SeatGuru.com is a website that features

aircraft seat map An aircraft seat map or seating chart is a diagram of the seat layout inside a passenger airliner. They are often published by airlines for informational purposes and are of use to passengers for selection of their seat at booking or check-in. ...

s, seat reviews, and a color-coded system to identify superior and substandard

airline seat An airline seat is a seat on an airliner in which passengers are accommodated for the duration of the journey. Such seats are usually arranged in rows running across the airplane's fuselage. A diagram of such seats in an aircraft is called an ...

s. It also featured information about in-flight amenities and airline specific information regarding check-in, baggage,

unaccompanied minor An unaccompanied minor (sometimes "unaccompanied child" or "separated child") is a child without the presence of a legal guardian. The UN Committee on the Rights of the Child defines unaccompanied minors and unaccompanied children as those "who ...

s and traveling with infants and pets.

History

The website was launched in October 2001 by frequent business traveler Matthew Daimler. In 2003, the website was enrolled in

Google AdSense Google AdSense is a program run by Google through which website publishers in the Google Display Network, Google Network of content sites serve text, images, video, or interactive media advertisements that are targeted advertising, targeted t ...

to generate revenue. In 2007, SeatGuru was acquired by the

Tripadvisor Tripadvisor is an American company that operates online travel agency, travel agencies, comparison shopping websites, and mobile apps with user-generated content. Its namesake brand, Tripadvisor.com, operates in 40 countries and 20 languages, and ...

division of

Expedia Group Expedia Group, Inc. is an American travel technology company that owns and operates travel fare aggregators and travel metasearch engines, including Expedia, Hotels.com, Vrbo, Travelocity, Hotwire.com, Orbitz, Ebookers, CheapTickets, C ...

. In December 2011, Expedia completed the

corporate spin-off A corporate spin-off, also known as a spin-out, starburst or hive-off, is a type of corporate action where a company "splits off" a section as a separate business or creates a second incarnation, even if the first is still active. It is distinct ...

. As of 2020, its app is no longer available in the

Apple App Store The App Store is an app marketplace developed and maintained by Apple, for mobile apps on its iOS and iPadOS operating systems. The store allows users to browse and download approved apps developed within Apple's iOS SDK. Apps can be download ...

and

Google Play Google Play, also known as the Google Play Store, Play Store, or sometimes the Android Store (and was formerly Android Market), is a digital distribution service operated and developed by Google. It serves as the official app store for certifie ...

. Blog posts were also discontinued in March 2020.

Awards

* ''

Travel + Leisure Travel + Leisure Co. (formerly Wyndham Destinations, Inc., and Wyndham Worldwide Corporation) is an American timeshare company headquartered in Orlando, Florida. It develops, sells, and manages timeshare properties under several vacation owners ...

'' Top Travel Websites of 2008 * 2007

Webby Award The Webby Awards (colloquially referred to as the Webbys) are awards for excellence on the Internet presented annually by the International Academy of Digital Arts and Sciences, a judging body composed of over three thousand industry experts a ...

s Honoree, Travel category

References

External links

* {{Official website 2007 mergers and acquisitions Airliner seating American companies established in 2001 American travel websites Internet properties established in 2001 Transport companies established in 2001 Tripadvisor