SuperValu is a chain of franchised and independent grocery stores in Canada that currently operates in the provinces of

British Columbia British Columbia is the westernmost Provinces and territories of Canada, province of Canada. Situated in the Pacific Northwest between the Pacific Ocean and the Rocky Mountains, the province has a diverse geography, with rugged landscapes that ...

and

Alberta Alberta is a Provinces and territories of Canada, province in Canada. It is a part of Western Canada and is one of the three Canadian Prairies, prairie provinces. Alberta is bordered by British Columbia to its west, Saskatchewan to its east, t ...

Background

Founded in British Columbia in 1951 by Loblaw Companies Limited as a chain of independently-owned supermarkets supplied by Loblaws' wholesale subsidiary, Kelly Douglas & Company. In the 1960s, 1970s and 1980s, many SuperValu stores were created from former

Loblaws Loblaws Inc. is a Canadian supermarket chain with stores located in the province of Ontario, and in Alberta and British Columbia under the Loblaws CityMarket banner. Headquartered in Brampton, Ontario, Loblaws is a subsidiary of Loblaw Companie ...

corporate stores as the banner expanded across western Canada. Loblaw Companies Limited (through its Westfair Foods division) still supplies SuperValu stores and owns the SuperValu name. In the mid-1970s, a larger version of SuperValu was created - dubbed the

Real Canadian Superstore Real Canadian Superstore is a chain of supermarkets owned by Canadian food retailing giant Loblaw Companies. Its name is often shortened to Superstore, or, less commonly, RCSS (pronounced “Rick’s”). Originating in Western Canada in the l ...

, these warehouse-sized grocery stores were closer to

department store A department store is a retail establishment offering a wide range of consumer goods in different areas of the store under one roof, each area ("department") specializing in a product category. In modern major cities, the department store mad ...

s in scope. Today, only a handful of smaller SuperValu stores remain, all in British Columbia. Most others have either been rebranded to other Loblaw banners, such as

Extra Foods Extra Foods (also branded as ''extrafoods'') was a Canadian supermarket chain, part of Loblaw Companies Limited. Founded in 1982, the chain had 106 locations at its peak in 2006 and were located through most of Western Canada. Most Extra Foods s ...

Your Independent Grocer Your Independent Grocer (YIG), known colloquially as "Independent" or "Yours" is a supermarket chain in Canada with more than 100 locations. It has stores in every province and territory except Manitoba, Nunavut, and Quebec. It is a unit of Nati ...

or expanded into

outlets (or the related Real Canadian Wholesale Club). Atlantic SuperValu stores have since been replaced by the larger Real Atlantic Superstore.

External links

Site for SuperValu outlet in Gibsons, BCSite for SuperValu outlet in Agassiz, BCSuperValu radio jingle from the mid-1960s (MP3)
Loblaw Companies Supermarkets of Canada Food and drink companies based in British Columbia Food and drink companies based in Alberta {{canada-retail-company-stub Canadian companies established in 1951 Retail companies established in 1951 1951 establishments in British Columbia

Background

See also

External links