Sosyo is an Indian

carbonated drink A soft drink (see § Terminology for other names) is a class of non-alcoholic drink, usually (but not necessarily) carbonated, and typically including added sweetener. Flavors used to be natural, but now can also be artificial. The sweetener ...

, produced and marketed mainly in the western and northern states of India;

Gujarat Gujarat () is a States of India, state along the Western India, western coast of India. Its coastline of about is the longest in the country, most of which lies on the Kathiawar peninsula. Gujarat is the List of states and union territories ...

Maharashtra Maharashtra () is a state in the western peninsular region of India occupying a substantial portion of the Deccan Plateau. It is bordered by the Arabian Sea to the west, the Indian states of Karnataka and Goa to the south, Telangana to th ...

Rajasthan Rajasthan (; Literal translation, lit. 'Land of Kings') is a States and union territories of India, state in northwestern India. It covers or 10.4 per cent of India's total geographical area. It is the List of states and union territories of ...

Uttar Pradesh Uttar Pradesh ( ; UP) is a States and union territories of India, state in North India, northern India. With over 241 million inhabitants, it is the List of states and union territories of India by population, most populated state in In ...

and

Madhya Pradesh Madhya Pradesh (; ; ) is a state in central India. Its capital is Bhopal and the largest city is Indore, Indore. Other major cities includes Gwalior, Jabalpur, and Sagar, Madhya Pradesh, Sagar. Madhya Pradesh is the List of states and union te ...

. Sosyo is a mixture of grape and

apple cider Apple cider (also called sweet cider, soft cider, or simply cider) is the name used in the United States and Canada for an unfiltered, unsweetened, non-alcoholic beverage made from apples. Though typically referred to simply as "cider" in North ...

with some ingredients imported from Germany and Italy. Originating from

Surat Surat (Gujarati Language, Gujarati: ) is a city in the western Indian States and territories of India, state of Gujarat. The word Surat directly translates to ''face'' in Urdu, Gujarati language, Gujarati and Hindi. Located on the banks of t ...

, it has since become a regional brand. Sosyo is a product of the

Swadeshi movement The Swadeshi movement was a self-sufficiency movement that was part of the Indian independence movement and contributed to the development of Indian nationalism. Before the BML Government's decision for the partition of Bengal was made public i ...

within the

Indian independence struggle The Indian independence movement was a series of historic events in South Asia with the ultimate aim of ending British colonial rule. It lasted until 1947, when the Indian Independence Act 1947 was passed. The first nationalistic movement to ...

. Mohsin Hajoori introduced Sosyo in 1927 in

, as an Indian alternative to the British drink

Vimto Vimto is a British mixed fruit soft drink containing the juice of grapes, raspberries, blackcurrants, and black carrots flavoured with herbs and spices. Originating in Manchester, northern England, the recipe was invented in 1908 by John Noel N ...

, which had been marketed in India by Abdul Hajoori since 1923. Originally, Sosyo was called Socio. The name was derived from the Latin word 'Socious', suggesting a social drink. 50 million bottles of Sosyo are consumed every year, mainly in

and parts of

and

where bottling plants are located. It is exported as far as the United Arab Emirates, South Africa, New Zealand, the United Kingdom, and the United States of America. Exported bottles are marked as 'An Indian Drink' with a tri-coloured backdrop. In January 2023, Reliance Consumer Products, a subsidiary of

Reliance Retail Reliance Retail is an Indian retail company and a subsidiary of Reliance Industries. Founded in 2006, it is the largest retailer in India in terms of revenue. Its retail outlets offer foods, groceries, apparel, footwear, toys, home improvement ...

, acquired a 50% stake in Sosyo Hajoori Beverages. Sosyo Bottle

References

{{Reflist

External links

Official Website
* Article on ''Business Today''

Indian drinks Gujarati cuisine Economy of Surat Carbonated drinks