SnapTrack, Inc. was a

Silicon Valley Silicon Valley is a region in Northern California that serves as a global center for high technology and innovation. Located in the southern part of the San Francisco Bay Area, it corresponds roughly to the geographical areas San Mateo Count ...

technology

startup A startup or start-up is a company or project undertaken by an entrepreneur to seek, develop, and validate a scalable business model. While entrepreneurship refers to all new businesses, including self-employment and businesses that never intend t ...

that invented and sold a

GPS The Global Positioning System (GPS), originally Navstar GPS, is a satellite-based radionavigation system owned by the United States government and operated by the United States Space Force. It is one of the global navigation satellite sy ...

-based location technology for

cellphones A mobile phone, cellular phone, cell phone, cellphone, handphone, hand phone or pocket phone, sometimes shortened to simply mobile, cell, or just phone, is a portable telephone that can make and receive calls over a radio frequency link while ...

. Founded in 1995 by

Steve Poizner Stephen Leo Poizner (born January 4, 1957) is an American businessman, technology entrepreneur, and former Republican California Insurance Commissioner and Gubernatorial candidate. Poizner also was an independent candidate in the 2018 Califo ...

and Norman Krasner, it grew to 65 employees before being bought by Qualcomm in 2000 for $1 billion in stock.

References

Navigation system companies {{US-corp-stub