dance styles gained worldwide popularity. The Jazz Age's cultural repercussions were primarily felt in the United States, the birthplace of jazz. Originating in New O ...
. Linguist Robert Hendrickson believes that the ''g'' stands for ''groin''. The ''Oxford English Dictionary'' reports that the G-string was originally a narrow strip of fabric worn by Indian women. During the Depression, a "G-string" was known as "the gadget". During the 1930s, the "Chicago G-string" gained prominence when worn by performers like Margie Hart. The Chicago area was the home of some of the largest manufacturers of G-strings and it also became the center of the
burlesque A burlesque is a literary, dramatic or musical work intended to cause laughter by caricaturing the manner or spirit of serious works, or by ludicrous treatment of their subjects.
shows in the United States. In the
Tarzan Tarzan (John Clayton, Viscount Greystoke) is a fictional character, a feral child raised in the African jungle by the Mangani great apes; he later experiences civilization, only to reject it and return to the wild as a heroic adventurer. Creat ...
novels of
Edgar Rice Burroughs Edgar Rice Burroughs (September 1, 1875 – March 19, 1950) was an American writer, best known for his prolific output in the adventure, science fiction, and fantasy genres. Best known for creating the characters Tarzan (who appeared in ...
, Tarzan is described as wearing a G-string made of doe or leopard skin.


Other variants of women's thongs


Other variants of men's thongs


Controversy

As thongs pass between the buttocks and, in women, may be in close contact with the anus and labia, concerns have been raised that they may become damp and act as a conduit for germ transfer, increasing the probability that the wearer may develop urinary tract infections, such as cystitis. However, research suggests that wearing thong underwear does not have a statistically significant effect on the occurrence of
bacterial vaginosis Bacterial vaginosis (BV) is an infection of the vagina caused by excessive growth of bacteria. Common symptoms include increased vaginal discharge that often smells like fish. The discharge is usually white or gray in color. Burning with urina ...
or
yeast infection Candidiasis is a fungal infection due to any species of the genus '' Candida'' (a yeast). When it affects the mouth, in some countries it is commonly called thrush. Signs and symptoms include white patches on the tongue or other areas of the ...
. In 2002, a female high school vice principal in San Diego, California, physically checked up to 100 female students' underwear as they entered the school for a dance, with or without student permission, causing an uproar among students and some parents and eliciting an investigation by the school into the vice principal's conduct. In her defense, the vice principal said the checks were for student safety and not specifically because of the wearing of thongs. The sale of thongs for girls aged 10–16 by US retailer
Abercrombie & Fitch Abercrombie & Fitch Co. (A&F) is an American lifestyle store, lifestyle retailer, founded in 1892 which focuses on contemporary clothing targeting customers in their early 20's to mid 40's. Headquartered in New Albany, Ohio, the company operate ...
led to an email and telephone campaign against the company. British retailer Argos was criticized for selling G-strings for girls aged nine, and a primary school
head teacher A headmaster/headmistress, head teacher, head, school administrator, principal or school director (sometimes another title is used) is the staff member of a school with the greatest responsibility for the management Management (or managing ...
in Britain voiced concerns that pupils aged 10–11 were wearing thong underwear to school. Thong swimsuits are banned or strongly discouraged in some places, including some Muslim countries. Areas in the United States with similar bans include such locations as
Myrtle Beach, South Carolina Myrtle Beach is a resort city on the East Coast of the United States in Horry County, South Carolina. It is located in the center of a long and continuous stretch of beach known as the "Grand Strand” in the northeastern part of the state. Its ...
, Kure Beach, North Carolina, and
Brevard County, Florida Brevard County ( ) is a county in the U.S. state of Florida. It is on the Atlantic coast of eastern Central Florida. As of the 2020 census, the population was 606,612, making it the 10th-most populated county in Florida. The official county s ...
.


See also

*
Perizoma ''Perizoma'' is a genus in the geometer moth family (Geometridae). It is the type genus of tribe Perizomini in subfamily Larentiinae. The tribe is considered monotypic by those who include the genera '' Gagitodes'', '' Martania'' and '' Mesotyp ...
* Sportswear * "
Thong Song "Thong Song" is a song recorded by American Contemporary R&B, R&B singer Sisqó. It was released on February 15, 2000, as the second single from his solo debut studio album, ''Unleash the Dragon'' (1999). "Thong Song" garnered four Grammy nomina ...
" * Whale Tail


References


External links

* * {{Men's undergarments 20th-century fashion 21st-century fashion Lingerie Swimsuits 1990s fads and trends 2000s fads and trends Minimalist clothing Men's clothing Women's clothing