Srixon is a

sports equipment Sports equipment, sporting equipment, also called sporting goods, are the tools, materials, apparel, and gear used to compete in a sport and varies depending on the sport. The equipment ranges from balls, nets, and protective gear like helmets. ...

brand A brand is a name, term, design, symbol or any other feature that distinguishes one seller's good or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create a ...

owned by SRI Sports Limited, a subsidiary of Sumitomo Rubber Industries Ltd., also owner of

Dunlop Sport Dunlop Sport is a British sports equipment manufacturing company established in 1910 that focuses on racquet sports, more specifically tennis, squash, padel and badminton. Products by Dunlop Sport include rackets, strings, balls, shuttlecocks, ...

. Srixon focuses on

golf Golf is a club-and-ball sport in which players use various clubs to hit balls into a series of holes on a course in as few strokes as possible. Golf, unlike most ball games, cannot and does not use a standardized playing area, and coping ...

, with its balls holding the largest number of patents worldwide, and having previously supplied other leading manufacturers such as Dunlop Slazenger. They also produce a full range of

golf clubs A golf club is a club used to hit a golf ball in a game of golf. Each club is composed of a shaft with a grip and a club head. Woods are mainly used for long-distance fairway or tee shots; irons, the most versatile class, are used for a variety ...

and accessories. In October 2007, SRI Sports acquired

Cleveland Golf Cleveland Golf is owned by SRI Sports Limited, a subsidiary of Sumitomo Rubber Industries Ltd., specializing in golf equipment. Based in Huntington Beach, California, Cleveland Golf began as a company known for producing replicas of classic g ...

. On June 27, 2008, SRI announced that operations of the two companies would be consolidated.

Sponsorship deals

Srixon has maintained endorsement deals with many professional golfers on the leading tours, including major champions

Keegan Bradley Keegan Hansen Bradley (born June 7, 1986) is an American professional golfer who competes on the PGA Tour. He has won five tour events, most notably the 2011 PGA Championship. He is one of six golfers to win in his major debut, along with Ben Cu ...

Ernie Els Theodore Ernest Els (; born 17 October 1969) is a South African professional golfer. A former , he is known as "The Big Easy" due to his imposing physical stature (he stands ) along with his fluid golf swing. Among his more than 70 career victor ...

, Hannah Green,

Brooks Koepka Brooks Koepka (, born May 3, 1990) is an American professional golfer who plays on the LIV Golf tour. In October 2018, he became world number one in the Official World Golf Ranking for 47 weeks after winning the 2018 CJ Cup. He won the U.S. O ...

, Minjee Lee,

Shane Lowry Shane Lowry (born 2 April 1987) is an Irish professional golfer who plays on the European Tour and the PGA Tour. His notable achievements include winning the 2019 Open Championship, the Irish Open as an amateur in 2009, and the 2015 WGC-Brid ...

Hideki Matsuyama is a Japanese professional golfer who plays on the PGA Tour. He is the first-ever Japanese professional golfer to win a Men's major golf championships, men's major golf championship the 2021 Masters Tournament. As of January 2022, Matsuyama h ...

Graeme McDowell Graeme McDowell (born 30 July 1979) is a professional golfer from Northern Ireland. He has a total of eleven tournament victories on the European Tour, and four on the PGA Tour, including one major championship, the 2010 U.S. Open at Pebble ...

, and

Inbee Park Inbee Park (, or ; born 12 July 1988) is a South Korean professional golfer who plays on the LPGA Tour and the LPGA of Japan Tour. She has been the number one ranked player in the Women's World Golf Rankings for four separate runs: April 2 ...

References

External links

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Srixon rackets
{{Sports equipment brands Golf equipment manufacturers Sumitomo Group 2007 mergers and acquisitions