Sergio Moraes Castanheira Brandão is a Brazilian TV
journalist
A journalist is a person who gathers information in the form of text, audio or pictures, processes it into a newsworthy form and disseminates it to the public. This is called journalism.
Roles
Journalists can work in broadcast, print, advertis ...
and
science communicator
Science communication encompasses a wide range of activities that connect science and society. Common goals of science communication include informing non-experts about scientific findings, raising the public awareness of and interest in sci ...
, born in
Rio de Janeiro
Rio de Janeiro, or simply Rio, is the capital of the Rio de Janeiro (state), state of Rio de Janeiro. It is the List of cities in Brazil by population, second-most-populous city in Brazil (after São Paulo) and the Largest cities in the America ...
, in 1949.
He is the International
Curator
A curator (from , meaning 'to take care') is a manager or overseer. When working with cultural organizations, a curator is typically a "collections curator" or an "exhibitions curator", and has multifaceted tasks dependent on the particular ins ...
of the
Ver Ciência - International Exhibition of Science on TV, a festival of
television programs
A television show, TV program (), or simply a TV show, is the general reference to any content produced for viewing on a television set that is broadcast via Terrestrial television, over-the-air, Satellite television, satellite, and cable te ...
about
science and technology
Science, technology, engineering, and mathematics (STEM) is an umbrella term used to group together the distinct but related technical disciplines of science, technology, engineering, and mathematics. The term is typically used in the context of ...
, which takes place annually in
Brazil
Brazil, officially the Federative Republic of Brazil, is the largest country in South America. It is the world's List of countries and dependencies by area, fifth-largest country by area and the List of countries and dependencies by population ...
, since 1994. The main objective of the Ver Ciência is to promote the dissemination of scientific culture and
knowledge
Knowledge is an Declarative knowledge, awareness of facts, a Knowledge by acquaintance, familiarity with individuals and situations, or a Procedural knowledge, practical skill. Knowledge of facts, also called propositional knowledge, is oft ...
through
television
Television (TV) is a telecommunication medium for transmitting moving images and sound. Additionally, the term can refer to a physical television set rather than the medium of transmission. Television is a mass medium for advertising, ...
.
Sergio M C Brandão's career as science communicator began at the
BBC World Service
The BBC World Service is a British Public broadcasting, public service broadcaster owned and operated by the BBC. It is the world's largest external broadcaster in terms of reception area, language selection and audience reach. It broadcas ...
, in London, where he worked from 1974 to 1981 as producer, reporter and presenter of radio programs broadcast to Brazil, mainly on science and technology subjects. His career on television began in 1981 at the
Globo TV network, as reporter for prime time programmes such as "
Fantástico
''Fantástico'' (originally known as ''Fantástico: O Show da Vida'', Portuguese for ''Fantastic The Show of Life'') is a Brazilian weekly television news program broadcast on Sunday nights on TV Globo since August 5, 1973, created by José Bon ...
" and "
Globo Repórter
''Globo Repórter'' is a Brazilian weekly documentary television show broadcast by TV Globo, on Fridays at 10pm ever since its premiere in 1973. It was formerly premiered in 1971, as Globo-Shell Especial.
The show addresses issues related to th ...
". In 1984 he participated in the creation of the first regular (weekly) science
TV program
A television show, TV program (), or simply a TV show, is the general reference to any content produced for viewing on a television set that is broadcast via over-the-air, satellite, and cable, or distributed digitally on streaming platf ...
in Brazil, which was broadcast continuously until 2014 by the
Globo TV network.
For his dedication to
science communication
Science communication encompasses a wide range of activities that connect science and society. Common goals of science communication include informing non-experts about scientific findings, raising the Public awareness of science, public awar ...
, Sergio M C Brandão has won awards in Brazil and abroad, such as the
Prêmio José Reis de Divulgação Científica (1986), an honor given annually by the
National Council of Scientific and Technological Development (CNPq), the Primo Rovis Prize (1991) of the
Trieste International Foundation for the Progress and Freedom of Science (Italy),
and two nominations by the
Brazilian Academy of Sciences
Brazilian commonly refers to:
* Brazil, a country
* Brazilians, its people
* Brazilian Portuguese, its dialect
Brazilian may also refer to:
* "The Brazilian", a 1986 instrumental music piece by Genesis
* Brazilian Café, Baghdad, Iraq (1937)
* Bra ...
to UNESCO's
Kalinga Prize
The Kalinga Prize for the Popularization of Science is an award given by UNESCO for exceptional skill in popularization of science, presenting scientific ideas to lay people. It was created in 1952, following a donation from Biju Patnaik, Founder ...
for best science communicators.
References
*Jornal O GLOBO online (O GLOBO newspaper online)2008
and 2007
*Jornal Jovem/Estação Ciência USP 2008
*Casa da Ciência/UFRJ (House of Science/Federal University of Rio de Janeiro)
*TV Cultura
TV Cultura, or simply Cultura, is a free Brazilian non-commercial public television network headquartered in São Paulo and a part of Father Anchieta Foundation, a non-profit foundation funded by the São Paulo State Government. It focuses on ...
(SÃO PAULO)2009
*Jornal Correio da Bahia (Salvador), "A Ciência na TV", por Nelson Pretto, Telma Rocha e Bianca Santan
External links
Ver Ciência
VideoCiência
Brazilian television journalists
Living people
Brazilian science communicators
Mass media people from Rio de Janeiro (city)
Year of birth missing (living people)
{{Brazil-tv-bio-stub