Seamless North America LLC (formerly SeamlessWeb) is an

online food ordering Online food ordering is the process of ordering food, for delivery or pickup, from a website or other application. The product can be either ready-to-eat food (e.g., direct from a home-kitchen, restaurant, or a virtual restaurant) or food that h ...

service that allows users to order food for delivery and takeout from restaurants through their web site or suite of mobile apps.

History

Seamless was launched in 1999 by Jason Finger, Paul Appelbaum, Todd Arky and Andy Appelbaum as SeamlessWeb, providing companies with a

web-based A web application (or web app) is application software that is accessed using a web browser. Web applications are delivered on the World Wide Web to users with an active network connection. History In earlier computing models like client-serve ...

system for ordering food from restaurants and caterers. Starting in 2005, Seamless was made available to the individual users and they currently partner with over 12,000 restaurants, serve over 4,000 companies, and have over 2,000,000 members in the

United States The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 U.S. state, states, a Washington, D.C., federal district, five ma ...

and in

London London is the capital and List of urban areas in the United Kingdom, largest city of England and the United Kingdom, with a population of just under 9 million. It stands on the River Thames in south-east England at the head of a estuary dow ...

. The service is available for personal orders in

New York City New York, often called New York City or NYC, is the most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the most densely populated major city in the U ...

Boston Boston (), officially the City of Boston, is the capital city, state capital and List of municipalities in Massachusetts, most populous city of the Commonwealth (U.S. state), Commonwealth of Massachusetts, as well as the cultural and financ ...

Philadelphia Philadelphia, often called Philly, is the largest city in the Commonwealth of Pennsylvania, the sixth-largest city in the U.S., the second-largest city in both the Northeast megalopolis and Mid-Atlantic regions after New York City. Sinc ...

Washington, DC ) , image_skyline = , image_caption = Clockwise from top left: the Washington Monument and Lincoln Memorial on the National Mall, United States Capitol, Logan Circle, Jefferson Memorial, White House, Adams Morgan, ...

Miami Miami ( ), officially the City of Miami, known as "the 305", "The Magic City", and "Gateway to the Americas", is a coastal metropolis and the county seat of Miami-Dade County in South Florida, United States. With a population of 442,241 at th ...

Chicago (''City in a Garden''); I Will , image_map = , map_caption = Interactive Map of Chicago , coordinates = , coordinates_footnotes = , subdivision_type = List of sovereign states, Count ...

Houston Houston (; ) is the List of cities in Texas by population, most populous city in Texas, the Southern United States#Major cities, most populous city in the Southern United States, the List of United States cities by population, fourth-most pop ...

, Austin,

Seattle Seattle ( ) is a port, seaport city on the West Coast of the United States. It is the county seat, seat of King County, Washington, King County, Washington (state), Washington. With a 2020 population of 737,015, it is the largest city in bo ...

San Francisco San Francisco (; Spanish language, Spanish for "Francis of Assisi, Saint Francis"), officially the City and County of San Francisco, is the commercial, financial, and cultural center of Northern California. The city proper is the List of Ca ...

Los Angeles Los Angeles ( ; es, Los Ángeles, link=no , ), often referred to by its initials L.A., is the largest city in the state of California and the second most populous city in the United States after New York City, as well as one of the wor ...

, and

. They were acquired by

Aramark Aramark Corporation, known commonly as Aramark, is an American food service, facilities, and uniform services provider to clients in areas including education, healthcare, business, prisons, and leisure. It operates in North America ( United S ...

in April 2006. On June 8, 2011,

Spectrum Equity Investors Spectrum Equity is an American growth equity firm that invests in businesses related to the information economy. The company operates out of offices in Boston, MA and San Francisco, CA. The company was an early investor in Ancestry.com and Gr ...

made a $50 million minority investment in Seamless and the company was spun out of Aramark into an independent entity. On June 28, 2011, SeamlessWeb notified their clients they had changed their name to ''Seamless''. In May 2013, Seamless announced the signing of an agreement to

merge Merge, merging, or merger may refer to: Concepts * Merge (traffic), the reduction of the number of lanes on a road * Merge (linguistics), a basic syntactic operation in generative syntax in the Minimalist Program * Merger (politics), the com ...

with

GrubHub Grubhub Inc. is an American online and mobile prepared food ordering and delivery platform. The company is based in Chicago, Illinois. Founded in 2004, it is a subsidiary of the Dutch company Just Eat Takeaway since 2021. Grubhub has been crit ...

, creating a combined company with a higher order volume and improved regional coverage. On August 9, 2013, Seamless and GrubHub completed their merger and now operate under the name GrubHub, Inc. (formerly known as GrubHub Seamless). The merger resulted in connecting diners with approximately 25,000 restaurants for online and mobile-ordering across the United States and in London. In the first half of 2013, the combined organization processed approximately 130,000 orders per day. After Grubhub was acquired by Just Eat Takeaway on June 15, 2021, Seamless' logo was updated.

Recognition

SeamlessWeb was recognized as the 4th fastest-growing private company in the United States in the 2004

Inc. 500 ''Inc.'' is an American business magazine founded in 1979 and based in New York City. The magazine publishes six issues per year, along with surrounding online and social media content. The magazine also produces several live and virtual events ...

list. The company had the highest rate of revenue growth among New York state technology companies in the 2005 Deloitte Technology Fast 50 program, and was selected as one of ''

TIME Time is the continued sequence of existence and events that occurs in an apparently irreversible succession from the past, through the present, into the future. It is a component quantity of various measurements used to sequence events, t ...

'' magazine's 50 Coolest Web Sites for 2006. In August 2009, SeamlessWeb was featured on the

MSN MSN (meaning Microsoft Network) is a web portal and related collection of Internet services and apps for Windows and mobile devices, provided by Microsoft and launched on August 24, 1995, alongside the release of Windows 95. The Microsoft Net ...

web series ''Cool Runnings''. In the episode, entitled "Carving a Niche in Online Food Delivery", host Antonio Neves interviewed key personnel at SeamlessWeb, along with the restaurants and companies they work with, providing insights into how SeamlessWeb began and how it thrived. Jason Finger, co-founder and long-time CEO, won the 2007

Ernst & Young Ernst & Young Global Limited, trade name EY, is a multinational corporation, multinational professional services partnership headquartered in London, England. EY is one of the largest professional services networks in the world. Along with Delo ...

Entrepreneur of the Year Award for E-Services.

References

External links

* {{DEFAULTSORT:Seamless Online food retailers of the United States American companies established in 1999 Retail companies established in 1999 Transport companies established in 1999 Internet properties established in 1999 2013 mergers and acquisitions Privately held companies based in New York City 1999 establishments in New York (state)

History

Recognition

See also

References

External links