PRISA Televisión, S.A.U (PRISA TV) is a
pay TV
Pay television, also known as subscription television, premium television or, when referring to an individual service, a premium channel, refers to subscription-based television services, usually provided by multichannel television providers, b ...
company in Spain.
History and profile
PRISA TV was established in 1989 and controlled (as of 2007) by
PRISA. It was amongst the pioneer companies in the market to introduce interactive systems and specially
digital television
Digital television (DTV) is the transmission of television signals using Digital signal, digital encoding, in contrast to the earlier analog television technology which used analog signals. At the time of its development it was considered an ...
in Spain. In October 2010 the company changed its name from Sogecable to PRISA TV.
The company mainly manages and acquires audio-visual rights, but also distributes and produces channels. Another of its main activities is the production and distribution of cinematographic exhibitions.
Its restructuring process began in October 2003, and finished in December 2004, with the integration of
Vía Digital. They were trying this way to reorder Sogecable's activities absorbing the commitments with thematic channels, suppliers with audio-visual rights and other services. With this, restructuring the company contributed to the audio-visual recovery in Spain.
The producer of Sogecable is Sogecine. It is one of the principal distributors and producers in the Spanish territory, with special importance in the last years.
Sogecable's facilities are in
Tres Cantos
Tres Cantos () is a Municipalities of Spain, municipality of Spain located in Community of Madrid.
Originally belonging to Colmenar Viejo, it seceded from the latter municipality in 1991, becoming the youngest municipality in the region. The urban ...
, in Madrid, producing every day 23 television channels, including nine versions of
Canal+ and other 14 channels that are specialised in, sports, cinema, documentaries, children and music. These are watched and distributed across
Digital+ (via satellite), cable and ADSL.
In 2005, the group offered a new free television channel, the fifth one in Spain. Its name is
Cuatro
Cuatro, Spanish (and other Romance languages) for the 4, number 4, may refer to:
* Cuatro (instrument), a family of Latin American string instruments, including:
** Cuatro (Venezuela)
** Puerto Rican cuatro
* Cuatro (TV channel), a Spanish free-to ...
and occupies the same frequency that Canal+ did up to then. Canal+ then passed to form part only in Digital+ on 7 November 2005.
In 2006
PRISA made a public acquisition bid on 20% of Sogecable's actions to increase its participation up to almost 50%. Prisa increased its stake above the 50% mark in late 2007, triggering a mandatory (by
Spanish law) bid for the remainder of the shares. At the close of the offer period on 12 May 2008, Prisa announced that it held over 95% of Sogecable's share capital.
Sogecable is also the main shareholder in
Audiovisual Sport (AVS), which owns the TV rights of most Spanish
La Liga
The Campeonato Nacional de Liga de Primera División, commonly known as the Primera División or La Liga, and officially known as LaLiga EA Sports for sponsorship reasons, is a professional association football league in Spain and the highest ...
soccer games. AVS is the company responsible for the lack of Spanish Primera football international coverage after a dispute with Mediapro. Sogecable claims that it is owed €58 million and will not allow Real Madrid or Barcelona games from being played internationally until this debt is paid by
Mediapro
Mediaproducción, S.L.U., better known as Mediapro, is a multimedia communications group in Spain founded in April 1994 in Barcelona. The company is well involved in movie and television production.
The company holds branch offices in Madrid, S ...
.
In 2006,
Rodolfo Martín Villa
Rodolfo Martín Villa (born 3 October 1934) is a Spanish engineer and politician, who served in various capacities in the cabinets of the Spanish transition to democracy, including interior minister and first deputy prime minister. He was under ...
was appointed chairman of Sogecable. His term ended in 2010 and Manuel Polanco replaced him in the post.
On May 6, 2014, Telefónica presented a binding offer to acquire the 56% that PRISA had in Canal+, in exchange for paying around €725 million. The following day, PRISA accepted the offer. In addition, it announced that "for a period of thirty days" since then, it would negotiate with Telefónica to continue with the purchase process, which would be regulated and analyzed by the CNMC and Brussels, so that there would be no monopoly or certain conditions would be established negative for competition. The closing of this sale is subject to obtaining the required authorization from the competition authorities and approval by a representative panel of PRISA's financing banks.
On June 18, 2014, Telefónica presented a binding offer to acquire the shares of Mediaset España in Canal+ for €295 million, which represented 22% of the operator's shareholding. On July 4, Mediaset España accepted the offer.
One year later, on April 22, 2015, the CNMC approved the sale of Canal+ to Telefónica. Canal+ began the merger process with Movistar TV on July 7, 2015. As a result, it changed its name to Movistar+, which was officially launched on the market on July 8. In this way, Prisa TV ceases to exist.
References
External links
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{{Authority control
Television stations in Spain
Television stations in the Community of Madrid
Mass media in Madrid
Spanish-language television stations
Companies based in the Community of Madrid
Mass media companies established in 1989
Television channels and stations established in 1989
Spanish companies established in 1989
PRISA