Swissveg, previously known as the Swiss Association for Vegetarianism (German: , SVV), is a Swiss association in the legal context of article 60ff of the Swiss civil code (SCC). Swissveg runs campaigns, organizes events with the goal to reduce the consumption of animal products.

Organisation

The association has its registered office in

Winterthur Winterthur (; ) is a city in the canton of Zurich in northern Switzerland. With over 120,000 residents, it is the country's List of cities in Switzerland, sixth-largest city by population, as well as its ninth-largest agglomeration with about 14 ...

. The president is Renato Pichler, who is also on the board of EVU. Swissveg is the biggest community in Switzerland for vegetarians and vegans.

History

The association was founded on 8 August 1993 in Sennwald under the name of ' (SVV). On 3 March 2014 the name of the association was changed to Swissveg. The association is an active member of the EVU and the International Vegetarian Union. It is also associated with the organisation ProVeg in Germany.

V-Label

Swissveg has, together with the EVU, developed the V-Label. They control which products and services can use this label within Switzerland. Products with the V-label are available at all major groceries in Switzerland: For example in

Migros Migros () is Switzerland's largest retail company, its largest supermarket chain and largest employer. It is also one of the forty largest retailers in the world. It is structured in the form of a cooperative federation (the Federation of Migros ...

Coop (Switzerland) Coop () is one of Switzerland's largest retail and wholesale companies. It is structured in the form of a cooperative society with around 2.5 million members. As of 2019, Coop operated 2,478 shops and employed more than 90,000 people in Switz ...

. and

Lidl Lidl ( ) is a trademark, used by two Germany, German international discount supermarket, discount retailer chain store, chains that operates over 12,600 stores. The ''LD Stiftung'' operates the stores in Germany and the ''Lidl Stiftung & Co. K ...

. About 350 Swiss companies use the V-Label.

Events

Swissveg annually organises several events, including vegetarian and vegan festivals. Veganmanias have been held since 2011. The 2016 edition in

Aarau Aarau (, ) is a List of towns in Switzerland, town, a Municipalities of Switzerland, municipality, and the capital of the northern Swiss Cantons of Switzerland, canton of Aargau. The List of towns in Switzerland, town is also the capital of the d ...

attracted 5,000 visitors, making it the largest of all vegan festivals in Switzerland. Previous editions were held in

, but due to a lack of space to accommodate the attendees, the organisation chose to move the festival to Aarau. In

Gossau, St. Gallen Gossau is a Municipalities of Switzerland, municipality in the ''Wahlkreis'' (constituency) of St. Gallen (Wahlkreis), St. Gallen in the Cantons of Switzerland, canton of St. Gallen (canton), St. Gallen in Switzerland. History Gossau is first me ...

, Veganmania was held first in 2017, then featuring 60 stands.

References

External links