Solve (advertising Agency)
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Solve is an independent advertising and branding agency based in
Minneapolis, Minnesota Minneapolis is a city in Hennepin County, Minnesota, United States, and its county seat. With a population of 429,954 as of the 2020 United States census, 2020 census, it is the state's List of cities in Minnesota, most populous city. Locat ...
. The agency was founded in late 2011 by CEO John Colasanti, President Corey Johnson and Executive Creative Directors Eric Sorensen and Hans Hansen. Prior to founding Solve, Colasanti and Johnson held executive leadership positions at Carmichael Lynch, while Sorensen and Hansen served as creative directors at
Fallon Worldwide Fallon is a full-service advertising agency headquartered in Minneapolis, Minnesota, with affiliate offices in London, Detroit, and Tokyo. It is a subsidiary of Publicis. History Fallon was founded in 1981 as Fallon McElligott Rice in 1981 by Patr ...
.


History

In 2016, Solve became the first U.S.-based advertising agency to field a competitive cycling team supporting both an employee passion and the agency's many cycling clients. Solve was named Midwest Small Agency of the Year at the 2016 Ad Age Small Agency Awards in Miami. The Small Agency Awards are the premier honors saluting outstanding work created by independent shops with 150 or fewer employees. It marked a second Ad Age award for Solve having been previously recognized as a top small agency in 2013. In January 2017, Solve expanded its leadership team by naming three senior employees to partners, a new position within the five-year old agency. New Partners are Kara Brower, Ryan Murray and Roman Paluta. A fourth partner was added in May. CP+B, 180, Merkley vet Sean Smith, was hired as Executive Creative Director/Partner. In January 2019, Sunoco Fuels named Solve its new agency-of-record following a national search and competitive review. In February 2019, Ryan Murray, an account director and partner at the agency, was promoted to Director of Account Management. In April 2019, Pat Horn of
Crispin Porter + Bogusky Crispin (also formerly known as Crispin Porter + Bogusky), a member of publicly traded MDC Partners, is an American advertising agency that employed around 150 people. It was founded in 1965 by Sam Crispin. Crispin then became partners with ...
, Victors & Spoils and Creature (company) was hired as ECD.


Recognition

* 2013 – Solve earned a Silver Award in
Advertising Age ''Ad Age'' (known as ''Advertising Age'' until 2017) is a global media brand that publishes news, analysis, and data on marketing and media. Its namesake magazine was started as a broadsheet newspaper in Chicago in 1930. ''Ad Age'' appears in ...
's "Small Agency Of The Year" competition. * 2014 – Solve won a Gold Effie Award for its "Become Yourself" campaign for client Medifast. * June 2014 – Solve was named one of the 15 most effective independent ad agencies in North America for 2014 by PSFK and Effie Worldwide. * November 2014 – Solve was recognized as one of "The 15 Fastest-Growing Independent Agencies in the U.S." * January 2015 – Solve CEO John Colasanti named among Ten Business Leaders to Watch. * August 2015 – Solve's "The Blank Video Project" challenged the value of a YouTube view, a metric widely associated with success by agencies and marketers alike. * October 2015 – Solve was named a national digital "Small Agency of the Year" finalist by iMedia. * April 2016 – Solve was named One Show Finalist in Consumer: Online Films & Video category for its "The Blank Video Project" * August 2016 – Solve named 2016 Best Small Agency of the Year, Midwest by Advertising Age * August 2016 – Solve named to 2016 Inc. 5000 Fastest Growing Companies In America * December 2016 – Solve featured in winners gallery of 2016 Communication Arts Advertising Annual; "2016 Award of Excellence" recognizes best in visual communication. *June 2018 – Solve's Indian Motorcycle "Set The Standard" brand campaign recognized by Communication Arts


Clients

Solve clients include Real'Za Pizza, American Standard
Indian MotorcyclesSlingshot
Bentley Motors Bentley Motors Limited is a British designer, manufacturer and marketer of luxury cars and SUVs. Headquartered in Crewe, England, the company was founded by W. O. Bentley (1888–1971) in 1919 in Cricklewood, North London, and became widely ...
,
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,
Porsche Dr. Ing. h.c. F. Porsche AG, usually shortened to Porsche (; see below), is a German automobile manufacturer specializing in luxury, high-performance sports cars, SUVs and sedans, headquartered in Stuttgart, Baden-Württemberg, Germany. Th ...
,Raymond James
Galbani Groupe Lactalis S.A. (doing business as Lactalis) is a French multinational dairy products corporation, owned by the Besnier family and based in Laval, Mayenne, France. The company's former name was Besnier S.A. Lactalis is the largest dairy pr ...
,
Organic Valley Organic Valley (OV) is an organic food brand and independent agricultural cooperative, cooperative of Organic farming, organic farmers based in La Farge, Wisconsin, United States. Founded in 1988 and it is the largest farmer owned organic colle ...
, Medifast,
Abu Dhabi Commercial Bank Abu Dhabi Commercial Bank PJSC () (), commonly called ADCB, is a bank in the United Arab Emirates. Abu Dhabi Commercial Bank (ADCB) was formed in 1985 as a public shareholding company with limited liability, following the mergers between Emirates ...
,
Orbea Orbea is a bicycle manufacturer based in Mallabia, Spain. It is part of the Mondragón Cooperative Corporation and Spain's largest bicycle manufacturer. Orbea manufactures and assembles bikes at their own factories in Spain and Portugal. His ...
, Shopko Stores,
Founders Brewing Company Canal Street Brewing Co., LLC, doing business as Founders Brewing Company, is a brewery in Grand Rapids, Michigan, known for producing several highly rated and award-winning craft-style ales, including KBS (Kentucky Breakfast Stout), Centennial ...
, The V Foundation for Cancer Research, Radisson Hotels and Sunoco.


References

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External links


Official WebsiteEcommerce SEO
Companies based in Minneapolis Advertising agencies of the United States Marketing companies established in 2011