Sebastian Luke (Seb) Bishop (born 1974) is a British businessman. He was the former CEO of GOOP,

Gwyneth Paltrow Gwyneth Kate Paltrow ( ; born September 27, 1972) is an American actress and businesswoman. The daughter of filmmaker Bruce Paltrow and actress Blythe Danner, she established herself as a leading lady appearing in mainly mid-budget and perio ...

's lifestyle company, from 2011 to 2014. Prior to joining GOOP, Bishop was the International CEO of (RED). He had previously started the firm Espotting at the age of 26.

Biography

Bishop had begun working in advertising at the age of 14 at Yellowhammer during his summer holidays and at 19 joined

Publicis Publicis Groupe S.A. is a French multinational advertising and public relations company. As of 2024, the company is the largest advertising company in the world by revenue. Based in Paris, it is one of the 'Big Four' advertising commpanies, al ...

as an

art director Art director is a title for a variety of similar job functions in theater, advertising, marketing, publishing, fashion, live-action and animated film and television, the Internet, and video games. It is the charge of a sole art director to supe ...

. From Publicis, he moved on to Rainey Kelly Campbell Rolfe and was part of the company. Bishop was educated at

Highgate School Highgate School, formally Sir Roger Cholmeley's School at Highgate, is a co-educational, fee-charging, private day school, founded in 1565 in Highgate, London, England. It educates over 1,400 pupils in three sections – Highgate Pre-Preparato ...

. He began Espotting with his school-friend Daniel Ishag in a basement in 2000. He expanded the business across Europe before merging with US-based FindWhat.com in June 2004 in a deal that valued the company at $186 million. In 2005, he led the global rebrand of the combined company under the MIVA name. Following the merger, Bishop became president and chief marketing officer of MIVA. He was also the Chairman of Steak, a digital marketing agency started by his brother, Oliver Bishop, with two ex-Espotting colleagues, Julian Walker and Duncan Parry. Steak was sold to the agency group

Dentsu , simply known as , stylized as dentsu, is a Japanese international advertising and public relations joint stock company headquartered in Tokyo. Dentsu is the largest advertising agency in Japan and the fifth largest advertising agency network in ...

in 2011, ending Bishop's time as Chairman. He joined (RED) as their CEO in September 2008.

''Millionaires' Mission''

In 2007, Bishop was featured in ''Millionaires' Mission'', a

Channel 4 Channel 4 is a British free-to-air public broadcast television channel owned and operated by Channel Four Television Corporation. It is state-owned enterprise, publicly owned but, unlike the BBC, it receives no public funding and is funded en ...

documentary in which eight British business leaders spent three weeks in a remote region of

Uganda Uganda, officially the Republic of Uganda, is a landlocked country in East Africa. It is bordered to the east by Kenya, to the north by South Sudan, to the west by the Democratic Republic of the Congo, to the south-west by Rwanda, and to the ...

and tried to bring relief to affected communities. The first episode of the 4-part series aired on Channel 4 in the UK on 19 September 2007.

Awards

* ''Campaign'''s "Faces to Watch" (1998) *Media Week's "30 Under 30" (2002) *Media & Marketing Europe's "40 Under 40" (2002) *''

Financial Times The ''Financial Times'' (''FT'') is a British daily newspaper printed in broadsheet and also published digitally that focuses on business and economic Current affairs (news format), current affairs. Based in London, the paper is owned by a Jap ...

'' "Top 50" Creative Businesses (2004) * ''Campaign'''s "A-List" (2005) *London Stock Exchange sponsored "Technology Entrepreneur of the Year" (finalist) (2005)

References

External links

(RED)Steak MediaAdJugFuture Plc.
Millionaires' Mission
Teach Inn UgandaEdirisa
{{DEFAULTSORT:Bishop, Seb Living people People educated at Highgate School British businesspeople 1974 births British chief executives