Sunn (stylized in all lowercase as sunn) is a brand of musical
instrument amplifier
An instrument amplifier is an electronic amplifier that converts the often barely audible or purely electronic signal of a musical instrument into a larger electronic signal to feed to a loudspeaker. An instrument amplifier is used with music ...
s based in
Tualatin, Oregon
Tualatin ( ) is a city located primarily in Washington County, Oregon, Washington County in the U.S. state of Oregon. A small portion of the city is also located in neighboring Clackamas County, Oregon, Clackamas County. It is a southwestern sub ...
, United States.
History
In early 1963,
the Kingsmen
The Kingsmen are a 1960s American rock band from Portland, Oregon. They are best known for their 1963 recording of R&B singer Richard Berry's "Louie Louie", which held the No. 2 spot on the ''Billboard'' charts for six weeks and has bec ...
, a band based in
Portland, Oregon
Portland ( ) is the List of cities in Oregon, most populous city in the U.S. state of Oregon, located in the Pacific Northwest region. Situated close to northwest Oregon at the confluence of the Willamette River, Willamette and Columbia River, ...
, became known for their hit version of the song "
Louie, Louie". After its hit single, the band soon embarked on a 50-state national tour. Because the band was used to playing small
hops
Hops are the flowers (also called seed cones or strobiles) of the hop plant ''Humulus lupulus'', a member of the Cannabaceae family of flowering plants. They are used primarily as a bittering, flavouring, and stability agent in beer, to whic ...
and school dances, many of the members found themselves ill-equipped with the amplifiers that they were currently using. Bassist Norm Sundholm discovered that his bass amp was not nearly powerful enough to play larger
concert hall
A concert hall is a cultural building with a stage (theatre), stage that serves as a performance venue and an auditorium filled with seats.
This list does not include other venues such as sports stadia, dramatic theatres or convention ...
s. Sundholm enlisted the help of his brother Conrad to help solve his problem. By 1964, the Sundholm brothers had designed a high-powered concert bass amplifier. The early Sunn amplifiers relied heavily on
tube amplifier
A valve amplifier or tube amplifier is a type of electronic amplifier that uses vacuum tubes to increase the amplitude or power of a signal. Low to medium power valve amplifiers for frequencies below the microwaves were largely replaced by so ...
s designed by David Hafler and preamps sold by the Dynaco Hi-fi company, with many of the first units actually containing power amplifier chassis sold by Dynaco (models MKII, MKIII, MKIV) as well as modified Dyna PAS1 preamplifiers. By 1965, the demand for Sundholm's amplifiers had increased to the point where the family garage could no longer be used as the manufacturing facility. At this point the Sunn amplifiers still relied on the Dyna power amp circuitry, reworked to fit Sunn's own chassis but still employing Dyna produced and branded transformers and the same electronic design. Thus, the Sunn Musical Equipment Company was founded. Throughout the original Sunn Amplifier line they employed Dynaco designed and built transformers (up to the 120 watt MK VI transformer set) and Hafler based power amp designs until Sunn stopped producing the original line of tube amplifiers in favor of the
solid-state Concert and Coliseum models. Later Sunn produced the electronically unrelated Model T tube amps.
Fender acquired Sunn in 1985, relocating operations from Tualatin to
Lake Oswego
Lake Oswego ( ) is a city in the U.S. state of Oregon, primarily in Clackamas County, Oregon, Clackamas County, with small portions extending into neighboring Multnomah County, Oregon, Multnomah and Washington County, Oregon, Washington counties ...
. The stated intent was to both revitalize the Sunn amplifier lines and to produce some Fender-branded models as well, which included the Standard Series (Princeton Chorus and Ultra/Ultimate Chorus, both solid-state) and M-80 Series, and are identified as USA-made amplifiers with an "LO"-prefix serial number.
Fender shut down the Sunn operation in 2002.
In 2023 a group of experienced music and electronics industry executives licensed the rights to build Sunn branded products and formed the Sunn Musical Equipment Corporation. The team includes executives from Mission Engineering, Bose, Fender, Charvel, Yamaha, Intel, Hastings and HP, as well as an advisory team made up of former Sunn engineers, designers and management.
In popular culture
The band
Sunn O)))
Sunn O))) (pronounced "sun") is an American drone metal band formed in 1998 in Seattle, Washington (state), Washington. The band is known for its distinctive visual style and slow, heavy sound, which blends diverse genres including doom metal, ...
was named after the company. The band’s name includes a modified typographic representation of the Sunn logo.
References
External links
Sunn Support– official website
Conrad Sundholm Interviewat
NAMM Oral History Library (2016)
Norm Sundholm InterviewNAMM Oral History Library (2019)
{{Fender
Guitar amplifier manufacturers
Manufacturing companies based in Oregon
Companies based in Tualatin, Oregon
Defunct companies based in Oregon
Manufacturing companies established in 1965
Manufacturing companies disestablished in 2002
1965 establishments in Oregon
2002 disestablishments in Oregon
Audio equipment manufacturers of the United States