Sidehatch Entertainment Group
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Sidehatch Entertainment Group (SEG) is a
Boston Boston is the capital and most populous city in the Commonwealth (U.S. state), Commonwealth of Massachusetts in the United States. The city serves as the cultural and Financial centre, financial center of New England, a region of the Northeas ...
-based music company with brands in concert and festival promotion, marketing, industry consulting, tour bus rentals, software development and client-based services, including presentation, performance, and organization.


History

SEG was founded in 2004 by Ben Maitland-Lewis, whilst attending
Berklee College of Music Berklee College of Music () is a Private university, private music college in Boston, Boston, Massachusetts. It is the largest independent college of contemporary music in the world. Known for the study of jazz and modern Music of the United ...
. Past SEG clients include
Wilco Wilco is an American Rock music, rock band based in Chicago. The band was formed in 1994 by the remaining members of alternative country group Uncle Tupelo after singer Jay Farrar's departure. Wilco's lineup changed frequently during its fir ...
,
Newport Folk Festival The Newport Folk Festival is an annual American folk-oriented music festival in Newport, Rhode Island, which began in 1959 as a counterpart to the Newport Jazz Festival. The festival was founded by music promoter and Jazz Festival founder Geor ...
,
Daniel Lanois Daniel Roland Lanois ( , ; born September 19, 1951) is a Canadian record producer and musician. He has produced albums by artists including Bob Dylan, Neil Young, Peter Gabriel, Robbie Robertson, Emmylou Harris, Willie Nelson, and Harold Budd ...
,
Piebald A piebald or pied animal is one that has a pattern of unpigmented spots (white) on a pigmented background of hair, feathers or scales. Thus a piebald black and white dog is a black dog with white spots. The animal's skin under the white backg ...
, the PTown Festival, Boston Urban Music Project and Bowery Presents.


Current products


Sidecast

Internet radio podcast available on
iTunes iTunes is a media player, media library, and mobile device management (MDM) utility developed by Apple. It is used to purchase, play, download and organize digital multimedia on personal computers running the macOS and Windows operating s ...
featuring music from SEG artists, interviews with major label artists and professionals such as Fat Mike (
NOFX NOFX () was an American punk rock band formed in Los Angeles in 1983. Bassist/lead vocalist Fat Mike, rhythm guitarist Eric Melvin and drummer Erik Sandin were original founding and longest-serving members of the band, who have appeared on every ...
), Bryn Bennett, (
Bang Camaro Bang Camaro is an American hard rock band from Boston, Massachusetts. Founded by guitarists Bryn Bennett and Alejandro Necochea in 2005, it is composed of members of various indie rock bands from the area. In 2009, the group is signed with Black ...
), and
Enter Shikari Enter Shikari are a British Rock music, rock band formed in St Albans in 1999 by bassist Chris Batten, lead vocalist and keyboardist Rou Reynolds, and drummer Rob Rolfe. In 2003, guitarist Rory Clewlow joined the band to complete its current li ...
.


Grease Bus

The SEG crew overhauled a 19-passenger shuttle bus, creating an eco-friendly grease burning tour bus, enabling bands to get on the road whilst avoiding the expense of gas prices.


Sound and video production

The SEG office, located in
Charlestown, Boston Charlestown is the oldest Neighborhoods in Boston, neighborhood in Boston, Boston, Massachusetts, in the United States. Also called Mishawum by the Massachusett, it is located on a peninsula north of the Charles River, across from downtown Bost ...
, shares space with a live venue and recording studio frequented by local
Boston Boston is the capital and most populous city in the Commonwealth (U.S. state), Commonwealth of Massachusetts in the United States. The city serves as the cultural and Financial centre, financial center of New England, a region of the Northeas ...
as well as touring acts.


Indie Ambassador

Founded in 2009 by Ben Maitland-Lewis and Chris Cave of Sidehatch, Indie Ambassador is a software development company currently in pre-beta, slated to launch during 2011 with a new platform geared towards independent artists. Though not yet released, the platform is 'intended to create a horizontal playing field for bands seeking to do business.'


Indie Ambassador TV

Indie Ambassador TV, a
YouTube YouTube is an American social media and online video sharing platform owned by Google. YouTube was founded on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim who were three former employees of PayPal. Headquartered in ...
channel and an internet blog presented by Indie Ambassador (see above), is designed to feature performances and interviews from a variety of artists who represent the growing trend for independence in the entertainment industry.


Apprenticeship program

Ben Maitland-Lewis and Christopher Thomas of Sidehatch Entertainment lead an 8th Grade Academy apprenticeship program (in addition to a college-level internship program) on “CD Business”. They teach students the fundamentals of creating a Business Plan, a Marketing Plan, how to identify their target audience, pitch the project, and produce a CD to be sold to their local communities and businesses. The money raised from these exercises is invested through the Summit Group and goes to the Alumni Scholarship Fund for the student's college tuition.


Discography


References

{{Reflist


External links


Sidehatch Homepage
Companies based in Boston Entertainment companies of the United States