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Sedra (), stylized as SEDRA, is a housing development project in northern
Riyadh Riyadh (, ar, الرياض, 'ar-Riyāḍ, Literal translation, lit.: 'The Gardens' Najdi Arabic, Najdi pronunciation: ), formerly known as Hajr al-Yamamah, is the capital and largest city of Saudi Arabia. It is also the capital of the Riyad ...
,
Saudi Arabia Saudi Arabia, officially the Kingdom of Saudi Arabia (KSA), is a country in Western Asia. It covers the bulk of the Arabian Peninsula, and has a land area of about , making it the List of Asian countries by area, fifth-largest country in Asia ...
, located east of
Princess Nourah bint Abdul Rahman University Princess Nourah Bint Abdulrahman University (PNU; ar, جامعة الأميرة نورة بنت عبد الرحمن), formerly Riyadh University for Women, is a public women's university in Riyadh, Saudi Arabia. It is the largest women's univ ...
and north of al-Munsiyah in the sub-municipality of al-Rawdah. Introduced in 2020, the master plan for the community was commissioned in 2019 and off-plan sale of units began in 2021 and was finally tenanted by residents in 2022. It incorporates elements of modern
Najdi Najdi may refer to: *People of Najd * Najdi (surname) *Najdi Arabic Najdi Arabic ( ar, اللهجة النجدية) is the group of Arabic varieties originating from the Najd region of Saudi Arabia. The group includes the majority of bedouin tri ...
architecture and is named after ''Sidr'', the
Arabic Arabic (, ' ; , ' or ) is a Semitic language spoken primarily across the Arab world.Semitic languages: an international handbook / edited by Stefan Weninger; in collaboration with Geoffrey Khan, Michael P. Streck, Janet C. E.Watson; Walte ...
word for a
jujube tree Jujube (), sometimes jujuba, known by the scientific name ''Ziziphus jujuba'' and also called red date, Chinese date, and Chinese jujube, is a species in the genus ''Ziziphus'' in the buckthorn family Rhamnaceae. Description It is a small ...
found in
Saudi Arabia Saudi Arabia, officially the Kingdom of Saudi Arabia (KSA), is a country in Western Asia. It covers the bulk of the Arabian Peninsula, and has a land area of about , making it the List of Asian countries by area, fifth-largest country in Asia ...
and the larger
Middle East The Middle East ( ar, الشرق الأوسط, ISO 233: ) is a geopolitical region commonly encompassing Arabia (including the Arabian Peninsula and Bahrain), Asia Minor (Asian part of Turkey except Hatay Province), East Thrace (Europ ...
region which is also mentioned in the
Qur'an The Quran (, ; Standard Arabic: , Quranic Arabic: , , 'the recitation'), also romanized Qur'an or Koran, is the central religious text of Islam, believed by Muslims to be a revelation from God. It is organized in 114 chapters (pl.: , si ...
as ''
Sidrat al-Muntaha The ''Sidrat al-Muntaha'' ( ar, سِدْرَة ٱلْمُنْتَهَىٰ, Sidrat al-Muntahā, lit=Lote Tree of the Farthest Boundary) is a large lote tree or Sidr tree that marks the utmost boundary in the seventh heaven, which no one can pa ...
''. Sedra is the first integrated residential community project of
Riyadh Riyadh (, ar, الرياض, 'ar-Riyāḍ, Literal translation, lit.: 'The Gardens' Najdi Arabic, Najdi pronunciation: ), formerly known as Hajr al-Yamamah, is the capital and largest city of Saudi Arabia. It is also the capital of the Riyad ...
and the flagship project of Roshn.


History and background

In August 2020, the
Public Investment Fund The Public Investment Fund (PIF; ar, links=no, صندوق الإستثمارات العامة) is the sovereign wealth fund of Saudi Arabia. It is among the largest sovereign wealth funds in the world with total estimated assets of $620 billio ...
of Saudi Arabia established Roshn, a real estate firm for the development of urban communities across the country. The project is slated to be developed in eight phases with 30,000 residential units spread across 20 million square meters.


Phase 1

The contract for master plan for the community was awarded to
Frankfurt Frankfurt, officially Frankfurt am Main (; Hessian: , " Frank ford on the Main"), is the most populous city in the German state of Hesse. Its 791,000 inhabitants as of 2022 make it the fifth-most populous city in Germany. Located on its ...
-based Albert Speer + Partner GmbH in 2019. In November 2020, Roshn, a subsidiary of
Public Investment Fund The Public Investment Fund (PIF; ar, links=no, صندوق الإستثمارات العامة) is the sovereign wealth fund of Saudi Arabia. It is among the largest sovereign wealth funds in the world with total estimated assets of $620 billio ...
, officially announced the commencement of the first phase of Sedra project with 4,500 residential units and distributed contracts worth 1.6 billion
Saudi riyal The Saudi riyal ( ar, ريال سعودي ') is the currency of Saudi Arabia. It is abbreviated as or SAR ''(Saudi Arabian Riyal)''. It is subdivided into 100 halalas ( ar, هللة '). The currency is pegged to the US dollar at a constant rate ...
s for the construction to local as well as multinational firms. Rezaik Abdullah Algedrawy Co. was appointed the main contractor for building more than 4,000 residential units in the first phase, which was jointly developed by Roshn as well as other developers. Firms like Zuhier Ahmed Zahran & Co., Akaria Hanmi, POSCO E&C Co., AWJ International, and C1 were given contracts for earthworks, setting up sales center, executing enabling works, site supervision and logistics.
Dubai Dubai (, ; ar, دبي, translit=Dubayy, , ) is the most populous city in the United Arab Emirates (UAE) and the capital of the Emirate of Dubai, the most populated of the 7 emirates of the United Arab Emirates.The Government and Politics ...
-based Shapoorji Pallonji Mideast and Siemens were assigned for utilities, landscaping and underground cabling in December 2020. In October 2021, Roshn announced the off-plan sale of its residential units. In December 2021, Roshn signed an agreement with Retal Urban Development, a firm specializing in housing solutions for development in urban communities. The project was completed by November 2022.


Phase 2

In October 2022, Roshn launched sales for 2172 new residential units in the second phase of the project. In December 2022, Saudi Real Estate Company (Al Akaria) purchased land worth 323.7 million Saudi riyals that included 290 residential units in 92450 square meters of area whereas Roshn acquired
Riyadh Front Roshn Front (), formerly Riyadh Front (), is a mega business and leisure development in Sedra, Riyadh, Saudi Arabia, located east of Princess Nora bint Abdul Rahman University. Primarily active during the Riyadh Season entertainment festival, it ...
and incorporated it into the district. Ajdan also signed an agreement with Roshn to develop and market a total of 80754 square meters. In September 2023, China Harbor was given contracts to build villa units in Sedra.


Phase 3

In October 2023, Roshn announced sales for 3348 new units in the third phase of the project. In November 2023, Retal Urban Development signed a deal worth 100 million dollars to construct 636 housing units while Dar Al Arkan launched
Elie Saab Elie Saab ( ar, إيلي صعب; born 4 July 1964) is a Lebanese fashion designer. His main workshop is in Lebanon, with additional workshops in Milan and Paris. He started his business in the early 1980s and specialized in bridal couture (ex ...
's branded residencies. In December 2023, Ajdan signed a deal worth 317 million Saudi riyals to develop 302 housing units.


See Also

* List of Saudi Vision 2030 Projects *
Roshn Front Roshn Front (), formerly Riyadh Front (), is a mega business and leisure development in Sedra, Riyadh, Saudi Arabia, located east of Princess Nora bint Abdul Rahman University. Primarily active during the Riyadh Season entertainment festival, ...


References

{{Reflist Residential buildings in Saudi Arabia Geography of Riyadh Housing in Asia 2022 establishments in Saudi Arabia Residential buildings completed in 2022