Sanders Chocolates was an American
chocolate
Chocolate is a food made from roasted and ground cacao seed kernels that is available as a liquid, solid, or paste, either on its own or as a flavoring agent in other foods. Cacao has been consumed in some form since at least the Olmec civil ...
company established by Fred Sanders on June 17, 1875. According to company history, by the mid-20th century, the company operated 57 retail stores in the
Great Lakes Region
The Great Lakes region of North America is a binational Canada, Canadian–United States, American region that includes portions of the eight U.S. states of Illinois, Indiana, Michigan, Minnesota, New York (state), New York, Ohio, Pennsylvania ...
, featuring counter service offering
candy
Candy, also called sweets (British English) or lollies ( Australian English, New Zealand English), is a confection that features sugar as a principal ingredient. The category, called '' sugar confectionery'', encompasses any sweet confection, ...
,
fudge
Fudge is a type of confection that is made by mixing sugar, butter and milk, heating it to the soft-ball stage at , and then beating the mixture while it cools so that it acquires a smooth, creamy consistency. In texture, this crystalline can ...
toppings, baked goods, light lunches and an assortment of desserts. Sanders is known for
Bumpy cake
Bumpy Cake was created by Sanders Confectionery, of Detroit, Michigan, in the early 1900s and was known as "The Sanders Devil's Food Buttercream Cake" when it was first introduced. It is made of chocolate devil's food cake that is topped with ric ...
, and hot fudge cream puffs.
History
The company was founded by a German-born Frederick Sanders Schmidt on June 17, 1875, when he opened a candy store on Woodward Avenue at Gratiot in downtown Detroit. Schmidt, who went by his middle name, chose Sanders as the name of his company. The first Sanders shop was opened in Chicago but relocated to Detroit after the Chicago store was destroyed in the
Great Fire of 1871
The Great Chicago Fire was a conflagration that burned in the American city of Chicago during October 8–10, 1871. The fire killed approximately 300 people, destroyed roughly of the city including over 17,000 structures, and left more than ...
. Ice cream was soon added to the menu, followed by baked goods and sweet cream sodas. The ""Pavilion of Sweets,” Sanders’ most famed confectionery shop, opened on on the corner of Michigan and Woodward Avenues in 1891, featuring a red and white awning and a tower featuring a cupola reminiscent of
Moorish architecture
Moorish architecture is a style within Islamic architecture which developed in the western Islamic world, including al-Andalus (on the Iberian peninsula) and what is now Morocco, Algeria, and Tunisia (part of the Maghreb). The term "Moorish" ...
. The store later moved to another location on Woodward into a former
J. L. Hudson store, and named the "Palace of Sweets."
Although Sanders is not the only man claimed to have invented the ice cream soda, a popular story is that when finding that his cream had gone sour, he substituted ice cream in a cream soda. Sanders hot fudge, based on a family recipe, become one of Sanders’ most famous products. Sanders’ is also known for its
Bumpy Cake
Bumpy Cake was created by Sanders Confectionery, of Detroit, Michigan, in the early 1900s and was known as "The Sanders Devil's Food Buttercream Cake" when it was first introduced. It is made of chocolate devil's food cake that is topped with ric ...
,” named for the chocolate
ganache
Ganache (; ) is a glaze, icing, sauce, or filling for pastries, made from chocolate and cream.
Preparation
Ganache is a chocolate preparation, normally made by heating equal parts by weight of cream and chopped chocolate, warming the cream ...
covering thick ridges of
Buttercream
Buttercream, also referred to as butter icing or frosting, is used for either filling, coating or decorating cakes. The main ingredients are butter and some type of sugar.
Buttercream is commonly flavored with vanilla. Other common flavors ...
. As Sanders grew, it quickly became the dominant candy company in Detroit. Sanders grew to operated chain of stand-alone neighborhood candy stores, some featuring counters that also served light lunches and soda fountain drinks.
The company produced their candy and other products at a factory in
Highland Park, Michigan
Highland Park is a city in Wayne County in the U.S. state of Michigan. The population was 8,977 at the 2020 census. Along with its neighbor of Hamtramck, Highland Park is an enclave city surrounded by the city of Detroit.
History
The area th ...
from 1941 to 1994, employing 300 at its peak. Originally, the factory sourced fresh milk for their confectionary treats from the adjacent "Cow Palace," until prevented by a change in city ordinances. In 1994, the company was forced to sell the factory because the ceilings provided insufficient clearance for newer equipment. The former factory succumbed to fire in 2012.
By 1962, when John Sanders, great-grandson of the founder, took over company operations, more than $20 million a year in sales. At that time, Sanders had 111 stores and was also sold in malls, grocery stores and had nation-wide distribution.
Needs citation
A citation is a reference to a source. More precisely, a citation is an abbreviated alphanumeric expression embedded in the body of an intellectual work that denotes an entry in the bibliographic references section of the work for the purpose of ...
Many artifacts from Sanders' history are exhibited in the
Detroit Historical Museum
The Detroit Historical Museum is located at 5401 Woodward Avenue in the city's Cultural Center Historic District in Midtown Detroit. It chronicles the history of the Detroit area from cobblestone streets, 19th century stores, the auto assembly li ...
.
Innovations
Sanders was one of the first businesses in Detroit to be open on Sunday. Although profitable, Fred Sanders eventually bowed to pressure and close on Sundays. The Detroit Historical Society recognizes Sanders for innovations including
* operating the first carry-out service
* moving from high counters to what is now the more common lower table-height type of seating
* using
dry ice
Dry ice is the solid form of carbon dioxide. It is commonly used for temporary refrigeration as CO2 does not have a liquid state at normal atmospheric pressure and sublimates directly from the solid state to the gas state. It is used primarily ...
to keep ice cream cold
Sanders was among the first in Detroit to operate equipment run by electric motors, new technology prone to frequent breakdowns.
Henry Ford
Henry Ford (July 30, 1863 – April 7, 1947) was an American Technological and industrial history of the United States, industrialist, business magnate, founder of the Ford Motor Company, and chief developer of the assembly line technique of ...
, a young mechanic who at the time worked at Edison Illuminating Company, was often hired to repair the motors.
Bankruptcy and Subsequent Acquisitions
During the 1970s and 1980s the firm struggled financially as Sanders faced increased competition. Eventually, the company was forced to close its flagship downtown store. In 1979, Stephen A. Horn took over operations in mid-1979, as only the second president outside of the Sanders family.
The company was in danger of going broke due to protracted recession in Detroit and Michigan, coupled with increased costs for sugar and chocolate. In 1981, the Sanders company filed for reorganization under Chapter 11 of the Federal Bankruptcy Act in order to protect it from legal action by 734 creditors who were owed $4 million in unsecured debt. At that time, the company employed 1200 people at its 50 retail outlets and at its factory. On May 4, 1988, the US Court of Appeals for the Sixth Circuit approved a plan offered by FSI's employees' union, United Distributive Workers Council 30, for the purchase of FSI's assets by Country Home Bakery, Inc.
In 2002
Morley Candy Makers
Morley Candy Company or Morley Candy Makers is a confectioner based in Clinton Township, Michigan. The company, founded in 1919, is famous for its peanut butter blocks and assorted chocolates. Morley Candy owns and markets the Sanders Confectionery ...
, another Michigan-based confectioner, purchased the Sanders name and original recipes, adding to its own product line. In 2004 sale of Country Home, which no longer included Sanders, was purchased by
J&J Snack Foods
J&J Snack Foods Corporation (JJSFC) is an American manufacturer, marketer, and distributor of name brand snack foods and frozen beverages. Headquartered in Pennsauken, NJ, JJSF uses over 175 facilities for manufacturing, warehousing, and distrib ...
.
Needs citation
A citation is a reference to a source. More precisely, a citation is an abbreviated alphanumeric expression embedded in the body of an intellectual work that denotes an entry in the bibliographic references section of the work for the purpose of ...
In 2018, Sanders became a division of
Kar's Nuts
Kar's Nuts is an American manufacturer of nut and snack items that are distributed nationally in the United States. The company is headquartered in Madison Heights, Michigan. Kar's Nuts, originally located in Detroit, was incorporated in 1939 from ...
when it acquired Morley and Sanders. In 2021, Kar's and Sanders were united under the corporate name Second Nature Brands, acquired in 2022 by
UK-based private equity company,
CapVest Limited
Capvest Limited is a European investment firm headquartered in London, United Kingdom and is a mid-market private equity firm specialising in sectors which are characterised by non-discretionary demand.
Its investments include FoodVest, Mater, Pu ...
Legacy
By 2014, the number of Sanders shops in metro Detroit had been reduced to nine; however, two additional retail outlets operated on Mackinac Island, Michigan.
By 2016, the Sanders had become a growing nationally presence as popular desserts and candy brand.”
2020's
COVID-19 pandemic in the United States, forced the company to close all but three of its few remaining retail locations in metro Detroit. After rethinking its business model and noting strong local and nationwide demand for its products online, the company announced that it was accelerating the development of a new retail strategy, including introduction of home delivery services.
References
{{Reflist
Sources
website*
Of soda fountains and ice cream parlors February 11, 1996
Detroit News
''The Detroit News'' is one of the two major newspapers in the U.S. city of Detroit, Michigan. The paper began in 1873, when it rented space in the rival ''Detroit Free Press'' building. ''The News'' absorbed the '' Detroit Tribune'' on Februa ...
*
Sanders Candy website
Companies based in Detroit
Ice cream parlors in the United States
Culture of Detroit
Retail companies established in 1875
Confectionery companies of the United States
Companies based in Metro Detroit
American chocolate companies