Sam Born (September 10, 1891 – March 23, 1959) was an American
businessman
A businessperson, also referred to as a businessman or businesswoman, is an individual who has founded, owns, or holds shares in (including as an angel investor) a private-sector company. A businessperson undertakes activities (commercial ...
and
candy maker.
Biography
Samuel Bernstein was born into a
Jewish
Jews (, , ), or the Jewish people, are an ethnoreligious group and nation, originating from the Israelites of History of ancient Israel and Judah, ancient Israel and Judah. They also traditionally adhere to Judaism. Jewish ethnicity, rel ...
family in
Vinnitsia,
Russian Empire
The Russian Empire was an empire that spanned most of northern Eurasia from its establishment in November 1721 until the proclamation of the Russian Republic in September 1917. At its height in the late 19th century, it covered about , roughl ...
(now Vinnytsia in
Ukraine
Ukraine is a country in Eastern Europe. It is the List of European countries by area, second-largest country in Europe after Russia, which Russia–Ukraine border, borders it to the east and northeast. Ukraine also borders Belarus to the nor ...
). He had been a rabbinical student from Berdichev, Ukraine, before his family fled to
Paris
Paris () is the Capital city, capital and List of communes in France with over 20,000 inhabitants, largest city of France. With an estimated population of 2,048,472 residents in January 2025 in an area of more than , Paris is the List of ci ...
,
France
France, officially the French Republic, is a country located primarily in Western Europe. Overseas France, Its overseas regions and territories include French Guiana in South America, Saint Pierre and Miquelon in the Atlantic Ocean#North Atlan ...
, where he learned the art of chocolate-making.
Under his original name Samuel Bernstein, he immigrated to the United States in December 1909. He sailed on the
S/S ''Merion'' from
Liverpool
Liverpool is a port City status in the United Kingdom, city and metropolitan borough in Merseyside, England. It is situated on the eastern side of the River Mersey, Mersey Estuary, near the Irish Sea, north-west of London. With a population ...
to
Philadelphia
Philadelphia ( ), colloquially referred to as Philly, is the List of municipalities in Pennsylvania, most populous city in the U.S. state of Pennsylvania and the List of United States cities by population, sixth-most populous city in the Unit ...
; on the ship's passenger list, his occupation was listed as "candy maker".
In 1916 Sam Born was awarded the "
key to the city" of
San Francisco
San Francisco, officially the City and County of San Francisco, is a commercial, Financial District, San Francisco, financial, and Culture of San Francisco, cultural center of Northern California. With a population of 827,526 residents as of ...
for inventing a machine that mechanically inserted sticks into
lollipops.
Just Born
In 1923 he founded the
Just Born company in
Brooklyn
Brooklyn is a Boroughs of New York City, borough of New York City located at the westernmost end of Long Island in the New York (state), State of New York. Formerly an independent city, the borough is coextensive with Kings County, one of twelv ...
,
New York, a candy manufacturer that still manufactures
Peeps,
Mike and Ike, and
Hot Tamales. After opening a factory and store in Brooklyn, Sam brought his brothers-in-law, Irv and Jack Shaffer, into the business. He relocated the firm to
Bethlehem, Pennsylvania
Bethlehem is a city in Northampton County, Pennsylvania, Northampton and Lehigh County, Pennsylvania, Lehigh counties in the Lehigh Valley region of eastern Pennsylvania, United States. As of the 2020 United States census, 2020 census, Bethle ...
, in 1932.
Death and legacy
In March 1959 Born died on board the
Cunard liner ''Britannic'' while it was at sea, having departed from
Lisbon
Lisbon ( ; ) is the capital and largest city of Portugal, with an estimated population of 567,131, as of 2023, within its administrative limits and 3,028,000 within the Lisbon Metropolitan Area, metropolis, as of 2025. Lisbon is mainlan ...
en route to
Southampton
Southampton is a port City status in the United Kingdom, city and unitary authority in Hampshire, England. It is located approximately southwest of London, west of Portsmouth, and southeast of Salisbury. Southampton had a population of 253, ...
. He and his wife, Ann Shaffer, were on the last lap of a 14,000 mile world cruise, according to his obituary which appeared in ''
The Morning Call'', on March 24, 1959.
His son,
Bob Born, became president of the company in 1959.
As of February 2023, David Shaffer, a nephew of Born's, is the board chair and co-CEO of Just Born.
References
1891 births
1959 deaths
People from Vinnytsia
People from Vinnitsky Uyezd
Ukrainian Jews
Jews from the Russian Empire
Emigrants from the Russian Empire to the United States
American people of Ukrainian-Jewish descent
American inventors
20th-century American businesspeople
20th-century American inventors
20th-century American Jews
American food company founders
Businesspeople from Pennsylvania
Businesspeople in confectionery
People from Bethlehem, Pennsylvania
Businesspeople from Brooklyn
People who died at sea
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