Sally Edwards (born September 10, 1947) is the CEO and Founder of Heart Zones, Inc. She is a best-selling and prolific author, serial entrepreneur, professional triathlete, motivational speaker, innovative app developer and a living legend. Edwards is a pioneer in modern women's sports. She supported and then qualified for the first women's marathon Olympic Trials in 1983. She is one of the original founders of the national governing body of triathlon, USA Triathlon. Edwards has been inducted into two Hall of Fames: the Triathlon Hall of Fame in 2012 and the Sacramento Running Hall of Fame in 2016. She has authored the first books written on subjects including triathlons, training with a heart rate monitor, indoor cycling with wearables, sports snowshoeing, school PE curriculums using wearable devices, and 6 subsequent books on the sport of triathlon. Altogether, Edwards has written 25 books in her effort and her focused mission to get America fit. For twenty-two years, Edwards served as the national spokeswoman for the Danskin Women's Triathlon Series volunteering to finish last as a professional triathlete so that no other woman would have to. Today, she runs the day-to-day of her 25 year old company, Heart Zones after developing the federally patented Heart Zones Training Method. The company currently licenses their technology in 10 countries, almost 2,000 locations including schools, health clubs, and healthcare facilities. Sally resides in

Sacramento ) , image_map = Sacramento County California Incorporated and Unincorporated areas Sacramento Highlighted.svg , mapsize = 250x200px , map_caption = Location within Sacramento ...

California California is a state in the Western United States, located along the Pacific Coast. With nearly 39.2million residents across a total area of approximately , it is the most populous U.S. state and the 3rd largest by area. It is also the ...

with her partner and her best dog companion, a red healer named Lucy.

Career

Edwards is an entrepreneur, who has founded six companies including: *

Heart Zones The heart is a muscular organ found in most animals. This organ pumps blood through the blood vessels of the circulatory system. The pumped blood carries oxygen and nutrients to the body, while carrying metabolic waste such as carbon dioxid ...

Inc. an international fitness and health technology, training and education company , *

Upbeat Workouts Up beat may refer to: *Upbeat, in music, the last beat in the previous bar which immediately precedes the downbeat *Anacrusis, a note (or sequence of notes) which precedes the first downbeat in a bar in a musical phrase * ''Upbeat'' (album), by t ...

, the new iPhone App that matches your music to your steps for runners, walkers, cyclists. *

ZONING Fitness Zoning is a method of urban planning in which a municipality or other tier of government divides land into areas called zones, each of which has a set of regulations for new development that differs from other zones. Zones may be defined for a si ...

, a patented and branded cardio exercise program using the Blink flashing zones heart rate monitor, *

Fleet Feet Fleet Feet is an American franchisor of locally owned and operated running stores founded in 1976 in Sacramento, California. The company provides running shoes, apparel, and accessories for both men and women. The company is headquartered in Car ...

(a national chain of franchise retail running specialty stores); *

Yuba Snowshoes Yuba may refer to: Places * Yuba City, California * Yuba County, California ** North Yuba AVA, California wine region in Yuba County ** Yuba, California, a former settlement * Yuba River, a major river in California * Yuba State Park, in Utah * Y ...

(sports-performance

snowshoe Snowshoes are specialized outdoor gear for walking over snow. Their large footprint spreads the user's weight out and allows them to travel largely on top of rather than through snow. Adjustable bindings attach them to appropriate winter footwe ...

s); and most recently, * The Sally Edwards Company, a professional speaking business. She is also a professional

motivational speaker A motivational speaker is a speaker who makes speeches intended to motivate or inspire an audience. Such speakers may attempt to challenge or transform their audiences. The speech itself is popularly known as a pep talk. Motivational speakers ...

, who has advised thousands on how to run a successful business and on how to find and live the fitness lifestyle.

Sports career

Sally Edwards has completed over 250 races including more than 150

Danskin Triathlon The World Triathlon Corporation (WTC) is a sports event promotion company owned by conglomerate Advance Publications, that produces the Ironman Triathlon, Ironman 70.3, the 5150 series of triathlon races, and other sports events. History In D ...

s and 16 Ironman Triathlons. She is a former holder of the master's world record in the Ironman, and the past national spokesperson for the Danskin series of women-only sprint triathlons. Her background in multi-sport competition is extensive spanning four decades. She has won the

Western States 100 Mile Endurance Run Western may refer to: Places *Western, Nebraska, a village in the US *Western, New York, a town in the US *Western Creek, Tasmania, a locality in Australia *Western Junction, Tasmania, a locality in Australia *Western world, countries that id ...

, the

100 mile Iditashoe Snowshoe Race 1 (one, unit, unity) is a number representing a single or the only entity. 1 is also a numerical digit and represents a single unit of counting or measurement. For example, a line segment of ''unit length'' is a line segment of length 1. ...

Race Across America The Race Across America, or RAAM, is an ultra-distance road cycling race held across the United States that started in 1982 as the Great American Bike Race. RAAM is one of the longest annual endurance events in the world. All entrants must prove ...

Relay division, and numerous

marathon The marathon is a long-distance foot race with a distance of , usually run as a road race, but the distance can be covered on trail routes. The marathon can be completed by running or with a run/walk strategy. There are also wheelchair di ...

s. She has won the Ride and Tie four times (the Ride and Tie championship is a team of two humans alternately running and riding an equine partner over a difficult 35-40 mile trail). She has also participated in

adventure race Adventure racing (also called expedition racing) is typically a multidisciplinary team sport involving navigation over an unmarked wilderness course with races extending anywhere from two hours up to two weeks in length. Some races offer solo co ...

s around the world. Edwards can be reached through her company, Heart Zones website or by phone +1 (916) 481-7283

Works

Books

*Triathlon: A Triple Fitness Sport: The first complete guide to challenge you to a new total fitness (1982) *The Woman Runner's Training Diary (1984) *The Triathlon Training and Racing Book (1985) *The Equilibrium Plan: Balancing Diet and Exercise for Lifetime Fitness (1987) *Triathlons for Kids (1992) *The Heart Rate Monitor Book (1992) *Heart Rate Monitor Book (1993) *Heart Zone Training: Exercise Smart, Stay Fit, and Live Longer (1996

*Smart Heart: High Performance Heart Zone Training (1997) *Caterpillars to Butterflies by Triathletes (from the Danskin Women's Triathlon Series) (1997). Coauthored by Maggie Sullivan *The Heart Rate Monitor Guidebook to Heart Zone Training (revised 2010) *The Heart Rate Monitor Log (2000) *The Triathlon Log (2000) *The Complete Book of Triathlons (2001) *The Heart Rate Monitor Workbook for Indoor Cyclists (2001) co authored by

Sally Reed Sally may refer to: People *Sally (name), a list of notable people with the name Military *Sally (military), an attack by the defenders of a town or fortress under siege against a besieging force; see sally port *Sally, the Allied reporting nam ...

br>
*The Heart Rate Monitor Book for Outdoor and Indoor Cyclists: A Heart Zone Training Program (2002) co authored by

*Triathlons for Women: Training Plans, Equipment, Nutrition (2002) * Middle School Healthy Hearts in the Zones (2002) *High School Healthy Hearts in the Zones (2002) *Be a Better Runner: 2011 *ZONING, Fitness in a Blink 2012 *Smart PE: Lessons using Heart Rate Monitors and Step Trackers (2018) *Threshold Cycling: 30 Indoor Rides Using the Heart Zones Method (2020)

References

#
Profile of Sally Edwards
Sacramento Business Journal; Danielle Starkey; May 2, 2003. #
High-tech snowshoes blaze new paths
San Francisco Chronicle; Paul Kilduff; Friday, December 30, 2005. #

#
Heart Zones(R) Partners - Sally Edwards

External links

The Sally Edwards Company
Official Web Site of Sally Edwards
Heartzones USA

Trek Women's Triathlon
Sally Edwards is their spokesperson.
Fleet Feet
{{DEFAULTSORT:Edwards, Sally 1947 births Living people American female triathletes American female ultramarathon runners Sportspeople from Sacramento, California People from Loomis, California 21st-century American women