Selle Royal Spa is a company from
Vicenza, Italy, founded in 1956 by Riccardo Bigolin, producing
saddles for
bicycle
A bicycle, also called a pedal cycle, bike or cycle, is a human-powered or motor-powered assisted, pedal-driven, single-track vehicle, having two wheels attached to a frame, one behind the other. A is called a cyclist, or bicyclist.
Bic ...
s. In 1965, a formal establishment of Selle Royal Sp.A. was made in Vicenza for the production and distribution of bicycle saddles.
Polyurethane foaming production system was chosen in order to be able to maximize production across the chain. Selle Royal then released the first patent of
vacuum technology for ergonomic shaped design production.
In the 90's, Selle Royal Sp.A. developed and patented a revolutionary "soft-solid" material named as Royalgel. Royalgel claims to be the only saddle gel that doesn't age, harden, or migrate, delivering unbeatable comfort and durability.
With the 2010 acquisition of China's Justek, Selle Royal Spa was stated to be the world's largest manufacturer of bicycle saddles.
History
* 1956: Riccardo Bigolin founded Selle Royal
* 1970: Selle Royal develops a production technology based on a particular
polyurethane foam
* 1980s - 1990s: Selle Royal Spa has become a partner of the main houses that produce bicycles.
* 1980: Selle Royal develops the RVS , an automated vacuum production system, which allows the saddle to be joined directly to the foam
* 1990: Selle Royal develops a gel for the saddle for the recreational market, based on an exclusive polyurethane gel patented by
Bayer
Bayer AG (, commonly pronounced ; ) is a German multinational corporation, multinational pharmaceutical and biotechnology company and one of the largest pharmaceutical companies in the world. Headquartered in Leverkusen, Bayer's areas of busi ...
* 1996: Selle Royal opens Selle Bra for production in Brazil
* 1997: Selle Royal launches Fi'zi:k
* 2002: Selle Royal acquires
Brooks England, thus giving the company three independent brands of saddles
* 2005: Selle Bra and Metal Ciclo merge to form Royal Ciclo
* 2006 - 2010: Selle Royal began direct distribution through dealers H2 (USA) with
Continental Tyres and A4, (Italy and France, Austria since 2018) of proprietary and thirdy brands.
* 2007: Selle Royal acquires Crankbrothers
* 2010: Selle Royal acquires 52% of Justek, China
* 2011: Selle Royal acquired PEdAL ED, operating under Via Vittorio Emanuele 119 - 36050 Pozzoleone (VI), ITALY - P.IVA. 04013940244 since 2016
* 2013: Brooks England purchased Pannier ltd.
* 2015: Justek became Selle Royal China Vehicle, with two production sites (
Jiangyin and
Tianjin)
* 2016: Opening of SR56 Inc, a R&D Center in
Ogden, Utah
Ogden is a city in and the county seat of Weber County, Utah, United States, approximately east of the Great Salt Lake and north of Salt Lake City. The population was 87,321 in 2020, according to the US Census Bureau, making it Utah's eighth ...
See also
*
List of bicycle parts
*
List of Italian companies
*
Colnago
References
External links
Selle Royal Corporate Website
{{Italian cycle manufacturers
Italian brands
Sporting goods manufacturers of Italy
Bicycle saddle makers
Manufacturing companies established in 1956
Companies based in Veneto
2002 mergers and acquisitions
2007 mergers and acquisitions
Italian companies established in 1956
Multinational companies headquartered in Italy