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''Seed'' (subtitled ''Science Is Culture''; originally ''Beneath the Surface'') is a defunct online science magazine published by Seed Media Group. The magazine looked at big ideas in
science Science is a systematic discipline that builds and organises knowledge in the form of testable hypotheses and predictions about the universe. Modern science is typically divided into twoor threemajor branches: the natural sciences, which stu ...
, important issues at the intersection of science and society, and the people driving global science
culture Culture ( ) is a concept that encompasses the social behavior, institutions, and Social norm, norms found in human societies, as well as the knowledge, beliefs, arts, laws, Social norm, customs, capabilities, Attitude (psychology), attitudes ...
. ''Seed'' was founded in
Montreal Montreal is the List of towns in Quebec, largest city in the Provinces and territories of Canada, province of Quebec, the List of the largest municipalities in Canada by population, second-largest in Canada, and the List of North American cit ...
by
Adam Bly Adam Bly (born 1981 in Montreal, Quebec) is a Canadian scientist and entrepreneur. He is the creator of Seed (magazine), Seed and used to lead data at Spotify until he left in 2017. Bly joined Spotify in 2015 when Spotify acquired his company, Se ...
and the magazine was then headquartered in
New York New York most commonly refers to: * New York (state), a state in the northeastern United States * New York City, the most populous city in the United States, located in the state of New York New York may also refer to: Places United Kingdom * ...
with bureaus around the world. May/June 2009 (Issue No. 22) was the last print issue. Content continued to be published on the website until its demise in 2012. ''Seed'' was a finalist for two
National Magazine Award The National Magazine Awards, also known as the Ellie Awards, honor print and digital publications that consistently demonstrate superior execution of editorial objectives, innovative techniques, noteworthy enterprise and imaginative design. Or ...
s in 2007 in the categories of Design and General Excellence (100,000 to 250,000), was the recipient of the ''
Utne Utne is a village in Ullensvang municipality in the Hardanger region of Vestland county, Norway. The village is located on the northern end of the Folgefonn Peninsula, at the confluence of the Sørfjorden and Hardangerfjorden. The village is ...
'' Independent Press Award, and was included in the 2006 Best American Science and Nature Writing anthology published by
Houghton Mifflin The asterisk ( ), from Late Latin , from Ancient Greek , , "little star", is a typographical symbol. It is so called because it resembles a conventional image of a heraldic star. Computer scientists and mathematicians often vocalize it as ...
and edited by
Brian Greene Brian Randolph Greene (born February 9, 1963) is an American physicist known for his research on string theory. He is a professor of physics and mathematics at Columbia University, director of its center for theoretical physics, and the cha ...
. The magazine published original writing from scientists and science journalists. Scientists who contributed to the magazine include:
James D. Watson James Dewey Watson (born April 6, 1928) is an American molecular biologist, geneticist, and zoologist. In 1953, he co-authored with Francis Crick the academic paper in ''Nature'' proposing the double helix structure of the DNA molecule. Wats ...
,
Freeman Dyson Freeman John Dyson (15 December 1923 – 28 February 2020) was a British-American theoretical physics, theoretical physicist and mathematician known for his works in quantum field theory, astrophysics, random matrix, random matrices, math ...
,
Lisa Randall Lisa Randall (born June 18, 1962) is an American theoretical physicist and Frank B. Baird, Jr. Professor of Science at Harvard University. Her research includes the fundamental forces of nature and dimensions of space. She studies the Standa ...
,
Martin Rees Martin John Rees, Baron Rees of Ludlow,