Studio One is a

content marketing Content marketing is a form of marketing focused on creating, publishing, and distributing content for a targeted audience online. It is often used by businesses in order to achieve the following goals: attract attention and generate leads, exp ...

company based in

New York City New York, often called New York City or NYC, is the most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the most densely populated major city in the U ...

. Studio One creates branded or brand-aligned content in a variety of formats that are distributed across a network of

website A website (also written as a web site) is a collection of web pages and related content that is identified by a common domain name and published on at least one web server. Examples of notable websites are Google, Facebook, Amazon, and Wikip ...

s. On October 7, 2014, Studio One was acquired by The CHR Group, a

global marketing Global marketing is defined as “marketing on a worldwide scale reconciling or taking global operational differences, similarities and opportunities in order to reach global objectives". Global marketing is also a field of study in general busin ...

services

holding company A holding company is a company whose primary business is holding a controlling interest in the securities of other companies. A holding company usually does not produce goods or services itself. Its purpose is to own shares of other companies ...

headquartered in New York City.

Founding

Bob Blackmore and Andrew Susman founded Studio One, formally known as Studio One Networks, in 1998. American

Honda is a Japanese public multinational conglomerate manufacturer of automobiles, motorcycles, and power equipment, headquartered in Minato, Tokyo, Japan. Honda has been the world's largest motorcycle manufacturer since 1959, reaching a producti ...

was among Studio One’s first clients. In 1999, Studio One and American Honda announced plans to produce and distribute the first series of syndicated programs for the

Internet The Internet (or internet) is the global system of interconnected computer networks that uses the Internet protocol suite (TCP/IP) to communicate between networks and devices. It is a ''internetworking, network of networks'' that consists ...

2000s

In 2009, Studio One formed Studio One Networks Ventures, which makes equity investments in

media Media may refer to: Communication * Media (communication), tools used to deliver information or data ** Advertising media, various media, content, buying and placement for advertising ** Broadcast media, communications delivered over mass el ...

and

technology Technology is the application of knowledge to reach practical goals in a specifiable and reproducible way. The word ''technology'' may also mean the product of such an endeavor. The use of technology is widely prevalent in medicine, scie ...

companies in exchange for participation in the company's programming. In March 2010 Studio One’s websites had about 200 million unique monthly visitors. In 2012, Studio One launched the "Content Asset Management Platform" (CAMP) as a way for companies to track brand content performance. Also, that year Studio One started a

journalist A journalist is an individual that collects/gathers information in form of text, audio, or pictures, processes them into a news-worthy form, and disseminates it to the public. The act or process mainly done by the journalist is called journalism ...

certification program. The company has developed content for

Intel Intel Corporation is an American multinational corporation and technology company headquartered in Santa Clara, California, Santa Clara, California. It is the world's largest semiconductor chip manufacturer by revenue, and is one of the devel ...

Pantene Pantene () is a brand of hair care products owned by Procter & Gamble. The product line was first introduced in Europe in 1945 by Hoffmann-La Roche, which branded the name based on panthenol as a shampoo ingredient. It was purchased by Procter ...

, Symantec and

Bridgestone is a Japanese multinational tire manufacturer founded in 1931 by Shojiro Ishibashi (1889–1976) in the city of Kurume, Fukuoka, Japan. The name Bridgestone comes from a calque translation and transposition of , meaning 'stone bridge' in Japa ...

USA. In 2009 the company established Studio One Networks Ventures, which made equity investments in media and technology companies.

References

External links

Official Studio One website
{{Authority control Advertising agencies based in New York City