Sunbeam Corporation Limited was an Australian home appliance brand catering to the Australian and New Zealand markets. It is now a subsidiary of

Sunbeam Products Sunbeam Products is an American brand that has produced electric home appliances since 1910. Its products have included the Mixmaster mixer, the Sunbeam CG waffle iron, Coffeemaster (1938–1964) and the fully automatic T20 toaster. The compa ...

Company history

The company began in Australia in 1902 as a small branch of the American group, Chicago Flexible Shaft Company. The name was later changed to Cooper Engineering Company. The name changed again to Sunbeam Corporation in 1946. The company became publicly traded in 1952 and came into Australian ownership in 1987. In 1981 it obtained a range of consumer appliances from Monier Limited. Sunbeam Corporation was purchased by GUD Holdings Ltd in 1996 and sold to

in 2016. The American-designed Mixmaster 9B was the first Sunbeam appliance manufactured and sold in Australia in 1948. Starting in the late 1970s, Australian

industrial designers Industrial design is a process of design applied to physical products that are to be manufactured by mass production. It is the creative act of determining and defining a product's form and features, which takes place in advance of the manufact ...

were hired to create new designs. Sunbeam Australia also licensed its designs to other companies including Sunbeam Products Inc. including the Mixmaster Professional / Heritage Series Stand Mixer.Sunbeam Mixmaster - Bringing it all back home
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References and footnotes

External links

Sunbeam AustraliaGUD Holdings
{{Home appliance brands Kitchenware brands Home appliance brands Australian brands Home appliance manufacturers of Australia

Company history

See also

References and footnotes

External links