Serhiy Dmytrovych Prytula (; born 22 June 1981) is a Ukrainian public and political figure, who gained his popularity as a TV presenter and actor. Since the
Russian invasion of Ukraine
On 24 February 2022, , starting the largest and deadliest war in Europe since World War II, in a major escalation of the Russo-Ukrainian War, conflict between the two countries which began in 2014. The fighting has caused hundreds of thou ...
Armed Forces of Ukraine
The Armed Forces of Ukraine (AFU) are the Military, military forces of Ukraine. All military and security forces, including the Armed Forces, are under the command of the president of Ukraine and subject to oversight by a permanent Verkhovna Rad ...
. His most successful fundraising campaign was People's Bayraktar, which resulted in donations to purchase
Baykar Bayraktar TB2
Bayraktar TB2 ( Turkish: ''Standard-bearer TB2'') is a medium-altitude long-endurance (MALE) unmanned combat aerial vehicle (UCAV) capable of remotely controlled or autonomous flight operations. It is manufactured by the Turkish company Ba ...
UAVs and also a
reconnaissance satellite
A reconnaissance satellite or intelligence satellite (commonly, although unofficially, referred to as a spy satellite) is an Earth observation satellite or communications satellite deployed for military or intelligence applications.
The ...
for Ukraine.
Early life and education
Serhiy was born on 22 June 1981 in the city of
Zbarazh
Zbarazh (, ; ; ) is a small city in Ternopil Raion, Ternopil Oblast, western Ukraine. It is located in the historic region of Galicia (Central Europe), Galicia. Zbarazh hosts the administration of Zbarazh urban hromada, one of the hromadas of Ukr ...
, in Ukraine's western
Ternopil Oblast
Ternopil Oblast (), also referred to as Ternopilshchyna () or Ternopillia (), is an Oblasts of Ukraine, oblast (province) of Ukraine. Its Capital (political), administrative center is Ternopil, through which flows the Seret (river), Seret, a tribu ...
. In 1997, he placed second in a contest for high-school students presenting their scientific works, organized by the Junior Academy of Sciences of Ukraine. Serhiy graduated from high school with a gold medal and entered the Ternopil Academy of National Economy (now West Ukrainian National University). During his studies at the academy, Serhiy was an active participant of several youth organizations. He helped establish an informal union of artists.
Career on radio and television
In 1998, Prytula was successful in casting for a radio presenter. In January 1999, he appeared on Radio Ternopil 106.1 FM under the nickname Siryi ("Grey" in Ukrainian, a word play on his first name Serhiy).Sergey Приткула. UEFA: the Dossier /ref>
In 1999, Prytula paid for a course in one of London's colleges and passed term exams remotely. In 2000–2001, he studied in
London
London is the Capital city, capital and List of urban areas in the United Kingdom, largest city of both England and the United Kingdom, with a population of in . London metropolitan area, Its wider metropolitan area is the largest in Wester ...
. Disappointed with studying, Prytula tried a number of jobs in London: from a builder and loader to a waiter and cook's helper.
After return to Ternopil, he took the position of Student Dean at a college, and also resumed work on "Radio Ternopil". Prytula has hosted the morning show ''Pidiom'' (eng. "Wake up!") and the talent show ''Ukraine Does not Believe in Tears'' on
Novyi Kanal
Novyi Kanal ( , ) is a Ukrainian television channel. The channel is a part of the Starlight Media broadcasting group, created by Viktor Pinchuk.
History
The channel was launched on July 15, 1998. At first, it was broadcast only in Kyiv, but ...
.
From 2017 to 2020, Prytula served as a host of ''
Vidbir
(, ; meaning "National selection"), informally known as , is a Ukraine, Ukrainian musical competition originally organized by Suspilne and STB (TV channel), STB, which determines the Ukraine in the Eurovision Song Contest, Ukrainian representati ...
'', Ukraine's national selection for the
Eurovision Song Contest
The Eurovision Song Contest (), often known simply as Eurovision, is an international Music competition, song competition organised annually by the European Broadcasting Union (EBU) among its members since 1956. Each participating broadcaster ...
.
Between 2006 and 2009, Prytula was a regular participant of the standup TV show '' Real Comedy'', where he cultivated a sarcastic image from sharply addressing Ukrainian celebrities.
mayor of Kyiv
The Head of Kyiv City (), unofficially and more commonly the Mayor of Kyiv (), is a city official elected by popular vote who serves as a head of the Kyiv city state administration (the capital of Ukraine) and a chairperson the Kyiv City Counc ...
Holos
Holos may refer to:
* Holos (political party), a Ukrainian political party
* Holos (software)
Holos was an influential OLAP (Online Analytical Processing) product of the 1990s. Developed by Holistic Systems in 1987, the product remained in use ...
party. Prytula took part in the July
2019 Ukrainian parliamentary election
Parliamentary elections were held in Ukraine on 21 July 2019. Originally scheduled to be held at the end of October, the elections were brought forward after newly inaugurated President of Ukraine, President Volodymyr Zelenskyy dissolved parli ...
with the
Holos
Holos may refer to:
* Holos (political party), a Ukrainian political party
* Holos (software)
Holos was an influential OLAP (Online Analytical Processing) product of the 1990s. Developed by Holistic Systems in 1987, the product remained in use ...
party, but being number 30, was not among the top 17 members of the party who became MPs. He was a member of the political council of the party from April 2020 until February 2021.
Prytula was the Holos candidate for
Mayor of Kyiv
The Head of Kyiv City (), unofficially and more commonly the Mayor of Kyiv (), is a city official elected by popular vote who serves as a head of the Kyiv city state administration (the capital of Ukraine) and a chairperson the Kyiv City Counc ...
Ukrayinska Pravda
''Ukrainska Pravda'' is a Ukrainian socio-political online media outlet founded by Heorhii Gongadze in April 2000. After Gongadze’s death in September 2000, the editorial team was led by co-founder Olena Prytula, who remained the editor-in ...
(11 August 2020) He received less than 8% of the votes (56,900 votes total), placing third and losing the election to incumbent Mayor
Ukrayinska Pravda
''Ukrainska Pravda'' is a Ukrainian socio-political online media outlet founded by Heorhii Gongadze in April 2000. After Gongadze’s death in September 2000, the editorial team was led by co-founder Olena Prytula, who remained the editor-in ...
Ukrayinska Pravda
''Ukrainska Pravda'' is a Ukrainian socio-political online media outlet founded by Heorhii Gongadze in April 2000. After Gongadze’s death in September 2000, the editorial team was led by co-founder Olena Prytula, who remained the editor-in ...
Ukrayinska Pravda
''Ukrainska Pravda'' is a Ukrainian socio-political online media outlet founded by Heorhii Gongadze in April 2000. After Gongadze’s death in September 2000, the editorial team was led by co-founder Olena Prytula, who remained the editor-in ...
(28 September 2021) In February 2022, Prytula and supporters started to collect signatures for the establishment of his new political party, called 24 August.
Volunteering and fundraising
From the first day of
Russian invasion of Ukraine
On 24 February 2022, , starting the largest and deadliest war in Europe since World War II, in a major escalation of the Russo-Ukrainian War, conflict between the two countries which began in 2014. The fighting has caused hundreds of thou ...
in February 2022, Prytula has been coordinating a volunteer supply center for the
Ukrainian Ground Forces
The Ukrainian Ground Forces (SVZSU, ), also referred to as the Ukrainian army, is a land force, and one of the eight Military branch, branches of the Armed Forces of Ukraine. It was formed from Ukrainian units of the Soviet Army after Declaratio ...
and civilian volunteers. Being a recognizable TV personality, he also started raising funds and in April 2022 reported over ₴200 million raised for the
Armed Forces of Ukraine
The Armed Forces of Ukraine (AFU) are the Military, military forces of Ukraine. All military and security forces, including the Armed Forces, are under the command of the president of Ukraine and subject to oversight by a permanent Verkhovna Rad ...
(AFU).
On 22 June 2022, Prytula started the fundraising campaign " People's Bayraktar" for ₴500 million for 3
Bayraktar TB2
Bayraktar TB2 (Turkish language, Turkish: ''Standard-bearer TB2'') is a Medium-altitude long-endurance UAV, medium-altitude long-endurance (MALE) unmanned combat aerial vehicle (UCAV) capable of remotely controlled or autonomous flight operati ...
UAV for the Ukrainian army, and crowdfunded ₴600 million in just 3 days. Given that some UAVs were provided for free, Prytula was looking for ways to put the remaining funds to good use. On August 18, 2022 the Finnish microsatellite manufacturer ICEYE signed a $17M contract with the Serhiy Prytula Charity Foundation to give the Armed Forces of Ukraine full access to one of its satellites.ICEYE Signs Contract to Provide Government of Ukraine with Access to Its SAR Satellite Constellation ICEYE, August 18, 2022 This provided
Armed Forces of Ukraine
The Armed Forces of Ukraine (AFU) are the Military, military forces of Ukraine. All military and security forces, including the Armed Forces, are under the command of the president of Ukraine and subject to oversight by a permanent Verkhovna Rad ...
with on-demand access to all-weather high-resolution reconnaissance imagery through a
synthetic aperture radar
Synthetic-aperture radar (SAR) is a form of radar that is used to create two-dimensional images or 3D reconstruction, three-dimensional reconstructions of objects, such as landscapes. SAR uses the motion of the radar antenna over a target regi ...
(SAR) for use in operational planning.
As of July 15, 2022 Prytula had raised for the AFU more than $34M.
On November 2, 2022, the Serhiy Prytula Charity Foundation organized a $5.5M "Grab them all" crowdfunding appeal to buy 50 used ex-British military FV103 Spartan APCs (armored personnel carriers) for the Ukraine army, a fast small- tracked vehicle ideal for muddy and snowy conditions at the frontline in the South of Ukraine. Sufficient money was pledged within a day.
Personal life
Prytula's first wife — Yulia Andriychuk from Ternopil — gave birth to son Dmitry in 2008. Prytula married for the second time in 2015, his wife Kateryna Sopelnyk gave birth to two daughters — Solomyia (2017) and Stephania (2021).
Prytula is a regular
airsoft
Airsoft, also known as survival game () in Japan where it was popular, is a team sport, team-based shooting sport, shooting game in which participants eliminate opposing players out of play by shooting them with airsoft pellets, spherical plast ...
player.
Awards
Prytula is the recipient of the
Order of Merit (Ukraine)
The Order of Merit () (Distinguished service) first, second or third class, is the Ukrainian order of merit, given to individuals for outstanding achievements in economics, science, culture, military or political spheres of activity. It was firs ...
, 3rd class (2019) and 2nd class (2022), as well as the non-government honor "People's Hero of Ukraine" (2016).