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Sherry Cervi (born September 17, 1975), is an American professional
rodeo Rodeo () is a competitive equestrian sport that arose out of the working practices of cattle herding in Spain and Mexico, expanding throughout the Americas and to other nations. It was originally based on the skills required of the working vaqu ...
cowgirl A cowboy is an animal herder who tends cattle on ranches in North America, traditionally on horseback, and often performs a multitude of other ranch-related tasks. The historic American cowboy of the late 19th century arose from the ''vaquero'' ...
who has won four world championships in
barrel racing Barrel racing is a rodeo event in which a horse and rider attempt to run a cloverleaf pattern around preset barrels in the fastest time. In collegiate and professional ranks, it is usually a women's event, though both sexes compete at amateur an ...
. She won the barrel racing title at the
National Finals Rodeo The National Finals Rodeo (NFR) is the premier championship rodeo of the Professional Rodeo Cowboys Association (PRCA). It showcases the talents of the PRCA's top 15 money winners in the season for each event. The NFR is held each year in the f ...
(NFR) in 1995, 1999, 2010, and 2013. She was inducted into the
National Cowgirl Museum and Hall of Fame The National Cowgirl Museum and Hall of Fame is located in Fort Worth, Texas, US. Established in 1975, it is dedicated to honoring women of the American West who have displayed extraordinary courage and pioneering fortitude. The museum is an edu ...
in 2018.


Early life

Sherry Cervi was born on September 17, 1975, in
Tucson, Arizona Tucson (; ; ) is a city in Pima County, Arizona, United States, and its county seat. It is the second-most populous city in Arizona, behind Phoenix, Arizona, Phoenix, with a population of 542,630 in the 2020 United States census. The Tucson ...
. She is the younger daughter of Mel and Wendy Potter. She was raised in
Marana, Arizona Marana () is a List of municipalities in Arizona, town that mostly lies in Pima County, Arizona, Pima County with a small portion in Pinal County, Arizona, Pinal County, in the U.S. state of Arizona. It is located northwest of Tucson, Arizona, ...
. Her parents were both members of the
Professional Rodeo Cowboys Association The Professional Rodeo Cowboys Association (PRCA) is the largest rodeo organization in the world. It sanctions events in the United States, Canada, and Mexico, with members from said countries, as well as others. Its championship event is the N ...
(PRCA), and encouraged Cervi and her older sister Jo Lynn to learn to ride. Cervi began competing in local rodeos at age six. Cervi continued to compete in rodeo as she grew up, and in high school she also played on the basketball team. Her height – – worked to her advantage. She was named an all-conference pick. After graduating from Marana High School, Cervi enrolled at
Central Arizona College Central Arizona College (CAC) is a public community college near Coolidge, Arizona. CAC serves the population of Pinal County. History and campus Central Arizona College was founded in 1969. With five campuses and three centers located thr ...
. During her freshman year, she competed on the school's rodeo team. The following year, she left the college team and joined the
Women's Professional Rodeo Association The Women's Professional Rodeo Association (WPRA) is one of the largest rodeo sanctioning bodies in the world and is open exclusively to women eighteen years of age and older. Headquartered in Colorado Springs, Colorado, the Association current ...
(WPRA) as a barrel racer. She continued to take classes towards a degree.


Career

Professional rodeo participants who compete in the PRCA travel to dozens of rodeos each year. The top 15 competitors qualify for the annual NFR. However, barrel racers are ranked by the amount of money they win at rodeos sanctioned by the WPRA. The top money earners in barrel racing in the WPRA are invited to the NFR. In 1994, her second year as a professional, Cervi qualified for the NFR. She finished in second place. The following year, Cervi qualified for the NFR as not only the top seed in barrel racing, but with the top earnings during the season of any of the 120 contestants. This allowed her to wear the "Number 1" back tag, making her the second woman in NFR history, after Charmayne James, to do so. She won her first world title.''2021 WPRA NFR Media Guide Barrel Racing World Champions 1948 - 2020'', ''1995, 1999, 2010, 2013 World Champion'', p. 7. The same year, she married Mike Cervi, a rodeo
stock contractor A stock contractor is an individual or business that provides animals for rodeo competition. Stock contractors supply rough stock - bucking horses for Bronc riding, saddle bronc and bareback bronc riding (called buck jumpers in Australia) and buck ...
. Cervi won her second world title in 1999. In 2001, Cervi's husband was killed when the private plane in which he was a passenger crashed. In conjunction with the
2002 Winter Olympics The 2002 Winter Olympics, officially the XIX Olympic Winter Games and commonly known as Salt Lake 2002 (; Gosiute dialect, Gosiute Shoshoni: ''Tit'-so-pi 2002''; ; Shoshoni language, Shoshoni: ''Soónkahni 2002''), were an international wi ...
in
Salt Lake City Salt Lake City, often shortened to Salt Lake or SLC, is the capital and most populous city of the U.S. state of Utah. It is the county seat of Salt Lake County, the most populous county in the state. The city is the core of the Salt Lake Ci ...
, a three-day Olympic Command Performance Rodeo was hosted to showcase Western culture. Both the United States and Canada brought five competitors in each event. The winners would receive both prize money and medals. Cervi was one of the United States representatives. Cervi won her third world title in 2010. Cervi remarried in 2013, to Cory Petska, a top team roping competitor in the PRCA. The same year, a woman named Susan Rowan was convicted of impersonating Cervi from 2008–2010. The woman defrauded several companies and attempted to meet men. During the 2013 season, Cervi competed at more than 45 rodeos, including a win at
Cheyenne Frontier Days Cheyenne Frontier Days is an outdoor rodeo and western celebration in the United States, held annually since 1897 in Cheyenne, Wyoming. It bills itself as the "World's Largest Outdoor Rodeo and Western Celebration." The event, claimed to be one of ...
. In one three-week span, she won almost $70,000. At the 2013 NFR, Cervi placed in the top six in each of the ten rounds. She was only the fifth barrel racer to do so in NFR history. She earned more money at the NFR than any other competitor. Her combined time of 138.15 seconds broke the record set by Jill Moody in 2010. Cervi was named world champion and aggregate champion. Her earnings of $155,899 at the NFR were the most of any female competitor, earning her the Top Gun Award. This win was one of 12 championships she won that year. Her excellent 2013 season helped her reach a rare $2 million in lifetime earnings, the most of any barrel racer. In early 2015, a group of elite rodeo competitors, including Cervi, formed the
Elite Rodeo Athletes The Elite Rodeo Athletes (ERA) was a professional rodeo organization founded in 2015. Its only season was in 2016, and it ceased operations the following year. Background Men's rodeo sports have long been governed by the Professional Rodeo Cowboy ...
, a for-profit organization collectively owned by its competitors. They planned to compete against each other at several rodeos around the country, culminating in a world championship at the end of their season. The
Professional Rodeo Cowboys Association The Professional Rodeo Cowboys Association (PRCA) is the largest rodeo organization in the world. It sanctions events in the United States, Canada, and Mexico, with members from said countries, as well as others. Its championship event is the N ...
, which runs the men's events at the NFR, promptly changed its bylaws to prohibit their contestants from having an ownership interest in another rodeo association. Barrel racers were not affected, as the WPRA did not prohibit their members from holding financial interests in other rodeo associations. By 2016, Cervi reduced her professional rodeo involvement, competing in about one-third of the rodeos that her peers did. She hosts Sherry Cervi Youth Championships for young barrel racers, and she works in the family business, Ocean Spray Cranberries, Inc., in Wisconsin. She still qualified for the NFR, ranked 12th in the standings. In the second round, she finished in a tie for second with
Lisa Lockhart Lisa Lockhart (born November 11, 1965) is an American professional rodeo cowgirl who specializes in barrel racing. In 2006, 2008, 2012, and 2013, she won the Canadian barrel racing championship at the Canadian Finals Rodeo (CFR). In 2014, 2016, ...
, just one-hundredth of a second out of first. She earned $18,191 for the place.


Horses

Cervi's important horses include the following: PC Frenchmans Hayday, nicknamed Dinero; Sir Double Delight nicknamed Troubles; Tinman; Jet Royal Speed, nicknamed Hawk; and MP Meter My Hay, nicknamed Stingray.


Honors

In 2018, the
National Cowgirl Museum and Hall of Fame The National Cowgirl Museum and Hall of Fame is located in Fort Worth, Texas, US. Established in 1975, it is dedicated to honoring women of the American West who have displayed extraordinary courage and pioneering fortitude. The museum is an edu ...
inducted Cervi. In 2022, Arizona journalist David Leighton honored Cervi by naming two streets for her, in her hometown of Marana, Arizona, Sherry Cervi Way and Barrel Racer Road. These may be the only street names in the United States named in honor of a barrel racer.


References


Bibliography

* {{DEFAULTSORT:Cervi, Sherry Living people 1975 births People from Marana, Arizona Sportspeople from Tucson, Arizona Cowgirl Hall of Fame inductees American barrel racers American female equestrians Sportspeople from the Phoenix metropolitan area 21st-century American women