Stephen Baker (April 17, 1921,

Vienna, Austria en, Viennese , iso_code = AT-9 , registration_plate = W , postal_code_type = Postal code , postal_code = , timezone = CET , utc_offset = +1 , timezone_DST ...

-September 13, 2004,

Manhattan, New York City Manhattan (), known regionally as the City, is the most densely populated and geographically smallest of the five boroughs of New York City. The borough is also coextensive with New York County, one of the original counties of the U.S. stat ...

) was an

animal behaviorist Animals are multicellular, eukaryotic organisms in the biological kingdom Animalia. With few exceptions, animals consume organic material, breathe oxygen, are able to move, can reproduce sexually, and go through an ontogenetic stage in ...

, advertising executive, author and humorist of Austrian origin. He came with his mother and brothers Thomas and Peter from Hungary, April 2, 1940 aboard the S.S. Vulcanin from Italy. In December 1940 he made a Declaration of Intention to become a U.S. citizen at the District Court of Pottawatomie County, Shawnee, Oklahoma. He was a student at the Jewish Teachers Seminary, New York. He had been born Stefan Bacher in Vienna, Baker, both artist and writer, created the "Let your fingers do the walking" ad campaign for the

AT&T AT&T Inc. is an American multinational telecommunications holding company headquartered at Whitacre Tower in Downtown Dallas, Texas. It is the world's largest telecommunications company by revenue and the third largest provider of mobile tel ...

Yellow Pages The yellow pages are telephone directories of businesses, organized by category rather than alphabetically by business name, in which advertising is sold. The directories were originally printed on yellow paper, as opposed to Telephone direct ...

as art director for the

advertising agency An advertising agency, often referred to as a creative agency or an ad agency, is a business dedicated to creating, planning, and handling advertising and sometimes other forms of promotion and marketing for its clients. An ad agency is generall ...

Cunningham & Walsh. Baker wrote 22 books on various topics, from "The Systematic Approach to Advertising Creativity" and "Advertising Layout and Art Direction," to "How to Look like Somebody in Business without Being Anybody," "How to Get a Job without Asking for It" and "I Hate Meetings." "How to Live with a Neurotic Dog", published in 1960, sold more than 200,000 copies. Other works include "How to Live with a Neurotic Cat" and "How to Play Golf in the Low 120's".

References

{{DEFAULTSORT:Baker, Stephen 1921 births 2004 deaths Ethologists Austrian male writers Austrian humorists 20th-century American zoologists Austrian emigrants to the United States