reality television
Reality television is a genre of television programming that documents purportedly unscripted real-life situations, often starring unfamiliar people rather than professional actors. Reality television emerged as a distinct genre in the early 19 ...
show broadcast on
BBC Three
BBC Three is a British free-to-air Public service broadcasting in the United Kingdom, public broadcast television channel owned and operated by the BBC. It was first launched on 9 February 2003 with programmes targeting 16 to 34-year-olds, cov ...
Atomic Kitten
Atomic Kitten is an English girl group formed in Liverpool in 1998, whose current members are Liz McClarnon, Jenny Frost and Natasha Hamilton. The group was founded by Orchestral Manoeuvres in the Dark (OMD) members Andy McCluskey and Stua ...
member Jenny Frost, with Ellie Taylor presenting from the fifth series onwards. The show focused mainly on transforming 'fakery obsessed' or 'slap addicts' in Britain into 'natural beauties' by stripping them of their "skimpy" clothes and layers of make-up and giving them a 'makeunder' instead of a makeover with the help of POD – the Personal Overhaul Device. The POD's commentary is created by comedian Doug Faulkner and is voiced by the series 1–3 producer.
The show ended after its sixth series, which was broadcast in 2013.
Overview
''Snog Marry Avoid?'' has given ' makeunders' to a range of people in Britain, including
celebrities
Celebrity is a condition of fame and broad public recognition of a person or group as a result of the attention given to them by mass media. An individual may attain a celebrity status from having great wealth, their participation in sports ...
.
Within the world of the programme, POD is a computer that "only understands natural beauty". It conducts a public analysis to ask the public whether they would
snog
Making out is a term of American origin dating back to at least 1949, and is used to refer to kissing, including extended French kissing or heavy kissing of the neck (called ''necking''), or to acts of non-penetrative sex such as heavy petti ...
, marry, or avoid the participant, as well as another random question, which offers those questioned another chance to praise or criticise. After the questions, it allows the person to choose their style based on a
celebrity
Celebrity is a condition of fame and broad public recognition of a person or group as a result of the attention given to them by mass media. An individual may attain a celebrity status from having great wealth, their participation in sports ...
, and to dress them accordingly. It sometimes orders the person to do a 'deep cleanse', where they have to take off all of their make-up. After the transformation, POD will ask the public what they think of the person. The person is then re-introduced to their partner or relative outside the TV studio and their reaction is recorded, generally a positive one towards the more natural look.
Later on in the show, the presenter (Jenny Frost in series 1–4) meets with the person to see if they have kept their look and discusses the transformation. In series 5, with new host Ellie Taylor, the show visits towns and cities nationwide on the first ever ''Snog Marry Avoid?'' roadshow (e.g.
Birmingham
Birmingham ( ) is a city and metropolitan borough in the metropolitan county of West Midlands in England. It is the second-largest city in the United Kingdom with a population of 1.145 million in the city proper, 2.92 million in the We ...
,
Liverpool
Liverpool is a City status in the United Kingdom, city and metropolitan borough in Merseyside, England. With a population of in 2019, it is the List of English districts by population, 10th largest English district by population and its E ...
,
Sheffield
Sheffield is a city status in the United Kingdom, city in South Yorkshire, England, whose name derives from the River Sheaf which runs through it. The city serves as the administrative centre of the City of Sheffield. It is Historic counties o ...
,
Cardiff
Cardiff (; cy, Caerdydd ) is the capital city, capital and List of urban areas in the United Kingdom, largest city of Wales. It forms a Principal areas of Wales, principal area, officially known as the City and County of Cardiff ( cy, Dinas a ...
,
Manchester
Manchester () is a city in Greater Manchester, England. It had a population of 552,000 in 2021. It is bordered by the Cheshire Plain to the south, the Pennines to the north and east, and the neighbouring city of City of Salford, Salford to ...
,
Sunderland
Sunderland () is a port city in Tyne and Wear, England. It is the City of Sunderland's administrative centre and in the Historic counties of England, historic county of County of Durham, Durham. The city is from Newcastle-upon-Tyne and is on t ...
,
Newcastle upon Tyne
Newcastle upon Tyne ( RP: , ), or simply Newcastle, is a city and metropolitan borough in Tyne and Wear, England. The city is located on the River Tyne's northern bank and forms the largest part of the Tyneside built-up area. Newcastle is a ...
,
Nottingham
Nottingham ( , locally ) is a city and unitary authority area in Nottinghamshire, East Midlands, England. It is located north-west of London, south-east of Sheffield and north-east of Birmingham. Nottingham has links to the legend of Robi ...
,
Portsmouth
Portsmouth ( ) is a port and city status in the United Kingdom, city in the ceremonial county of Hampshire in southern England. The city of Portsmouth has been a Unitary authorities of England, unitary authority since 1 April 1997 and is admi ...
,
Belfast
Belfast ( , ; from ga, Béal Feirste , meaning 'mouth of the sand-bank ford') is the capital and largest city of Northern Ireland, standing on the banks of the River Lagan on the east coast. It is the 12th-largest city in the United Kingd ...
,
London
London is the capital and List of urban areas in the United Kingdom, largest city of England and the United Kingdom, with a population of just under 9 million. It stands on the River Thames in south-east England at the head of a estuary dow ...
or
Glasgow
Glasgow ( ; sco, Glesca or ; gd, Glaschu ) is the most populous city in Scotland and the fourth-most populous city in the United Kingdom, as well as being the 27th largest city by population in Europe. In 2020, it had an estimated pop ...
). Also changed in this series, the person's new style is no longer based on a celebrity – it is now solely POD's creation. In series 6, a catwalk was also introduced, whereby the person shows off their look to their friends, family and other locals.
As with many BBC programmes, previews are uploaded to
YouTube
YouTube is a global online video sharing and social media platform headquartered in San Bruno, California. It was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. It is owned by Google, and is the second most ...
before the programme is screened on TV. One of the most viewed ''Snog Marry Avoid?'' videos on YouTube is ''Scotland's No1 Male Barbie'', which got interest around the world due to celebrity blogger
Perez Hilton
Mario Armando Lavandeira Jr. (born March 23, 1978), known professionally as Perez Hilton, is an American blogger, columnist, and media personality. His blog is known for posts covering gossip items about celebrities, and for posting tabloid p ...
featuring it on his
Twitter
Twitter is an online social media and social networking service owned and operated by American company Twitter, Inc., on which users post and interact with 280-character-long messages known as "tweets". Registered users can post, like, and ...
page. The most viewed video is the makeunder of Chloe Victoria Mafia, who is also known for
audition
An audition is a sample performance by an actor, singer, musician, dancer or other performer. It typically involves the performer displaying their talent through a previously memorized and rehearsed solo piece or by performing a work or piece ...
The X Factor
''The X Factor'' is a television music competition franchise created by British producer Simon Cowell and his company Syco Entertainment. It originated in the United Kingdom, where it was devised as a replacement for ''Pop Idol'' (2001–2003 ...
''.
Episodes
Series 1
*Episode 1 – Fake-tan obsessed Levi from Kent and glamour model wannabe Tamsin undergo a change. First broadcast: 23 June 2008
*Episode 2 – Features a Jodie Marsh wannabe and a married couple addicted to piercings. First broadcast: 30 June 2008
*Episode 3 – With corset lover Dominique, pole dance instructor Jules and boyband Girls That Scream. First broadcast: 7 July 2008
*Episode 4 – Features hair ruined by extensions, a blonde corset lover and a fake-tan addict. First broadcast: 14 July 2008
*Episode 5 – Features a glitter-lover, a girl who hairsprays her make-up in place and a punk. First broadcast: 21 July 2008
*Episode 6 – Features busty Chelsea and 17-year-old Josh, who wears bean cans instead of jewellery. First broadcast: 28 July 2008
Series 2
*Episode 1 – Flesh-flashing Londoner Mykela, metal-mad Mark and Chantelle Houghton face POD. First broadcast: 16 February 2009
*Episode 2 – Featuring high-maintenance Hannah and Jodie Marsh obsessive Heather from Series 1. First broadcast: 23 February 2009
*Episode 3 – With Italian make-up addict Martha, Aisleyne Horgan-Wallace, burlesque babes Lou La La and Miss Loula Cherry. First broadcast: 2 March 2009
*Episode 4 – Blonde Danielle, gothic geisha Azelie and outrageous mother Jay face the wrath of POD. First broadcast: 9 March 2009
*Episode 5 – POD and Jenny get to grips with the Cheeky Girls and wannabe actresses the Howe twins. First broadcast: 16 March 2009
*Episode 6 – POD and Jenny Frost transform a Playboy Bunny wannabe and a Capt Jack Sparrow look-alike. First broadcast: 23 March 2009
*Episode 7 – POD and Jenny Frost transform disco dancing Paige and mosh-pit Barbie Lara. First broadcast: 30 March 2009
*Episode 8 – POD and Jenny meet cosmetics-crazy Nikki from Leeds, and pink-obsessed Louise. First broadcast: 6 April 2009
*Episode 9 – POD strips Vicky of her precious false eyelashes and meets military cyber-goth Ebony. First broadcast: 20 April 2009
*Episode 10 – POD and Jenny meet party girl Kelsey, buxom blonde model Dani T and Collagen Girl. First broadcast: 27 April 2009
*Episode 11 – POD and Jenny meet model Emma B, ultraviolet raver Keiran and a group of dancehall divas. First broadcast: 4 May 2009
*Episode 12 – POD and Jenny meet glam Nikki from Liverpool and a pouting princess called Lady Desalina. First broadcast: 11 May 2009
Series 3
To promote the third series, BBC Three aired a one-off special called ''Snog, Marry, Avoid – Top 10 Shockers'', a count down of the most memorable make-unders on 15 December 2009. Series 3 kicked off on 4 February 2010, with a 12-episode series.
*Episode 1 – Chloe and Kate
*Episode 2 – Jess and Petagay
*Episode 3 – Alannah and Clinton
*Episode 4 – Bianca Gascoigne and
Andre J.
Andre J. (born 1979) is an American party promoter who is a presence in the New York City fashion scene. They are known for their distinctive, androgynous personal style and have been featured in photo spreads in French ''Vogue'' and '' V'' magaz ...
*Episode 5 – Carolyn and Sherika; Goldie Lookin Chain
*Episode 6 – Princess Lolly enters POD
*Episode 7 – Harriet, Bonnie and Lhouraii
*Episode 8 – Leigh-Ann and Hollie
*Episode 9 – '' Big Brother 10'' winner
Sophie Reade
''Big Brother 2009'', also known as ''Big Brother 10'', was the tenth series of the British reality television series '' Big Brother''. The show followed a total of twenty-two contestants, who were isolated from the outside world for an extended ...
, Siobhan/Biohazard, and ''
The X Factor
''The X Factor'' is a television music competition franchise created by British producer Simon Cowell and his company Syco Entertainment. It originated in the United Kingdom, where it was devised as a replacement for ''Pop Idol'' (2001–2003 ...
'' contestants Kandy Rain
*Episode 10 – '' Big Brother 9'' contestants Lisa and Mario, Villa Kula and Poppy Moon.
*Episode 11 – Lucy Rox, Tommy and Charlie Doherty.
*Episode 12 – Rebecca, Angel-Rose and Lucy
Series 4
Series 4 began on 11 January 2011 at 8pm. There were 12 episodes and it ended on 15 March 2011.
*Episode 1 – The Royal Special –
Lady Victoria Hervey
Lady Victoria Frederica Isabella Hervey (; born 6 October 1976) is an English model, socialite, aristocrat, and former "It girl". She is the daughter of the 6th Marquess of Bristol, half-sister of the 7th Marquess, and sister of the 8th Ma ...
*Episode 2 – The Twins and Emily Kerr
*Episode 3 – Rockstar Spud and Chantelle Louise
*Episode 4 – Sarah Jane Pickles and Hollie Wilkinson
*Episode 5 – Lissy Summers and Abbie Goodwin
*Episode 6 – Family Special – Rooneys and Wanda & Trisha
*Episode 7 – Allyson and Verena
*Episode 8 – POD tries to get the boys from Dirty Sanchez to clean up their act.
*Episode 9 – POD meets a drag artist who wants to be Coco Chanel, but is more like Coco the Clown.
*Episode 10 – POD meets a six-foot glamazon with outsized assets, a geisha with a guitar and a DJ with a penchant for mushrooms.
*Episode 11 – Look-alikes Special – Lady Gaga lookalike Cat Winter becomes less Gaga.
*Episode 12 – Lynne C & Emma C
Series 5
With new host Ellie Taylor, series 5 commenced on 14 May 2012, at 10.30pm on BBC Three. There were 10 episodes and it ended on 16 July 2012.
*Episode 1 – Kelly & Bam Bo Tang
*Episode 2 – Olivia and Kate
*Episode 3 – Adrienne and Lottie Lou
*Episode 4 – Karina and Dan
*Episode 5 – Lacy Cakes and Charlene
*Episode 6 – Kiya and Adele
*Episode 7 – Shelly and Olivia Dean
*Episode 8 – Hannah and Tomasz (Tomasz is also the winner of an episode of '' Total Wipeout'')
*Episode 9 – Tessa, Nina and Ryan
*Episode 10 – Rachel and Holly
Series 6
Series 6 began on 18 March 2013, airing every Monday at 10:00pm. There were 12 episodes.
*Episode 1 – POD and Ellie meet
Lady Gaga
Stefani Joanne Angelina Germanotta ( ; born March 28, 1986), known professionally as Lady Gaga, is an American singer, songwriter, and actress. She is known for her image reinventions and musical versatility. Gaga began performing as a teenag ...
-obsessed Ellie, and Vicky is sure there is no natural beauty under her fake tan. And Ellie gets all dolled up as she goes around
Essex
Essex () is a county in the East of England. One of the home counties, it borders Suffolk and Cambridgeshire to the north, the North Sea to the east, Hertfordshire to the west, Kent across the estuary of the River Thames to the south, and G ...
. First broadcast: 18 March 2013.
*Episode 2 – POD and Ellie meet OTT Jazmine, and Cybergoth Cara who calls herself 'a multi-coloured mental monster'. And Ellie runs around
Birmingham
Birmingham ( ) is a city and metropolitan borough in the metropolitan county of West Midlands in England. It is the second-largest city in the United Kingdom with a population of 1.145 million in the city proper, 2.92 million in the We ...
after transforming herself into an emo. First broadcast: 25 March 2013.
*Episode 3 – POD and Ellie meet Jasmine who loves her huge eyebrows, and Vicky whose plight for plastic fantastic perfection is driving her father up the wall. And Ellie gets into a disco style as she tries to understand the fashion love behind disco pants whilst she goes around
Cardiff
Cardiff (; cy, Caerdydd ) is the capital city, capital and List of urban areas in the United Kingdom, largest city of Wales. It forms a Principal areas of Wales, principal area, officially known as the City and County of Cardiff ( cy, Dinas a ...
. First broadcast: 1 April 2013.
*Episode 4 – POD and Ellie meet punk Mel, who scares people away with her tattoos, piercings and mohawk, and ghetto-fabulous Luke, whose bling is so minging that POD's sensors go into overdrive. Also, Ellie goes round
Liverpool
Liverpool is a City status in the United Kingdom, city and metropolitan borough in Merseyside, England. With a population of in 2019, it is the List of English districts by population, 10th largest English district by population and its E ...
in the latest fashion – a onesie. First broadcast: 8 April 2013.
*Episode 5 – POD and Ellie meet Jo who has always known she is a girl trapped inside a boy's body and Kristie who is obsessed with looking 'Dead'. Meanwhile, in
Nottingham
Nottingham ( , locally ) is a city and unitary authority area in Nottinghamshire, East Midlands, England. It is located north-west of London, south-east of Sheffield and north-east of Birmingham. Nottingham has links to the legend of Robi ...
Ellie man ups in order to get to the bottom of why men walk around with their trousers halfway down their backsides. First broadcast: 15 April 2013.
*Episode 6 – POD and Ellie meet Liberty, who loves to be judged by others, and glamour girl Sophie who dresses like a doll. And Ellie becomes an
Essex
Essex () is a county in the East of England. One of the home counties, it borders Suffolk and Cambridgeshire to the north, the North Sea to the east, Hertfordshire to the west, Kent across the estuary of the River Thames to the south, and G ...
girl and goes out to meet the public. First broadcast: 22 April 2013.
*Episode 7 – POD and Ellie meet Sophie, who is obsessed with hair extensions, and
Danny GoGo
Danny is a masculine given name. It is related to the male name Daniel. It may refer to:
People
*Danny Altmann, British immunologist
*Danny Antonucci, Canadian animator, director, producer, and writer
*Danny Baker (born 1957), English journalis ...
, who has bright pink hair and skin so orange that he looks like a troll, and can't understand why he can't get a boyfriend. Also, Ellie goes around
Birmingham
Birmingham ( ) is a city and metropolitan borough in the metropolitan county of West Midlands in England. It is the second-largest city in the United Kingdom with a population of 1.145 million in the city proper, 2.92 million in the We ...
learning about the "Brum Bum". First broadcast: 29 April 2013.
*Episode 8 – POD and Ellie meet Jessica, who is making a right exhibition of herself with her Gyaru style 'I'm a piece of art – but abstract', and Meleisha, who goes clubbing in her underwear and whose hair is so bright it stops traffic. First broadcast: 6 May 2013.
*Episode 9 – POD and Ellie meet Laura, who loves everything pink and Natasha who is obsessed with the pinup look. Meanwhile, Ellie tries the Vintage look. Ellie explains her disappointment that Laura hated her makeunder and said it was the biggest failure ''Snog Marry Avoid'' ever had. First broadcast: 13 May 2013.
*Episode 10 – POD and Ellie meet Joanna and Claire. First broadcast: 20 May 2013.
*Episode 11 – POD and Ellie meet fake-tan enthusiast Jake and make-up addict Whitney. First broadcast: 27 May 2013.
*Episode 12 – POD and Ellie meet Jason Kempson who is as brown as a Christmas pudding, but insists that 'any attention is good attention' and Verity, whose outfits are always incredibly short and leave nothing to imagination as she explains "Everyone gets their baubles out at Christmas". Meanwhile, Ellie puckers up with festive bejewelled lips and wanders around
Essex
Essex () is a county in the East of England. One of the home counties, it borders Suffolk and Cambridgeshire to the north, the North Sea to the east, Hertfordshire to the west, Kent across the estuary of the River Thames to the south, and G ...
trying to get a smooch under the mistletoe.
Ratings
''Snog Marry Avoid?'' has received positive reviews, complimenting its useful beauty tips and 'cliche' gimmick. BBC Three's boss has declared it a "roaring success". Australian rapper
Iggy Azalea
Amethyst Amelia Kelly (born 7 June 1990), known professionally as Iggy Azalea (), is an Australian rapper. At the age of 16, Azalea moved from Australia to the United States in order to pursue a career in music. Azalea earned public recognitio ...
has said that she is a fan of the show, admitting "It's very interesting TV".
Viewership had climbed throughout the first two series, on average over 750,000 people tuning into each of the second series' episodes. Repeats also gained good ratings, becoming one of BBC Three's top shows.
BBC Three
BBC Three is a British free-to-air Public service broadcasting in the United Kingdom, public broadcast television channel owned and operated by the BBC. It was first launched on 9 February 2003 with programmes targeting 16 to 34-year-olds, cov ...
.
Reruns of the show are currently shown on
VH1
VH1 (originally an initialism of Video Hits One) is an American basic cable television network based in New York City and owned by Paramount Global. It was created by Warner-Amex Satellite Entertainment, at the time a division of Warner Commun ...
.
Transmissions
International format
A German version started airing in November 2008 on the commercial channel
ProSieben
ProSieben (, ''sieben'' is German for "seven"; often stylized as Pro7) is a German free-to-air television network owned by ProSiebenSat.1 Media.
It was launched on 1 January 1989. It is Germany's second-largest privately owned television compan ...
. "''Love Date or Hate –die ehrlichste Starstyle-Rubrik der Welt''" (''Love Date or Hate – the most honest starstyle-column in the world'') was a part of the weekly showbiz-oriented television programme "''red! – Stars, Lifestyle & More''", but due to harsh criticism the column was taken off the show after a few months. POD was called ''Stylomat'' in this TV format (
portmanteau
A portmanteau word, or portmanteau (, ) is a blend of wordsosmeticheskiĭ remont' (Redecorating) has aired since 23 May 2011 on musical and entertainment channel
Muz-TV
Muz-TV (russian: Муз-ТВ, from Музыкальное телевидение - Music Television) is a Russian music TV channel, broadcasting since 1996. It is largely modelled after western MTV and predates launching of MTV Russia in 1998. ...
. It is presented by the Russian theatre and television actress, Aleksandra Rebenok.
In Italy, the original British version is aired ( dubbed in Italian language) on Real Time with the title ''Dire, Fare, Baciare'' from April 2013. The Italian version ''Dire, Fare, Baciare Italia'' started airing in February 2014 presented by Carla Gozzi.
A similar American version on TLC, presented by
Stacy London
Stacy London (born May 25, 1969) is an American stylist, fashion consultant, author, and magazine editor. She is known primarily for her time as co-host on '' What Not to Wear'', a reality television program that featured wardrobe and appearance ...
, is called '' Love, Lust or Run''.
A Dutch version on RTL5 is called ''Lust, Liefde of Laten Lopen''.