Skruf Snus AB is a

Swedish Swedish or ' may refer to: Anything from or related to Sweden, a country in Northern Europe. Or, specifically: * Swedish language, a North Germanic language spoken primarily in Sweden and Finland ** Swedish alphabet, the official alphabet used by ...

manufacturer of

snus Snus ( , ) is a tobacco product, originating from a variant of dry snuff in early 18th-century Sweden. It is placed between the upper lip and gum for extended periods, as a form of sublabial administration. Snus is not fermented. Although used s ...

. They were founded in 2002 and launched their first products in 2003. Skruf

In 2005,

Imperial Tobacco Imperial Brands plc (formerly Imperial Tobacco Group plc), is a British multinational tobacco company headquartered in Bristol, England. It is the world's fourth-largest international cigarette company measured by market share after Philip Mor ...

acquired 43.5% of the shares in Skruf Snus AB. ITG now owns Skruf Snus after having acquired the remaining shares in July 2008. With Skruf as its leading brand, Imperial Tobacco had a 40% market share in

Norway Norway, officially the Kingdom of Norway, is a Nordic country in Northern Europe, the mainland territory of which comprises the western and northernmost portion of the Scandinavian Peninsula. The remote Arctic island of Jan Mayen and t ...

in 2017.

References

External links

* * * * Snus Swedish brands Imperial Brands Tobacco companies of Sweden Tobacco brands 2002 establishments in Sweden Companies established in 2002 {{Sweden-org-stub